Science says that it is rational to be irrational, sometimes.

Your personal currency.This is an interesting discussion of optimizing for a personal currency like f [Coach Tony]( Coach Tony [@tonystubblebine]( Your personal currency. This is an interesting discussion of [optimizing for a personal currency]( like free time, novelty, or even actual money. What’s most interesting to me is that what you optimize for can change. Right now I optimize for work that puts me in a flow state and for impact. _ What to do when you and your partner are in an argument. [You and your partner can train yourselves to reset your nervous systems](. I’m pretty good at understanding when Sarah and I are bristling at the idea of moving off of our positions. But then I don’t usually do anything about it. So I don’t think this is an easy technique, but it helps any time you and your partner can bring yourselves to try it. Inexpensive cold plunge setup. If I were to add a cold plunge to my home gym, [this is what I’d go for](. People are awesome. Consider the skill required to have the confidence to pull off this [perfect aim](. Also inspiring: this [81-year-old running]( and this [ballerina on a Bosu ball](. People matter more than accomplishments. Even though I said above that I have my life optimized for flow states, I do recognize how crucial relationships are to a meaningful life. So [this video is presented as a bit of a joke](, but I think the ending is actually very wise. Emotional rewiring in action. Do you have an [emotional reaction to the way chickens are raised](? Do you connect that emotion to the eggs or meat you buy? I think some of you will. What I want to get at is the [Thinking, Fast and Slow]( concept of separate rational and emotional systems of your brain. Most of us need less rational information and more emotional information. So a video like that could be part of emotional rewiring work as part of a dietary change. When it comes to designing for behavior change, it is rational to be irrational. _ Tips? I do appreciate hearing from you about your own hard-won lessons, great articles to read, interesting research, new tools, and even great TikToks. If you have something to share, please send it my way. Don’t miss out on the other issues by Coach Tony [Become a member for $5 per month]( Did you enjoy this issue? [Yes]( [No]( [Coach Tony]( Coach Tony [@tonystubblebine]( Tips, inspirations, and knowledge on productivity, happiness, health, and making an impact on our world. Official email of the Better Humans publication on Medium. (@bttrhumans) You can manage your subscription [here](. In order to unsubscribe, click [here](. If you were forwarded this newsletter and you like it, you can subscribe [here](. Created with [Revue by Twitter](.