Spotlight: Top Webinars and White Papers

Latest insights from our sponsors - "eMarketer FYI Spotlight" is part of your subscription to our eMarketer Newsletters. Trouble viewing? [View in browser](. [eMarketer FYI Spotlight] [[eBook] Your Guide to Contextual Advertising]() Based on our historical analysis at StackAdapt, placing ads in the right context can increase user engagement by a factor of 4 to 10. So, if you are looking to explore contextual advertising, StackAdapt has an eBook to help you start making a significant impact on your campaigns. Inside this eBook, we cover: - The resurfacing of contextual advertising and what’s changed. - The key differences between contextual and behavioral advertising. - How contextual advertising works. - Four reasons why contextual targeting is both effective and beneficial. - Example use cases from organizations in different verticals. [Request Your Copy]() [COMING UP: How to Use Data to Boost Ad Creativity]() Live: August 3 at 2pm ET Marketers today don’t need to be exceptionally creative to tap into engaging advertising. Learn how to combine analytical and artistic approaches by tapping into legacy performance data and ad metrics to develop memorable campaigns across social media, video, CTV, and more. [Register Now]() Sponsored content by [COMING UP: Master Programmatic Advertising]() Live: August 11 at 2pm ET Despite algorithmic bias, ad fraud, and the moving target of privacy compliance, programmatic advertising is here to stay. Programmatic is efficient for advertisers and allows publishers to tap real-time demand to drive revenues. Join our analyst Evelyn Mitchell for a live Meet the Analyst Webinar. She will share the essential concepts and tech foundations that enable programmatic advertising today. [Register Now]() Made possible by [ICYMI: Try Top Fashion Retail Trends on for Size]() Shipping and return policies are still the most valuable retail features to apparel buyers. What other online and in-store features can retailers offer? Learn top emerging trends in fashion retail and strategies for success in the new retail landscape. Join our senior analyst Sky Canaves for this Meet the Analyst Webinar. [Watch Now]() Made possible by eMarketer FYI sponsored mailings are strictly controlled and distributed by Insider Intelligence. © 2022 [Insider Intelligence]() 11 Times Square, New York, NY 10036 | 800-405-0844 [Unsubscribe & Manage Preferences](/ODY3LVNMRy05MDEAAAGF6UNkUTKM7w4BeW_6ACzOfT_up4hPdnzWZIfcaaHCuN6m6NvXjZWXBUGt8DjgVMElAiphc_Q=) | [Privacy Policy]() [eMarketer's Facebook]() [eMarketer's LinkedIn]() [eMarketer's Twitter]()