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‘Leaders who lacked empathy struggled in 2020’: Agency chiefs discuss leadership transformation

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Mon, Jan 4, 2021 04:44 PM

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CEOs have had little choice but to shake up the work environment. And those who lack natural empathy

CEOs have had little choice but to shake up the work environment. And those who lack natural empathy will struggle in this new normal. January 04, 2021 What does leadership look like now? What will it be after Covid-19? Agency bosses have had to not only reimagine the office and day-to-day workflow in the coronavirus pandemic, but also re-evaluate the very idea of leadership. In talking to the heads of some of the best-known creative shops, certain terms come up again and again — some relating to changes in the workplace itself but others concerning what it means to be a boss in these times — words like communication, flexibility, empathy. Read more below. - Agency leadership got more personal, more compassionate and more human in 2020. With everyone’s lives turned upside-down, CEOs have had little choice but to [shake up the work environment](. - Much about the workplace changed beyond recognition in 2020. Here's [Digiday's guide to what's in and out]( when it comes to office space, culture and more. - As part of Digiday's Endgames series, a virus-induced economic meltdown crippled vital revenue streams and companies have needed to[pivot quickly to simply stay in business](. Other things to know about - [New research]( shows it’s time to crack down on deceptive and damaging advertising to protect the integrity of every publisher ande brand. A new survey highlights how brand-safety woes are publishers’ top concern when it comes to deceptive advertising. Sponsored by GeoEdge. - [As new privacy regulations come into effect and browsers limit tracking capabilities](, contextual advertising powered by machine learning is standardizing targeting efforts and ensuring campaign success. Sponsored by Dailymotion. Top Stories Future of Work [‘Leaders who lacked empathy struggled in 2020’: Agency chiefs discuss leadership transformation]( CEOs have had little choice but to shake up the work environment. And those who lack natural empathy will struggle in this new normal. howdy! Future of Work [The definitive Digiday guide to what's in and out for the future of work]( Much about the workplace changed beyond recognition in 2020. Here’s Digiday’s guide to what’s in and out when it comes to office space, culture and more. Sponsored by Healthline Media [How brands can reach the fitness and wellness audience in 2021]( For brands and advertisers wondering how to approach fitness and wellness consumers in a time of great change, register for this webinar. Healthline Media and Digiday will unpack strategies for meaningful engagements alongside a panel of experts from leading fitness brands, highlighting the six trends marketers need to know in 2021. Advertisement howdy! Coronavirus Fallout [The end of the waiting game]( With a virus-induced economic meltdown crimping vital revenue streams, companies have to pivot quickly to simply stay in business. Sponsored by Tatari [Marketer's guide to video and TV in 2021: Perceptions, trends and best practices]( Research shows that with the ongoing introduction of DTC brands to TV, the traditional division between brand and performance spending is beginning to blur. Read the full report on how brands are testing and refining new data-driven strategies in TV. howdy! Future of Work ['It used to be so easy': How networking has been reshaped by the coronavirus]( Marketers, agency execs, consultants and vendors have had to find new ways to connect as in-person events remain shuttered for the foreseeable future. Advertisement Sponsored by EX.CO [To maximize dwell time, publishers are adding alternative content]( Looking to keep readers engaged longer — and boost ad revenue in the process — publishers are adding new page units featuring additional content entirely separate from the main article. howdy! [The end of the Series A: While tech financing booms, DTC brands face a new reality]( Most consumer-facing retail startups quite simply won’t reach the scale worthy of mid- to late-stage venture capitalist dollars. howdy! Coronavirus Fallout [Goodbye to blowouts: The U.S. market for hair tool and appliance brands declined in 2020]( This story is part of Endgames, a Digiday Media editorial package focused on what’s next, what’s coming, and what’s being phased out in the industries we cover. Access the rest of our Endgames coverage here; to read Glossy’s Endgames coverage, click here; Modern Retail’s coverage is available here. With commuting to the office and going […] [All Latest Stories]( Managing Through Crisis [Coronavirus-induced change and accelerations: Digiday’s top trends for 2021]( Our editorial team takes a look ahead at what 2021 may have in store for the media and marketing industries. You received this email because you’re a member of the Digiday community. If someone forwarded this to you, [subscribe for yourself here](#). [Unsubscribe from this newsletter or update your preferences](. I don't want to hear from Digiday anymore. [Stop receiving all Digiday emails](. Digiday Media, One Liberty Plaza, 9th Floor, New York, NY 10006 [Forward to a Friend](

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