Re: This ONE thing produced 83.6% of our leads in 2021...

Hey Friend, I'm circling back to this email I sent a few weeks back because it's right on point for what's coming up which is all about helping you generate consistent LEAD FLOW! Highly qualified buyer leads, not the usual tire kicking time wasters who clog up our prospect list which is what our BIG focus is for 2022. In the email I'm referring to, Chris and I had just finished running the numbers for our company for 2021 and the the one stat that really stands out is how we are generating leads who end up buying. It's no big surprise but the devil is in the detail. That ONE thing that generated 83.6% of our leads that turned into sales was from our Lead Magnets and subsequent email follow up. Now here's what's really interesting.. From those leads 47.2% of sales were made after the 8th email follow up, whether that be via Text, Messenger or Phone to close the sale. ...And what's even more interesting is that it's one specific type of email campaign sequence that delivered that majority of those sales. Now this email campaign sequence is running with generally two types of lead magnets - Report/Cheatsheet/PDF and VSL/Mini Webinar. It doesn't really matter which of those lead magnets we use because the stats show very similar results once people Optin. Even our high ticket sales are similar from both those lead magnets. Here's two very important points about that... The PDF/Report style lead magnet takes Way less time to create than the VSL/mini webinar as you would expect. A perfect example of this is the Social Media report that took me all of 30min to create and has brought in around 5k targeted leads. The other thing is, it demonstrates how critical the follow up is AND why you must have multiple emails that get people to raise their hands. ...And I can't forget the automation that plays a big part in not only saving us a ton of time but also helping the clients get what they want. (I'll show you an example of how the system does this in a follow up email.) So my goal here is to demonstrate that you must have a lead magnet active in your marketplace to generate more leads which our numbers prove this as they have done for years. To prove this point, my very first book "How to Market your Local Business Online" came out 8 years ago and is still producing leads to this day! So here's the plan... I'll be showing you how to quickly put together a lead magnet like this PLUS giving you some templates so it's a no-brainer, and there's no excuses not to do it. ALSO I some exciting news... Just a heads up on a very special training next week that was going to be for our Members only, however Chris and I decided it's too valuable and important not to share with the rest of our community. The special guest we have coming on is an absolute Top Gun in generating Leads in a particular space and this is the first time we've been able to get them on. I've searched long a hard in this space to find the very best and I think you'll be blown away by how good their training and strategies are. As soon as I have it locked in you'll get the invite email, just make sure you keep mid week open next week, you'll be glad you did! Cheers, Andy 'more leads' Kelly Co-Founder @ Social Oxygen . . . for support please contact us at: Email: support@localoxygen.com. Tel: (602) 635-7666 . . . [Unsubscribe]( Business Oxygen Group (Creators of Social Oxygen and Local Oxygen) 9831 E. Bell Road Suite 110 Scottsdale, Arizona 85260 United States 1 (888) 755-4409