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copyhour.com
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derek@copyhour.com
Sent On
Fri, May 7, 2021 08:35 PM
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Friday Copy Over Coffee Friday Copy Over Coffee ☕ I posted the above back in 2017. This same pl
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Friday Copy Over Coffee Friday Copy Over Coffee â I posted the above back in 2017.
This same place just sold for $5.3M.
Dear subscriber,
My wife and I are looking for some more space and this housing market we're in right now is absolute insanity. One part of the process that is particularly hilarious to me is this... You're about to commit to a million dollar purchase, and the listing agents are like, "Yeah, you've got 15 minutes to walk around and that's it. We have soooo many appointments today." And us buyers are all, "Yeah, that makes sense. Thank you so much for your time." And then, even though it's not technically allowed, we're writing a letter to the seller thanking THEM for giving us the opportunity to make an offer.
AND, if we purchase something, I'll likely be obligated to let these f-ing sellers live in MY house for a month, rent free, while they figure out their life. Why this is "funny": People will complain or hesitate to join a course like CopyHour that costs $500 (during the pandemic). They'll spend more time debating a course purchase than a house purchase. And, if I told you to take out a loan and go into debt to finance the purchase of CopyHour, I'd be a complete douchey scammer. Where this really gets funny... the more I think about it, the more similar I feel courses are to houses when it comes to them being "assets". Don't spit up your coffee, stick with me for a second. A house is typically viewed as an amazing asset. A course is typically not viewed as an "asset" because you have to implement the knowledge you learn to create the value. But the same is true of a house. You have to work, invest, or move to really get the value out of it. There are all kinds of ways you can fight me on this. Unlike a house, you can't buy a course and do NOTHING, and have your course appreciate (produce value) a couple of months later. But people do tend to forget all the costs AND especially opportunity costs associated with a house. In other words - as far as assets go, a house that you live in isn't the number one possible asset. A business will beat a house in ROI any day. Courses & knowledge on their own won't do much. But by applying them with effort in a business, they can easily provide a better ROI than a house. What I'm really saying is... send me a letter thanking me for the opportunity to purchase CopyHour. And hurry up, you only have 5 mins to look around. :-) Good Ad LendingTree.com spent ~$11.7M over 83 days running ads like this via Google. We're talking about houses... let's look at LendingTree. The ad copy isn't what we're looking at here. It's the campaign: A simple calculator for people to use. Lead generation. When prospects are done with the calculator, they send em off to get their loan and LendingTree makes a healthy affiliate commission. You (maybe just me) see a lot of ads from "gurus" trying to sell business owners stuff. What you don't see are many calculators and quizzes. Is that stuff only for huge companies like LendingTree? Probably not. Opportunity? Maybe. I use [Adbeat]( or [SEMrush]( to find ads and do competitive research. How to Make Great Tasting Pandemic Coffee - Support your local roasters by buying a good bag of beans with a roast date on it. General advice that's not a rule: coffee typically tastes better if consumed within 5-10 days of its roast date.
- Buy a grinder and grind the beans yourself right before you brew a cup. It only takes a few seconds.
- Brew your coffee with a Chemex or Aeropress. Kuerig's suck at making coffee and they suck for the environment.
- Water matters: You're not going to believe me until you try it - good filtered water will make your coffee taste better (and it might save your life).
- Temperature matters too. I brew most cups at ~183 degrees. I use Ovalware's Pour Over Kettle. - Derek Johanson Sent to: {EMAIL} [Unsubscribe]( CopyHour.com, 340 S LEMON AVE, 5007, WALNUT, CA 91789, USA
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