3 new things in social media: Twitter, Instagram, and governments try to regulate content; How JibJab listened to customers and reinvigorated its brand

Take a look at some of Insider Intelligence's latest social media stories. September 29, 2021 [3 new things in social media: Twitter, Instagram, and governments try to regulate content; How JibJab listened to customers and reinvigorated its brand](/ODY3LVNMRy05MDEAAAF_0KLpR-tvgeVXkDwElSjoQnBc3g-3z8jvS0H8b3KgE-TrakEPg6r9k-Ri7dCI6wEdjXRG0V4=) Take a look at some of Insider Intelligence's latest social media stories. 1. Twitter's new product road map emphasizes creator-friendliness and user experience The news: Twitter has released a number of changes to its creator tools that it plans to release now and in the next few months, including allowing users to send and receive one-time payments via third-party services such as Venmo and automatically blocking accounts that use potentially harmful language or engage in repeated, uninvited contact with another user if the Safety Mode setting is turned on. What this means: The updates show how Twitter is prioritizing personalization and privacy in its creator push. [Learn more about how the moves will impact Twitter and its push to bring in more revenues.]() 2. Facebook studies show Instagram is bad for teens The news:Multiple Facebook studies concluded that Instagram adversely affects teens, per a Wall Street Journal report. Among the findings: - 32% of teenage girls indicated that when they had negative thoughts about their appearance, Instagram exacerbated those feelings. - 14% of teenage boys in the US said Instagram worsened how they felt about themselves. - 13% of teens in the UK and 6% of teens in the US who reported suicidal thoughts traced those thoughts back to Instagram usage. [Learn how TikTok sees this as an opportunity.]() 3. Texas', Brazil's new laws would make combating social media misinformation illegal The news: Earlier this month, Texas and Brazil both passed laws limiting social media companies’ ability to enforce their content moderation rules. The Texas bill prevents social platforms from censoring posts due to “political viewpoints.” That's a broad swath of content, encompassing topics like COVID-19 misinformation and Holocaust denial. It's likely the bill will be struck down in court as a violation of First Amendment rights. Meanwhile, Brazil's law would not outright ban companies from taking down posts, but in practice, the effect is the same. It will force companies to receive court orders to take down posts outside of a slim segment of pre-approved reasons, such as nudity, violence, or copyright violations. [Find out more about how these bills and uneven moderation guidelines are affecting social media companies.]() /ODY3LVNMRy05MDEAAAF_0KLpR-tvgeVXkDwElSjoQnBc3g-3z8jvS0H8b3KgE-TrakEPg6r9k-Ri7dCI6wEdjXRG0V4= [New Report Reveals Grocery-Retail Insights from Mars Wrigley, Mondelez, Unilever & More]() The way that people shop has changed. Download our report to understand how the experts are rethinking their go-to-market strategy. [Download Now]() [Brand Anatomy: How JibJab listened to customers and reinvigorated its brand](/ODY3LVNMRy05MDEAAAF_0KLpR-tvgeVXkDwElSjoQnBc3g-3z8jvS0H8b3KgE-TrakEPg6r9k-Ri7dCI6wEdjXRG0V4=) Tune in to our inaugural episode of Brand Anatomy, where we get exclusive looks inside leading brands. Today, eMarketer Briefing director Jeremy Goldman sits down with JibJab CEO Paul Hanges to discuss how the company—a leader in viral content dating back to 1999—listened to customer sentiment during the pandemic, improved its product, and reinvigorated its brand. ["Behind the Numbers" is made possible by VTEX. Listen in.](/ODY3LVNMRy05MDEAAAF_0KLpR-tvgeVXkDwElSjoQnBc3g-3z8jvS0H8b3KgE-TrakEPg6r9k-Ri7dCI6wEdjXRG0V4=) [chart-image](/ODY3LVNMRy05MDEAAAF_0KLpR-tvgeVXkDwElSjoQnBc3g-3z8jvS0H8b3KgE-TrakEPg6r9k-Ri7dCI6wEdjXRG0V4=) [[Webinar] The $30B Upside of Streaming Advertising]() Learn how publishers can strategically leverage first-party data to grow and attract new viewers and advertisers in an increasingly crowded market. Plus, hear why publishers need to collaborate in privacy-safe ways. Watch this eMarketer Tech-Talk Webinar, with presenting sponsor Conviva. [Watch Now]() [The leading places where US adults listen to ad-supported audio](=/ODY3LVNMRy05MDEAAAF_0KLpR-tvgeVXkDwElSjoQnBc3g-3z8jvS0H8b3KgE-TrakEPg6r9k-Ri7dCI6wEdjXRG0V4=) US adults spend significantly more time listening to terrestrial radio than to any other ad-supported audio format. [See the chart.](=/ODY3LVNMRy05MDEAAAF_0KLpR-tvgeVXkDwElSjoQnBc3g-3z8jvS0H8b3KgE-TrakEPg6r9k-Ri7dCI6wEdjXRG0V4=) [chart-image](=/ODY3LVNMRy05MDEAAAF_0KLpR-tvgeVXkDwElSjoQnBc3g-3z8jvS0H8b3KgE-TrakEPg6r9k-Ri7dCI6wEdjXRG0V4=) [The new era of data-driven marketing requires collaboration and trust](/ODY3LVNMRy05MDEAAAF_0KLpR-tvgeVXkDwElSjoQnBc3g-3z8jvS0H8b3KgE-TrakEPg6r9k-Ri7dCI6wEdjXRG0V4=) As we experience fundamental shifts in the way data is used for marketing purposes, the industry has an opportunity to build a more effective advertising framework that puts consumers and data privacy at the center. [Read this article, contributed and sponsored by Experian Marketing Services.](/ODY3LVNMRy05MDEAAAF_0KLpR-tvgeVXkDwElSjoQnBc3g-3z8jvS0H8b3KgE-TrakEPg6r9k-Ri7dCI6wEdjXRG0V4=) [chart-image](/ODY3LVNMRy05MDEAAAF_0KLpR-tvgeVXkDwElSjoQnBc3g-3z8jvS0H8b3KgE-TrakEPg6r9k-Ri7dCI6wEdjXRG0V4=) [Webinar: Are You Ready for Peak Ecommerce Traffic?](/ODY3LVNMRy05MDEAAAF_0KLpR-tvgeVXkDwElSjoQnBc3g-3z8jvS0H8b3KgE-TrakEPg6r9k-Ri7dCI6wEdjXRG0V4=) The ecommerce landscape is rife with competition. Learn how performance marketing tech, like site optimization, can help grow and protect your Q4 revenue. Join eMarketer’s live Tech-Talk Webinar, presented by Awin. 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