eMarketer FYI Spotlight: Top Whitepapers and Webinars

A collection of top webinars and sponsored whitepapers - "eMarketer FYI" is part of your subscription to the eMarketer Daily Newsletter. [View in browser](. [eMarketer FYI Spotlight] [Forrester Consulting Offers Actionable Tactics to Improve Your Partnership Program]( How do leaders in partnership do it and how can you replicate their success? Find out in a new commissioned study by Forrester Consulting on behalf of Impact: [Smooth your partnership journey by learning from high-maturity companies](. Get the study to discover: - Seven recommendations on what pays off and what doesn’t - Insights on key regions and top D2C verticals - Actionable tactics at every phase of the partner lifecycle [Download the Forrester study]( [The Next Wave of CX: Growth Marketing Automation]( Providing an exceptional customer experience means developing an immersive and holistic lifecycle marketing strategy that goes far beyond traditional lead and funnel management. Growth Marketing Automation helps you maximize the entire customer journey, elevate your brand consistently, and deliver memorable customer experiences from awareness to advocacy—and beyond. Act-On’s Growth Marketing Automation eBook shares how to grow your business through great automated experiences that improve engagement across each stage of the buyer journey. [Download Now]( [One-on-One: In-App Advertising Strategy—Learn From Executive Leaders]( Coming Up: September 14 at 2PM ET As consumers spend more time on mobile apps, brands must adopt a comprehensive in-app advertising strategy in order to stay competitive. Join Geoff Ramsey, co-founder of eMarketer and chief evangelist of Insider Intelligence, as he speaks with Abhay Singhal, CEO of InMobi, in a new One-on-One video interview. They will discuss the key issues facing the industry such as post-IDFA (identifier for advertisers), the demise of cookies, big tech social accountability, and how marketers can leverage the growing app ecosystem. [Register Now]( Sponsored content from [COMING UP: Drive Results With Centralized Ad Management]( Live: September 22 at 2PM ET Join our Tech-Talk Webinar with sponsored content presented by Comcast Technology Solutions. Richard Nunn, vice president and general manager of advertising, will discuss how centralizing media and creative can improve a brand’s visibility and consistency across all channels worldwide. Reach the right customers by replacing inefficient workflows with automated cross-channel asset management and maintaining control of your message and budget. [Register Now]( Sponsored content presented by "eMarketer FYI" sponsored mailings are strictly controlled and distributed by eMarketer. [Click here](/m000Md30L29DxpQALLp0SG0) to unsubscribe from future "eMarketer FYI" mailings or to manage your email preferences. ©2020 eMarketer, 11 Times Square, New York, NY 10036 800-405-0844 [Privacy Policy]( [eMarketer's Facebook]( [eMarketer's LinkedIn]( [eMarketer's Twitter](