[White Paper] It’s Time to Flip the Sales Funnel

Download - Strategies to build, grow, and connect with targeted audiences - Hi there, Through the use of data and real-time messaging, a European beauty brand uncovered 575 discrete audience segments. By crafting motivating messages for each cohort, the brand opened up its sales funnel. We invite you to [download this complimentary white paper](=/ODY3LVNMRy05MDEAAAGJrEFD8U2nIIMT0osZIUUb4JOWm1Cr6rNz-HXREiRtJDeeQkg82NJ3mqnqX96uZf0lX9EBXnY=) to find out more. Enjoy the guide, eMarketer Editors =/ODY3LVNMRy05MDEAAAGJrEFD8U2nIIMT0osZIUUb4JOWm1Cr6rNz-HXREiRtJDeeQkg82NJ3mqnqX96uZf0lX9EBXnY= Explosive growth is more attainable and more sustainable than ever. But it doesn’t happen by chance. By crafting the customer journey starting from the conversion—essentially flipping the traditional approach to crafting consumer narratives—marketers can improve their ability to generate more conversions, increase consumer consideration, and maximize audience awareness. This white paper outlines a new way of considering the sales funnel that combines data science with media and creative strategy to redefine successful consumer engagement. [Download this guide](=/ODY3LVNMRy05MDEAAAGJrEFD8U2nIIMT0osZIUUb4JOWm1Cr6rNz-HXREiRtJDeeQkg82NJ3mqnqX96uZf0lX9EBXnY=). You’ll learn how to improve your ability to: - Maximize and accelerate conversions, ultimately enabling explosive growth - Craft marketing narratives that resonate with each discrete audience segment - Connect with the entire universe of your brand’s potential consumers - Plus! Case studies on four brands that successfully rethought their sales funnel [Download the White Paper](=/ODY3LVNMRy05MDEAAAGJrEFD8U2nIIMT0osZIUUb4JOWm1Cr6rNz-HXREiRtJDeeQkg82NJ3mqnqX96uZf0lX9EBXnY=) Trouble viewing? [View in browser](. This email was sent to {EMAIL}. If you no longer wish to receive these emails you may [unsubscribe or manage your preferences](=/ODY3LVNMRy05MDEAAAGJrEFD8U2nIIMT0osZIUUb4JOWm1Cr6rNz-HXREiRtJDeeQkg82NJ3mqnqX96uZf0lX9EBXnY=) at any time. You have received this email because you are subscribed to get eMarketer Occasional Updates. ©2023 Insider Intelligence, Inc. 11 Times Square, New York, NY 10036