Newsletter Subject

How To Get Performance From the TV Screen

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emarketer.com

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fyi@emarketer.com

Sent On

Thu, Jun 29, 2023 04:03 PM

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Big-impact ads on the biggest screen - "eMarketer FYI" is part of your subscription to the eMarketer

Big-impact ads on the biggest screen - "eMarketer FYI" is part of your subscription to the eMarketer Daily Newsletter. Trouble viewing? [View in browser](. --------------------------------------------------------------- [MNTN - Creator Driven. Brand Led. Made with QuickFrame.] Extra, extra, read all about it! Ad–Supported Streaming Expected To See Triple the Viewer Growth of Subscription OTT video in 2023! So say the latest headline stats from eMarketer. Another big story: Connected TV ad spend will top $25 billion this year. What kind of future does this create for the humble television screen we all know and love? If you want to reach your audience at scale and precision, the living room is where it’s at. Streaming viewership is hitting record levels, having surpassed cable for the first time. But surely this spells a heavy lift—and even heavier budget—for marketers looking to get in on the action? MNTN Performance TV, the hardest working software in television, has changed the game for small brands to Fortune 500 companies. Consider us your full-funnel solution, the one that connects you with your audience through the content they’re watching. Here are a few reasons why savvy advertisers choose to partner with us: - Smarter targeting, instant optimization and stunning simplicity are our forte. We make advertising on CTV easy and accessible to all brands. - Our Creative-as-a-Subscription™ service streamlines the creative production process, making it easier to get more creative variations. More creative = more testing opportunities = better performance overall (without eating into your media budget). - We serve ads not only on Connected TV, but on other household devices, as well, to help solidify your message and reach viewers, no matter where they are. (Not in the newspaper, though. Sorry about that.) [Request Demo]() 823 Congress Avenue #1827 Austin, TX 78768 [info@mountain.com]() • [mountain.com]() --------------------------------------------------------------- eMarketer FYI sponsored mailings are strictly controlled and distributed by Insider Intelligence. © 2023 [Insider Intelligence]() 11 Times Square, New York, NY 10036 | 800-405-0844 [Unsubscribe & Manage Preferences]() | [Privacy Policy]()

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