Clicks vs. Sales: Mastering Ad Engagement

Join us - Your journey to higher conversions begins here =/ODY3LVNMRy05MDEAAAGMMQ6qQven8UI-llKOwj0Kd1M5dGCIKkq64u_XVdwkx64-SpNM4w06sfoGcy7zm2leGeESPg8= Hi eMarketer Reader, Many marketers view clickthrough rate as their prime metric for measuring advertising effectiveness, but post-click engagement is where the true value lies. Transforming ad clicks into conversions takes a refined strategy. [Register here](=/ODY3LVNMRy05MDEAAAGMMQ6qQven8UI-llKOwj0Kd1M5dGCIKkq64u_XVdwkx64-SpNM4w06sfoGcy7zm2leGeESPg8=) for a live Tech-Talk Webinar, “High Click-Through Rates But Low Sales? You Could be Prioritizing the Wrong Factors,” presented by Tinuiti. Our expert guest will walk you through: - The connection between clickthrough rate and on-site conversions - Techniques to improve social media performance by pairing clickthrough and conversion rates - Innovative and unexpected ways to personalize your customer journey to convert more clicks into sales [Please reserve your seat today.](=/ODY3LVNMRy05MDEAAAGMMQ6qQven8UI-llKOwj0Kd1M5dGCIKkq64u_XVdwkx64-SpNM4w06sfoGcy7zm2leGeESPg8=) Space is limited. This webinar will take place on Tuesday, June 20 at 2pm ET / 11am PT. This Tech-Talk Webinar is sponsored content by Tinuiti. Sincerely, eMarketer Editors [Register Now](=/ODY3LVNMRy05MDEAAAGMMQ6qQven8UI-llKOwj0Kd1M5dGCIKkq64u_XVdwkx64-SpNM4w06sfoGcy7zm2leGeESPg8=) P.S. Please forward this invite to colleagues who are interested in evaluating ad engagement. Thank you! Interested in sponsoring a webinar? Email [advertising@emarketer.com]() --------------------------------------------------------------- Trouble viewing? [View in browser](. This email was sent to {EMAIL}. If you no longer wish to receive these emails you may [unsubscribe or manage your preferences](=/ODY3LVNMRy05MDEAAAGMMQ6qQven8UI-llKOwj0Kd1M5dGCIKkq64u_XVdwkx64-SpNM4w06sfoGcy7zm2leGeESPg8=) at any time. You have received this email because you are subscribed to get eMarketer Occasional Updates. ©2023 Insider Intelligence, Inc. 11 Times Square, New York, NY 10036 212-763-6010