Spotlight: Top Webinars and White Papers

Latest insights from our sponsors - "eMarketer FYI" is part of your subscription to the eMarketer Daily Newsletter. [View in browser](. [eMarketer FYI Spotlight] [How to Drive Transformative Revenue Growth]() Live Webinar: April 19 at 1pm ET Driving acquisition with personalized experiences, audience development and monetization, and rethinking advertising revenue is just the tip of the iceberg. [In this upcoming webinar](), we'll showcase real-world examples of how companies are using a CDP to drive transformative revenue growth. Join us to learn how a CDP can: - Provide untapped value into your first-party data - Insulate you from growing privacy regulations - Help you build trust with your audiences Don't miss out! [Reserve your spot today.]() [Register Now]() [What Are the Top Mobile App Trends of 2022?]() Evaluating effectiveness of mobile app marketing campaigns has never been more contentious, starting with iOS14+ and leading up to the upcoming changes to Google Analytics. [This groundbreaking report]() from Adjust looks at benchmarks, wins and losses, and industry data from Gaming, Fintech and E-commerce. You’ll learn: - Key retention metrics - iOS 15 best practices and optimization - In-app user patterns that lead to sustainable growth [See the Report]() [COMING UP: Amazon & Retail Marketplaces]() Live: April 25 at 2pm ET eMarketer forecasts that Amazon will account for nearly 40% of total US retail ecommerce sales this year. As such, brands recognize Amazon's central role in their sales strategies. Join us for this live Tech-Talk Webinar to hear why 58% of marketers see a great deal of value in Amazon Advertising and gain other insights from Feedvisor’s new survey of over 1,000 US brands. Learn actionable tips to stay ahead in the ever-evolving retail landscape. [Register Now]() Sponsored content by [Better Media Quality for Better Marketing Outcomes]() As the world becomes increasingly more mobile, one thing is certain – consumers are spending more time with digital media than ever before. The result? Consumers’ desires are fueling the advertising industry. In the 16th Edition of the Media Quality Report, IAS uncovers the latest industry trends. Top Takeaways: - CTV is the most viewable format worldwide - Mobile web video is the most protected format from ad fraud - Brand risk rates dipped to historically low levels Better media quality leads to better marketing outcomes. [Download the report to access IAS’s industry-leading insights.]() [Download the Research]() "eMarketer FYI" sponsored mailings are strictly controlled and distributed by Insider Intelligence. [Click here](/ODY3LVNMRy05MDEAAAGDzIJHsKUDia-1SLVrJIAKZGJY1cClP77NjkF_jwmthgHFt1GHq91vk7dDJJKAZKpcyz2qNj8=) to unsubscribe from future "eMarketer FYI" mailings or to manage your email preferences. ©2022 Insider Intelligence, 11 Times Square, New York, NY 10036 800-405-0844 [Privacy Policy]() [eMarketer's Facebook]() [eMarketer's LinkedIn]() [eMarketer's Twitter]()