Newsletter Subject

He's using AI to write usable health copy

From

copyhour.com

Email Address

derek@copyhour.com

Sent On

Thu, Dec 14, 2023 08:46 PM

Email Preheader Text

Derek is intrigued ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ â€

Derek is intrigued ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ Note from Derek: If you missed Monday and Tuesday’s emails, Randall and I have reopened the doors to our 5-week course called [Health CopyHour.]( This is the lowest price we've ever offered & as you'll see we've added in a bonus training on AI. Randall wrote this email below but I'll have some notes along the way. Hey, Randall here... A couple of years ago, I was on the beach in Bali. And no I wasn’t on vacation… I’d taken full advantage of the laptop lifestyle that copywriting allows and my family and I were on a year and half trip around the world. What that means, is that I’d normally work a few hours everyday and then take off to explore my new surroundings. On this day in particular, I’d already put in a full day of work and was sipping a drink at Finn’s beach club while my kids surfed. Out of the blue, my phone buzzed with a Whatsapp message from a client. Turns out his email copywriter had dropped the ball at the last minute, right before the launch of his latest health offer… And he needed a series of emails, and he needed them fast. Ordinarily, this would spell disaster. But this wasn't an ordinary situation. I had a secret weapon: AI. So, I opened up my laptop, and with the help of AI… I pumped out his entire email sequence in less than an hour. The launch went ahead as planned and turned out to be one of the most successful in my client's history. [Derek's note: The AI tool Randall mentions in this email was an older one called Jarvis. He now uses ChatGPT + a few other tools which he says are 10x more powerful.] The story I'm sharing with you isn't just about how AI saved the day. It's about how AI can transform the way we write health copy. As you probably know, we have launched Health CopyHour this week at its best price ever. And if you're even slightly interested in using AI for health copy, you won't want to miss this launch. Because, in addition to the already amazing content I’m going to share some of my most closely guarded AI secrets… Secrets that allow you to double your writing speed, and pump out winning copy whether you’re at home, at Starbucks or on a beach in Bali. [Derek's note: I personally cannot wait to see how Randall is using AI and interview him live alongside you guys (so you can ask him questions too). I've really only used AI for research purposes but Randall tells me he's getting it to actually write useable copy. Wild.] We'll bring you up to speed on all the terminology, research hacks, and writing "tricks" you need to know in this space. We'll show you how to structure winning health copy through modern sales letters (VSLs), emails, and advertorials. There's a healthy mix of training + examples (aka swipes) + real world practice. And maybe too many jokes from Derek. The goal of Health Copy Hour is SPEED so it is not a lengthy, all-encompassing course. We don't want to bore you to death or bog you down with health research. We want to energize and inspire you to to write winning copy, while using AI to your advantage. Here’s everything you get when you decide to [join Health CopyHour:]( Health CopyHour is our approach to make learning to write health copy as fast and as fun as possible. You do not need to be a doctor or certified nutritionist, etc. You don't need a whole lot besides an interest in a particular field of health. The Course ($1000 value) - Health CopyHour is a training course (delivered via email) teaching you how to write for the health market. - We'll cover a wide range of niches & products while showing you how to write for the niche of your choice. - 5 weeks of training sent via email. - Each training will include an example piece of copy with a "template" when appropriate plus a specific task to complete each day. - Handwriting certain sections is optional but encouraged. The Swipe File ($200 value) - Highly specific, vetted swipe file of health controls. - Plus, how to build your own swipe file for your niche. Bonuses ($200 value) - Bonus Live Training: How to use AI in health copy - Bonus Video: The "getting health clients fast bonus". - Bonus Video: How to write health email copy. - Bonus Video: How to write advertorials. Randall routinely makes 5-figures per sales letter delivered to his clients. And in a way when you buy a course, you're like a client. The clients get Randall's copy delivered to them. You get Randall's knowledge that helps you deliver copy. Now, I'm definitely not promising you'll make the same right out the gates... but I am promising that he'll show you nearly all his secrets for writing those promotions. So instead of charging you thousands of dollars we're only going to ask $197. And we'll do you one better -- we'll break the payments into 2 monthly installments of $99. Paying a few hundred bucks to [learn Randall's secrets]( seems like a fair exchange, no? We think so. [ Join Health CopyHour here.]( Cheers! - Derek + Randall Sent to: {EMAIL} [Unsubscribe]( CopyHour.com, 340 S LEMON AVE, 5007, WALNUT, CA 91789, USA

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