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The ultimate industry connector, MediaLink wants to get deeper

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daily@digiday.com

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Mon, Jun 19, 2017 10:06 AM

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Consulting firms are crashing the party in Cannes, Influencer marketing is becoming more standardize

Consulting firms are crashing the party in Cannes, Influencer marketing is becoming more standardized, How The New York Times moderates 12,000 comments a day, [Digiday Daily] How [MediaLink got in everyone's business:]( Our deep dive into the media consulting firm and power broker that's become a fixture at Cannes. Here's how consultancies like [Accenture, Deloitte and McKinsey]( are using Cannes to buff up their marketing credentials. Influencer marketing is growing up, which means like all marketing, [it's becoming more standardized.]( The New York Times is automating its comment moderation, but the function still relies on its [14-person community desk that sifts through 12,000 comments a day.]( Cannes Briefing: Snapchat's [playing it cool]( and other things you need to know for the first day at the festival. The Digiday Retail Summit is coming up next month in Napa, Calif. On the agenda: what retailers need to succeed in a very challenging market. Learn more about how to join us [here](. In this webinar, discover the [three little-known traps inherent in matching people to devices and data.]( by 4INFO.   [The ultimate industry connector, MediaLink wants to get deeper]( Shareen Pathak "Kassan’s instincts from 10 years ago, which were that people would grope in the dark, was spot-on. And it seems even more spot-on today.” [Consulting firms are crashing the party in Cannes]( Seb Joseph Accenture, Deloitte and McKinsey are adding a new dimension to the already sprawling Cannes Lions. Advertisement   [Webinar: Mastering identity mapping of the connected consumer]( Sponsored Content 4INFO In this webinar, we will outline the massive shifts in the marketing landscape and examine how robust identity mapping can give marketers an edge in today's tech-driven marketing and advertising environment. Sponsored by 4INFO. [Influencer marketing is becoming more standardized]( Shareen Pathak Advertisers provide creative assets to influencers, who then post it on their own social platforms. [How The New York Times moderates 12,000 comments a day]( Lucia Moses The Times is automating its comment moderation, but the function still relies on its 14-person community desk that sifts through 12,000 comments a day. [Why publishers need to protect their reputations in the age of server-to-server]( Sponsored Content OpenX Most publishers are well aware of the benefits that can come from implementing header bidding and server-to-server containers. But what they might not know is that these increasingly popular monetization tools have ushered in a new threat to inventory quality. Sponsored content by OpenX [The changing face of customer engagements]( Sponsored Content IBM The marketers' dream is finally being realized in a new wave of intelligent customer service. This guide lays out how cognitive analytics are bringing the power of analytics to everyone, how the hospitality industry is ahead of the game and what predictive AI means to the future of the industry and to your job. Sponsored by IBM. Advertisement     [Careers Title](   June 16, 2017 [Sales Development Representative]( JOOR Los Angeles   June 16, 2017 [Assistant Content Editor]( INTERMIX New York, NY   June 16, 2017 [Partnership Coordinator]( Diply New York, NY or Toronto, ON     [ALL CAREERS](     [Events Title]   June 5, 2017 [Tearsheet Money Conference]( New York City   Final deadline [Digiday Signal Awards]( June 9, 2017   June 15, 2017 [Glossy Awards 2017]( Awards Gala - New York, NY     [ALL EVENTS](     [Digiday]( 26 Mercer Street New York, NY, 10013 [Privacy Policy]( [Update Profile]( [Manage Subscriptions]( If you believe this has been sent to you in error, please safely [unsubscribe]( Did someone forward you this email? [You can subscribe for yourself here](. [View in your browser](  

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