The ClickZ Digest

[Subscribe]() | [Forward]() [Logo]() Feb 15, 2024 ClickZ Digest EDITOR’S PICKS NEWS [EU Rules in Favor of Apple and Microsoft, Balancing Innovation and Competition in Tech Industry]() EU rules Apple's iMessage need not be interoperable with WhatsApp, and Microsoft's Bing escapes stricter control, marking a significant shift in tech regulation. COMPLIANCE NEWS [Nectar360 And The Trade Desk Partner To Bring Retail Media’s Precision To The Open Internet]() New partnership between innovators creates a digital powerhouse, opening up highly targeted omni channel campaigns that can be connected to online and in-store sales PARTNERSHIPS ANALYSIS [How Leading Brands Structure Social Media Success]() Social media content calendars are crucial for businesses to plan, organize, and optimize their strategies, ensuring effective audience engagement and growth in the digital age. SOCIAL MEDIA WHAT WE ARE READING INSIDER INTELLIGENCE [Amazon Sells More with New AI Shopping Assistant: How Large is Amazon's Ad Business?]() Amazon's new AI shopping assistant boosts sales and customer satisfaction, while its ad business, the third-largest in the US, is set to surpass $40 billion by 2025. MARKETING DIVE [BetMGM Banks on X as Official Live Sports Betting Partner]() BetMGM partners with X, formerly Twitter, to become its exclusive live sports betting partner, integrating odds info and branding into X, aiming to leverage its large user base and enhance sports-related conversations. MARKETING BREW [Influencers, Celebs in This Year's Super Bowl Campaigns]() Influencers and celebrities are increasingly used in Super Bowl campaigns, enhancing cross-generational reach and brand engagement. Brands like CeraVe, T-Mobile, and E.l.f. have successfully utilized this strategy. TOP VOICES LINKEDIN [Insight from Marisa Lather]() Talks about career, leadership, brand activation, content marketing and influencer marketing. WHAT WE ARE LISTENING TO LISTEN NOTES PODCASTS [Favorite Marketing Hack to Get Big Customers, Social Media Becoming a Democracy, Sam Sulek Gets Millions of Views]() Explore innovative strategies for acquiring major customers, understand the democratization of social media, and learn the importance of authentic content from Neil and Eric's Marketing School episode. [LISTEN HERE]() MORE THAN A NEWSLETTER [Editorial]() Contact an editor to create content for your business. [Advertise with us]() [Get in touch with our Advertising Team.]() [Sage-Newsletter-Banner.png]() [linkedin.png]() [twitter.png]() [youtube.png]() You have currently opted in to receive ClickZ Updates. You can [update your details]() and [change subscription preferences here.]() If your no longer wish to receive these emails you may [unsubscribe here.]() If you have any questions regarding the unsubscribe process please contact [gdpr@contentive.com]()