Apple Vision Pro’s $3,499 price tag leaves investors unimpressed

Plus: Lensless AI camera uses only textual prompts to ‘take’ a photo Sponsored by Apple launched its long-awaited mixed reality headset at its annual Worldwide Developers Conference yesterday. Called the Apple Vision Pro, it aims to seamlessly merge the real and virtual worlds. Could it reshape the landscape of virtual reality and propel the company towards unprecedented, multi-trillion dollar success? Possibly, but Apple’s stock plunged following its unveiling. Investors were less than impressed by the headset’s $3,499 price tag, three times the cost of the most expensive of [Meta’s VR devices](. We take a thorough look at the Vision Pro announcement in today’s [Must Read story]( below. But first, here’s [your video of the day](. Good morning. I’m Tim, an Editor at IE. This is the Blueprint. Let’s see what else is new. Last Sunday, Blueprint subscribers learned how picking up new skills and interests in old age may have the power to slow cognitive aging. Don't miss out — [subscribe to IE+]( today to receive exclusive interviews, features, and much more. VIDEO OF THE DAY [How maglev trains work]( [How maglev trains work]( By using magnetic fields and special rails, Maglev trains defy friction, enabling them to push the boundaries of velocity in rail transportation . MUST READ [Apple Vision Pro]( [Investors unimpressed by Apple Vision Pro's $3,499 price tag]( Apple’s highly anticipated mixed reality headset has made its debut, but investors were left unimpressed by its hefty price tag of $3,499. The stock price took a hit following the announcement, as the cost of the Apple Vision Pro far exceeds that of its competitors in the VR market. However, this innovative headset could potentially push Apple's valuation to a staggering $3 trillion if first year sales are good. The Vision Pro boasts a spatial operating system called visionOS, delivering powerful spatial experiences that seamlessly blend the real and virtual worlds. With its high-resolution display, 360-degree viewing capabilities, and intuitive control features, the Vision Pro offers an immersive and dynamic user experience. While the market reception remains uncertain, Apple's foray into the mixed reality space has the potential to redefine the future of VR technology. Click below to take a first look. [Read More]( INNOVATION This lensless AI camera uses only textual prompts to 'take' a photo A new camera ‘takes’ a photo using only the location data of the user and textual prompts given to the artificial intelligence (AI)-powered camera. Once the camera has all it needs, it processes that information and creates an AI-generated photo. It doesn’t even have a lens. [Read More]( THE SPONSOR OF THE DAY [Deep Robotics]( [Autonomous robots can help academic research massively. Here's how.]( The rise of quadrupeds is highly understandable, given how they're versatile and can carry out oodles of different types of tasks. Thanks to their ability to operate in any region irrespective of the terrain, a quadruped robot can ease the lives of industry professionals across multiple sectors. However, very few people maybe aware that a quadruped robot can also be a great tool to speed up tasks in academic research. If you're looking to integrate a quadruped robot in your research, you can go for the Lite3, which can walk easily across all types of terrains apart from clinging 40-degree slopes and 15cm staircases, apart from being an extremely valuable tool that can help engineers and programmers realize their creative algorithms. The Lite3 is [available for $2,890 onwards]( - a great option to improve efficiency and productivity. Know more about the Lite3 quadruped and how it can aid your academic research. [LEARN MORE]( HEALTH PAINTing with wound-healing ink can promote quick recovery Scientists have created a wound healing ink — called PAINT — that actively promotes the body's ability to heal by exposing the wound to immune-system vesicles. To test their technology, researchers used PAINT on injured mice and found that large wounds were almost completely healed in 12 days. [Read More]( CULTURE Binance US, under SEC lens, now dragged to court for being 'illegal and fraud' The world's largest crypto exchange, Binance, is in hot water. Binance operates a Binance.US platform, much like FTX did, which it claims is separate from its main platform. However, the Securities and Exchange Commission (SEC) has claimed that Binance has conducted multiple actions to escape regulatory oversight in the U.S., which Binance denied in a statement. [Read More]( JOB BOARD [Senior Machine Learning Engineer]( Hive [Azure IAM Engineer - REMOTE - Supervising Associate - Government and Public Sector]( EY [Principal Software Test and Evaluation Engineer]( SAIC [Engineer II, Quality Engineering]( QuidelOrtho [Principal Software Engineer]( JPMorgan Chase Bank, N.A. [System Development Engineer II, Enterprise Engineering]( Amazon.com Services LLC [Advanced Mfg Engineer II]( Honeywell [Infrastructure Engineer]( Booz Allen Hamilton [Senior Full-Stack Engineer - FedRAMP (Must be a US Citizen)]( Palo Alto Networks [Sr Software Engineer II (Embedded)]( Tandem Diabetes Care Inc. MAIL & MUSINGS How much would you be willing to spend on Apple’s Vision Pro headset? [I'd pay $3,499]( [Around $1,500]( [I'll wait until prices fall]( [You couldn't pay me to wear one]( YESTERDAY'S RESULTS Twitter is in serious trouble according to 31 percent of you, but 30 percent think the app is at a turning point and may succeed. 31% Twitter is done 30% May be a turning point 29% I hope so 10% Musk will return QUOTE OF THE DAY It's the first Apple product you look through and not at. Tim Cook, Apple’s Chief Executive THINGS WE LOVE [Skullcandy Wireless Headphones]( [Xmenha Sleep Earbuds]( [ThinkTank Rotation Backpack]( [TAGRY Wireless TV Earbuds]( AND ANOTHER THING - [Hypersonix Dart AE selected as hypersonic test bed for the Pentagon]( - [Webb detects universe's earliest complex organic molecules 12 billion light-years from Earth]( - [Frying potatoes in space may be possible]( thanks to new apparatus - Groundbreaking study reveals [older adults can improve brain power, defying cognitive aging decline]( [premium] - [Researchers create new robotic bee with full freedom of movement]( - [AI hyper-personalization]( A revolutionary approach to tailor customer experience [premium] [Subscribe to IE+]( [About Us]( [Advertise]( [Contact Us]( [Privacy Policy]( [Term of Service]( © Copyright 2023 | The Blueprint is by Interesting Engineering, Inc. 530 Fifth Ave, 9th floor New York, NY 10036 | All Rights Reserved You are receiving this email because you have subscribed to our newsletter. 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