Facebook Users and Advertisers Appear to Be Standing Pat

Facebook released quarterly financial data for the first time since the Cambridge Analytica revelations, and the results show no sign of advertisers or users abandoning the platform. April 26, 2018 =/WS0NkMLLp0l3GDQ0091AH00 [Facebook Users and Advertisers Appear to Be Standing Pat](=/WS0NkMLLp0l3GDQ0091AH00)   Facebook released quarterly financial data for the first time since the Cambridge Analytica revelations, and the results show no sign of advertisers or users abandoning the platform. [Full Article](=/WS0NkMLLp0l3GDQ0091AH00) [Know consumers better than anyone else.]( Imagine if you knew your customers better than they know themselves. Fortunately, we do. Our Agility Audience suite of data products encompasses an unprecedented amount of consumer data, allowing you to select the best audiences, then reach them with smart, personalized messages in any channel. [Contact us today for innovative data solutions to grow your business.]( [New eMarketer Report Details Businesses' Use of VR](   While the use of virtual reality is not yet mainstream among consumers, specialized applications of the technology are proving useful in a variety of industries. [Full Article]( [chart-image] [Digital Ad Spending Falls Behind Consumer Usage in Switzerland](=/WS0NkMLLp0l3GDQ0091AH00)   Switzerland is one of the most advanced markets for internet and mobile usage in Western Europe, according to eMarketer’s latest forecast. In 2018, 86% of the population in Switzerland will use the internet, and nearly 75% will use a smartphone at least once per month. [Full Article](=/WS0NkMLLp0l3GDQ0091AH00) [chart-image] [eMarketer Live: Digital Video Advertising—Best Practices for 2018](/WS0NkMLLp0l3GDQ0091AH00)   Timed to coincide with the annual digital video newfronts in New York, this live-video presentation, featuring eMarketer’s Paul Verna, will offer a timely look at the challenges faced by advertisers in a market racked by worries about brand safety, inaccurate reporting and constantly evolving platform offerings. [Register Now](/WS0NkMLLp0l3GDQ0091AH00) ©2018 eMarketer, Inc. 11 Times Square, New York, NY 10036   eMarketer Daily is published by eMarketer, Inc. [Unsubscribe](/WS0NkMLLp0l3GDQ0091AH00) | [Change email address](=/WS0NkMLLp0l3GDQ0091AH00) | [Update preferences](/WS0NkMLLp0l3GDQ0091AH00) | [Advertise](=/WS0NkMLLp0l3GDQ0091AH00) [Select "Research Submissions"](=/WS0NkMLLp0l3GDQ0091AH00) for potential inclusion in the eMarketer Daily. If you cannot view the HTML newsletter, please [read it in your browser here](. =/WS0NkMLLp0l3GDQ0091AH00   =/WS0NkMLLp0l3GDQ0091AH00