Why I intentionally procrastinate

I have a small list of stuff I probably need to do... eventually. "Probably" being the operative word. These are various admin tasks I loathe doing. For example, an airline lost my suitcase just over a month ago. I've since returned from my trip. I'll probably never get the suitcase back at this point. It's in a lost luggage warehouse like this one where lost luggage goes to die. ​ Source: [Businessnsider.com]()​ ​ --------------------------------------------------------------- -NEW YouTube VIDEO ALERT- I recorded a new video with Taylor Kimball and added it to YouTube titled "REVEALED: What long-form A.I. writers we use & how" There’s thousands of A.I. tools out there that claim to write long form articles so it’s easy to get overwhelmed. Here’s the few that make it in our toolbox as an SEO & publisher. 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Yeah, don't even get me started on how ludicrously expensive internet and cell phones are in Canada. We get royally hosed. I swear I had my credit card attached that paid the account monthly on autopilot. This week I received the usual "your account is overdue" letter threatening to cut off my services. The problem is I need to call support and deal with it. If you've been reading this newsletter for any length of time, you know how I feel about phone calls. I don't like them. They're right up there with paperwork. Hence, I haven't made the call yet. I think the call is imminent because this week's letter was the third so I gotta be close to having my service shut down. What else? Oh yeah, I've had to scramble and figure out a few things for my local biz this week. Business is starting to come in which is great but that means figuring out how to deliver the services. I could have been a good boy scout and had all my ducks lined up in a row three months ago, but that's not my style. My style is to wait until I MUST to do something. Why procrastinate? There's the obvious "don't feel like it" reason we all have. The reason I usually don't feel like it is there's no gun to my head to do it. A more positive reason to procrastinate is some tasks end up no longer necessary if you let enough time pass. Not all but some. Take my lost luggage situation. I could have filed the claim two weeks ago. But what if my suitcase was delivered after that? Then all that time spent filling out the claim was a waste of time. I am aware of the deadline to file my claim and I'll meet that deadline but I'm not going to do it too much before that. Same with my local biz. Now that we have orders coming in, I'm figuring out how to deal with it. If I don't, the cost is considerable. I could have researched it two months ago but I would have forgotten all that by now. Besides, I'll learn more by doing it for real than reading about it weeks or months ago. Isn't being rushed before a deadline more stressful? Yes, if you wait too long. I'm not suggesting you wait until it requires a Herculean effort to meet the deadline. If you are close enough to feel the pressure but can still get it done on time it's not overly stressful; just enough to serve as a strong incentive to get it done efficiently. I find when I do tasks that are approaching urgent that I rip through them with more focus. I don't get distracted; I get them done. The end result is in the aggregate I'm more efficient. The more I procrastinate, the fewer loathesome tasks I end up doing and for the ones I do, I do them faster. It's a no-brainer. Here's an example in the blogging world I have no shortage of examples in the blogging world. For example, I could load up my social media schedules for 6 months. On the surface, that seems like a good idea. However, the chances that I'll adjust things before then are pretty high which means I'd end up redoing a pile of work. Hence, I have one to two weeks of social media posts scheduled in advance. That's enough to keep things going in case posts can't get posted for a day or two but not so much that work could be wasted. And speaking of getting things done fast, nothing spurs me to action like getting down to zero FB posts in the queue. It hasn't happened in a while thanks to having two people help but I've been there. When it happens, I can punch out dozens of post very, very fast. Another example... I recently put together a comprehensive list of keywords for a specific topic for my main niche site. It's enough to keep me and my AI tools ([Koala Writer]()) busy for several weeks. I have two options at this point: First, I could put my nose down and get this list of keywords published ASAP. OR Second, look ahead and spend time putting together additional keyword clusters for future topics. The smart move is the first option so that's what I'm doing. Head down publishing is how I like to think of it. Keywords in a spreadsheet don't make money. Jon P.S. [Go watch the new video on A.I. tools here](=). DISCLAIMER: The link to Koala in this email is an affiliate link. [Unsubscribe]( | [Update your profile]( | #317-2151 Front Street, North Vancouver, BC V7H 0B7