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Spotlight: Attention! Summit Resources

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emarketer.com

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fyi@emarketer.com

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Mon, Nov 6, 2023 05:07 PM

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Latest insights from our sponsors - "eMarketer FYI Spotlight" is part of your subscription to our eM

Latest insights from our sponsors - "eMarketer FYI Spotlight" is part of your subscription to our eMarketer Newsletters. Trouble viewing? [View in browser](). [eMarketer FYI Spotlight] All sessions of ‘Attention! Trends and Predictions for 2024’ summit are now available on-demand! [Watch Now.]() [CTV Insights & Strategies to Drive Engagement]() In [Roundel]() and Innovid’s recent report, we discovered an astonishing 91% of Target guests state that they subscribe to streaming services. Leveraging CTV, brands can create targeted and interactive ads that spark shoppers’ interest as they stream. Download [this report]() to learn: - How advanced creatives such as interactive video capture attention across the shopping funnel. - How CTV can reach more diverse audiences at scale with sophisticated targeting and measurement. - Ways that advertisers can meet their marketing objectives—including case studies! [Download Now]() [AWS for Advertising & Marketing]() Advertising and marketing technology is experiencing unprecedented transformation as companies seek to improve interoperability across platforms and provide better, more relevant experiences while protecting consumer data. AWS brings together a comprehensive set of purpose-built [AWS Services, AWS Solutions, and 150+ AWS Partner offerings]() to help customers innovate faster, operate efficiently, and interoperate together across 5 critical solution areas: - Audience & Customer Data Management - Privacy-Enhanced Data Collaboration - Ad Intelligence & Measurement - Ad Platforms - Digital Customer Experience [Learn More]() [Superstore and Grocery Leaders Transforming Retail Media]() Superstores and grocery chains are continuing to spearhead the RMN revolution. With massive reach and diverse customer bases, retailers in these categories are particularly well-placed to help brand partners connect with new audiences. And since grocery chains and superstores still attract more visitors to their physical stores than to their websites, advertisements in grocery chains and superstores’ offline channels can leverage the full potential of their retail media offerings. [Read the white paper]() to find out: - Which superstores and grocery chains are leading the charge on retail media network innovation? - How can location intelligence help retailers match their retail media networks with the right advertisers? - Why can foot traffic data optimize retail media network campaigns? [Download the White Paper]() [Virtual Summit: Attention! Trends and Predictions for 2024]() The year is almost over. Don’t fall behind on your budget planning. Hear what our top analysts and brand marketers from PepsiCo, Domino’s, Ulta Beauty, and more had to say on hot topics like retail media, Gen Z, and generative AI. [Sign up now and get on-demand]() access to the deep-dive panels from our event on Friday, November 3, including the keynote with our chief content officer Zia Daniell Wigder, and more. Get marketing, media, and customer strategies that will serve up big wins in the new year. Get an edge on 2024. [Watch On Demand]() eMarketer FYI sponsored mailings are strictly controlled and distributed by Insider Intelligence. © 2023 [Insider Intelligence]() One Liberty Plaza 9th Floor, New York, NY 10006 | 800-405-0844 [Unsubscribe & Manage Preferences](/ODY3LVNMRy05MDEAAAGPRI4zyhS4_BEb4r7O7-X3t-l6eH7sPr2KHikFLzBNY4TycAiUsIefqMBzrDiwNPU8ja2uP7s=) | [Privacy Policy]() [eMarketer's Facebook]() [eMarketer's LinkedIn]() [eMarketer's Twitter]()

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