The ClickZ Digest

[Subscribe]() | [Forward]() [Logo]() Apr 12, 2024 ClickZ Digest EDITOR’S PICKS INSIGHTS [WPP and Google Cloud Forge a Revolutionary Partnership in Marketing]() WPP, a global leader in creative transformation, has partnered with Google Cloud to integrate Google's GenAI capabilities into WPP's marketing operating system, WPP Open. Partnership INSIGHTS [How to Use Linguistic Relativity to Achieve Global Marketing Success]() Understanding the relationship between language and thought is crucial for successful global marketing campaigns. Marketers should consider delving into cultural and linguistic nuances to resonate on a deeper level. Strategy INSIGHTS [AI-Generated Content Labeling in Social Media: What this Means for Marketers]() New mandates on AI-generated content disclosures are setting new standards for transparency in social media platforms. For marketers, this shift requires a reevaluation of content strategies to maintain authenticity and transparency. Artificial Intelligence WHAT WE ARE READING MARTECH [Product Excellence Beats Slick Sales Pitches: Martech's Moment of Truth]() Learn why in martech, product excellence and innovation trump slick sales pitches, and how focusing on usability and authentic branding can build a loyal customer base. SEARCH ENGINE JOURNAL [Google Unplugs “Notes on Search” Experiment]() Google's Notes Search Labs experiment is ending, something that the search community pretty much viewed as inevitable. MARKETING BREW [Inside Citi’s big bet on Paralympic athletes]() After the 2016 Rio Summer Olympics, the banking company ended its sponsorship with Team USA and leaned significantly into deals with Paralympians. TOP VOICES INSIGHT FROM KATIE MITCHELL [Becoming the 1st marketing hire of a startup is a cheat code for accelerating your marketing career]() I've been working with Richpanel for a few months: They help e-commerce brands create 'Amazon-like' experiences that reduce ticket volumes, help agents be more productive and help shoppers get instant resolutions. WHAT WE ARE LISTENING TO THE DUCT TAPE MARKETING PODCAST [Mastering Delegation]() In this episode of the Duct Tape Marketing Podcast, I interviewed Dave Kerpen, a seasoned entrepreneur and New York Times bestselling author with a passion for effective leadership and delegation. [Listen Here]() MORE THAN A NEWSLETTER [Editorial]() Contact an editor to create content for your business. [Advertise with us]() [Get in touch with our Advertising Team.]() [linkedin.png]() [twitter.png]() [youtube.png]() You have currently opted in to receive ClickZ Updates. You can [update your details]() and [change subscription preferences here.]() If your no longer wish to receive these emails you may [unsubscribe here.]() If you have any questions regarding the unsubscribe process please contact [gdpr@contentive.com]()