Your Trojan Horse

How beginners can land their first few clients ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ Hey {NAME} -- There are a lot of copywriting forums & groups out there.  Some are great, while others are… well, let’s just say they’re not as good. But they all have one thing in common: The same 4-word question constantly shows up on repeat from well-meaning beginners. “Where should I start?” Everyone’s got an opinion on this, so I’m gonna throw my 2 cents in. My answer? Email. Yep, if you're looking to get your first few easy wins with clients, that’s definitely what you should be focusing on. Think about it: Not every business needs a long-form sales letter or VSL. But you can bet that most would benefit from using email. And no matter how much practice or spec copy you write, the best and fastest way to become a better writer is by working with actual clients. Do you have to stick with email copywriting forever? No. But once you’ve got your foot in the door and proven your value, you can pivot and start offering other copywriting services, too. Now, I know I’m not alone with this frame of thinking. Chris Orzechowski teaches this to his students as well. In fact, he’s coined a phrase for it: The Trojan Horse Approach. But the great thing is, this isn’t just theory that Chris teaches. As an active copywriter who still works in the trenches, it’s just one of the methods he uses to hook new clients today. In his course [Email Copy Academy,]( he has two entire modules dedicated to showing you exactly how to find your own email copy clients, close the deal and deliver BIG for them. Inside, you’ll discover how to: - Get a paying client as fast as TODAY, without sending out any cold emails. - Find and attract your dream clients (you know, the ones who pay you well and respect your hard work) - Use the 4 best methods of lead generation for copywriters to get booked solid with well-paying copy clients. - Network without feeling like a weirdo. (And how to get dozens of people to refer multiple clients to you year after year.) - Become everyone’s “go-to” copywriter… even if you’re still getting your reps in. - Get clients to apply for the privilege of speaking with you (this turns the table and puts the power back in your favor) - Mentally prepare yourself for the sales call (and how to get rid of all the butterflies and jitters you might feel when you normally talk with clients.) - Close deals and get paid the same day… without ever having to send a proposal. - Price your email copywriting services… how to put together packages… and how to actually get paid after the client says ‘yes.’ - Deliver your project and provide a dream come true experience for your clients… so they’ll wanna hire you again and again and again. - And much, much more… When you register, you’ll get immediate access to every module showing you how to become a highly paid, in-demand email copywriter.  And when you register before February 21, 2022, you’ll get access to these bonuses: LIVE Coaching Call with Chris Orzechowski on February 21 ($1,000 value) Chat with Chris on this live group coaching call and get your questions answered! 30 Days unlimited access to the Copy Chief Community (WORTH $197) Copy Chief is the place experienced, successful copywriters gather to talk about the craft of writing, share job leads, leap over professional and mental obstacles and more. And Copy Chief comes with its own unique library of marketing trainings. Chris’s Insider Email Secrets: 6 Call Recordings (WORTH $3,000) These recordings let you tap into Chris’s years of experience, providing an insider’s look at how to analyze email marketing strategies, critique copy, and transform businesses into money-generating machines. “Million Dollar Email Sequences” Training (WORTH $497) This copywriting masterclass shows you how to write winning emails FAST so you quickly see ROI on your work, understand the principles of winning campaigns, confidently craft relatable stories that sell any product or service you’re promoting, and A LOT more. The gates for entry are now open. If you wanna fast track your copywriting career with email, this is one of the best places to start. [You can check it all out here.]( Cheers! Derek.  Sent to: {EMAIL} [Unsubscribe]( CopyHour.com, 340 S LEMON AVE, 5007, WALNUT, CA 91789