I'm moving houses next week so I gotta shut down my course and free up some time this weekend. With two young kids, we have mountains of stuff to move. Our new house is only a few blocks away but it still requires trucks. I ain't hauling furniture down the street. Moving is no fun. Getting settled in a new house will be. Before that happens, I have plenty of work to do no more course available after this weekend. If you want to learn every detail about how I launch and grow niche sites, grab my course now before it's shut down and I go focus on getting moved. => [Click here for my course]()â My course bundle is more than just "how to launch a blog" course. My course definitely covers the basics which is a great starting point for folks getting started. But it also goes in-depth for levelling up in this business as I have. I'm talking about going from one site to owning a portfolio of sites. Expanding with new sites is a different process than focusing on one labor of love. I know because for years I focused on one site. While launching additional sites isn't for everyone, it seems to be a popular option. I've discuss the pros and cons many times. At the end of the day, when you launch sites two, three and so on, you go from blogger to publisher. While that can certainly be the case with one site, it's definitely the case with multiple sites. Since I've successfully expanded into multiple sites, I'm able discuss how to go about it in detail in my course as well. This business is very much like law and medicine in one aspect... Lawyers refer to themselves as "practicing law". Doctors do the same. It's safe to say I'm a practicing blogger or practicing publisher. We never know everything. In fact, the industry is changing all the time just like law changes and medicine is always advancing. Yet while lawyers and doctors "practice" it's also true that some lawyers are more practiced than others. Same with doctors. They aren't perfect, but some are darn good at their profession. I suggest it's the same with blogging. Some folks who have done it a while and have developed sure-fire methods have become darn good at blogging and publishing. With blogging it's pretty easy to measure success; there are concrete numbers such as traffic and revenue to track. While I'm certainly not the most successful blogger or publisher online, I probably fall into a fairly high percentile. For instance, I'm one of 200 premiere publishers with Mediavine. That's a small group. As an aside, don't ask me what's involved with become a premiere publisher with Mediavine. I actually don't know. It's invite only. MV doesn't reveal any concrete metrics for the invitation so I can't tell ya. If you're doing so well as a niche site publisher, why on earth do you sell a course and write these emails? I get this question a lot. It's a valid question. You should ask it. Before I buy courses, I make sure that the course seller does remarkably well in the business the course discusses. I publish Fat Stacks and sell a course for three reasons: 1. It's lucrative with minimal time required: Now the course is created and my brand is established, I don't need to spend much time generating a decent revenue. It's one way to leverage my portfolio. Fat Stacks and my niche site portfolio are definitely intertwined. 2. Writing these emails are one of my favorite activities: I know my entire course sales funnel is verging on pathetic. My sales page isn't great. I lack automation. My videos and podcasts aren't polished. I'm a textbook example of how not to market anything... except for my emails. Email is where I shine and fortunately for me it's enough. Email in this niche works. Yes, I use email to sell but it's not all selling. If it were, you wouldn't have opened this. You'd likely have unsubscribed long ago. Writing the emails I do, whether I'm selling or yammering on about blogging is fun for me. Selling the course happens to be an easy way to monetize the newsletter. 3. What about helping people? Yeah, that's part of it and I'm not just saying that. I know it's part of it because one of my favorite parts of Fat Stacks is when course members email me or post in the forum their results. If I didn't care about helping folks, those emails and forum threads would mean nothing to me. That's not the case. So Fat Stacks is a mix of passion and pursuit of revenue. Much like niche sites for many; not all but many. I'll put the ball in your court... those of you who publish sites in niches that interest you, why do you do it? My guess is it's a mix of the same reasons I publish Fat Stacks. And while you monetize as much as you can, my guess is you enjoy emails and comments from visitors who like your site. In other words, wanting to make money and helping folks with your website aren't mutually exclusive. In my view, it's a win/win. And so I sell a course. It's a good course. It's the course I would want. Just as I create niche sites I would want to visit, I created a course I would want to buy. => [Grab my course here](). It closes Sunday at midnight, the eve of moving week for me. Jon Fatstacksblog.com â â â [Unsubscribe]( | [Update your profile]( | 2016 Hill Drive, North Vancouver, British Columbia V7H 2N5