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Maximize your next direct marketing campaign

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emarketer.com

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fyi@emarketer.com

Sent On

Thu, Nov 9, 2023 05:03 PM

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Doing more while spending less - "eMarketer FYI" is part of your subscription to the eMarketer Daily

Doing more while spending less - "eMarketer FYI" is part of your subscription to the eMarketer Daily Newsletter. Trouble viewing? [View in browser](). --------------------------------------------------------------- [Quad Logo] Tips for optimizing your 2024 DM spend Tips for optimizing your 2024 DM spend [hands grabbing pieces of pie chart] Direct marketing may be experiencing a renaissance, but that doesn’t make it immune from the increasingly common imperative to produce more with less. But new tools give you a chance to do something surprising and counterintuitive: cut your way to growth. How is it possible? By maximizing efficiency and effectiveness at the same time. In our new [webinar]() , Quad’s Kris Persons and John Puterbaugh provide a framework for making every DM dollar work harder by focusing on: - Vertical integration to reduce time and cost while increasing quality and message clarity - Scale and cadence of logistics in working with the U.S. Postal Service - Optimization through sorting, bundling and delivery We hope the valuable insights shared help fuel an effective roadmap for the 2024 budgeting season. [Watch the webinar]() [Quad Logo] [Facebook]() [LinkedIn]() Quad N61 W23044 Harry's Way Sussex, Wisconsin 53089-3995 --------------------------------------------------------------- eMarketer FYI sponsored mailings are strictly controlled and distributed by Insider Intelligence. © 2023 [Insider Intelligence]() Insider Intelligence, One Liberty Plaza 9th Floor, New York, NY 10006 | 800-405-0844 [Unsubscribe & Manage Preferences]() | [Privacy Policy]()

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