I predict AI will dominate this space in 2024

No "fear" included in this email ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ Let's pretend you wake up one morning and find a weird rash on your arm. What's the first thing you'd do? Google it, of course. Most folks use the internet to a) scroll social media, b) figure out their health problems, or c) do the "other thing". This presents an interesting opportunity for copywriters when it comes to AI. As of now, I've mainly used AI tools like ChatGPT and Bard for research. (This week, the co-creator of Health CopyHour, Randall Pruitt, will tell us more about how he's using AI to actually write copy for him.) AI can massively cut down on time spent Googling around and cobbling together information. Is it always perfect? No. However if you use it right (and double check your work) it does save hours, not just minutes. My point is a bit of an oversimplification but... AI is trained on internet data. Which means AI has a whole lot of health-related data to work with. Which means AI is probably more helpful to a health copywriter than just about any other niche. You can do research on ingredients. Specific problems. How biological processes work, etc. Health copywriting is already the market that presents the greatest opportunity for time & location freedom to copywriters. And in 2024, with the acceleration of AI, I think it's only going to get better for health copywriters. Meaning... NOW is a great time to learn how to write health copy. Which is why Randall and I have decided to re-open our Health CopyHour course so you're primed with the tools you need for the New Year. Here’s the deal: Every weekday, for the next 5 weeks, you’ll receive an email with an in-depth breakdown of a winning control in the health space. We'll cover a wide range of niches & products while showing you how to write for the niche of your choice. Our goal is that after the course you'll be able to be given a topic/ailment and then quickly come up with an end-to-end sales letter. Here’s everything you get when you decide to [join Health CopyHour:]( While the health market is interesting, exciting and super profitable for copywriters, we won't lie to you... learning to write the actual copy isn't always a walk in the park. Health CopyHour is our approach to make learning to write health copy as fast and as fun as possible. We'll bring you up to speed on all the terminology, research hacks and writing "tricks" you need to know in this space. We'll show you the typical structures of winning health copy through modern (and some older) sales letters (VSLs), emails, and advertorials. There's a healthy mix of training + examples (aka swipes) + real world practice. There's also a whole lot 'o opinions about what NOT to focus on. And maybe too many jokes from Derek. Health CopyHour's goal is SPEED so it is not a lengthy, all-encompassing course. We don't want to bore you to death or bog you down with health research. We want to excite and energize you to write winning copy! Excitement and interesting connections are far more important in good health copy than detailed discussions about cell biology, etc. Here are just a few industries you can work with in the health space: - Info-products: things like health guides and cook books. - Vitamins & Supplements: everything from weight loss to vision loss to toenail fungus and everything in between. - Programs: workout routines and home exercise programs - Gyms & yoga studios: you can use your skills to fill spin classes or to help sell memberships. - Plus there’s skin care and other beauty products, hair restoration and anti-aging. - There’s doctors offices, chiropractors, dental clinics and more. What kind of writer is this right for? Health CopyHour is for mainly for beginners but an intermediate copywriter might find the fastest and biggest wins. An advanced copywriter could use it as a tune-up or to find new and interesting ways to research and write about health "mechanisms". (Don't worry, we'll define "mechanisms" and give examples throughout the course.) You do not need to be a doctor or certified nutritionist, etc. You don't need a whole lot besides an interest in a particular field of health. Again, it's all about being excited! Can you tell I'm excited? Meet Randall Pruitt Randall Pruitt (the human in this photo) has been in direct response for over 19 years. The past 10 years as a full time freelance health copywriter. He works with companies like Athletic Greens (AG1), Bioptimizers, Dr. Sears, LIFE RENU and many others. Just recently Randall returned from a year long trip around the world with his wife and two kids where he wrote copy all along the way. The Course ($1000 value) - Health CopyHour is a training course (delivered via email) teaching you how to write for the health market. - We'll cover a wide range of niches & products while showing you how to write for the niche of your choice. - 5 weeks of training sent via email. - Each training will include an example piece of copy with a "template" when appropriate plus a specific task to complete each day. - Handwriting certain sections is optional but encouraged. The Swipe File ($200 value) - Highly specific, vetted swipe file of health controls. - Plus, how to build your own swipe file for your niche. Bonuses ($200 value) - Bonus Video: The "getting health clients fast bonus". - Bonus Video: How to write health email copy. - Bonus Video: How to write advertorials. Randall routinely makes 5-figures per sales letter delivered to his clients. And in a way when you buy a course, you're like a client. The clients get Randall's copy delivered to them. You get Randall's knowledge that helps you deliver copy. Now, I'm definitely not promising you'll make the same right out the gates... but I am promising that he'll show you nearly all his secrets for writing those promotions. So instead of charging you thousands of dollars we're only going to ask $197. And we'll do you one better -- we'll break the payments into 2 monthly installments of $99. Paying a few hundred bucks to [learn Randall's secrets]( seems like a fair exchange, no? We think so. [ Join Health CopyHour here.]( Cheers! - Derek + Randall Sent to: {EMAIL} [Unsubscribe]( CopyHour.com, 340 S LEMON AVE, 5007, WALNUT, CA 91789, USA