This might surprise you, {NAME}...

AI vs copywriter? My once-a-year [live copywriter coaching program]( is now open (for a very limited time), {NAME}... And if there’s any part of you that’s still wondering if copywriting is a skill that can help you create the freedom, income and impact you want in 2024 (and beyond)… Let me remind you of something 👇 Copywriting has been among the top 10 highest-paying freelance jobs for the past few years… (Yes, still). In fact, an analysis of 300,000 Freelancer.com job postings from April–June of this year showed writing as the top-earning skill, with some copywriters being paid up to $250/hour… And, the demand for copywriters has increased since the top of the year, {NAME}... Yes – even with A.I. on the rise. And while this might surprise you at first… When you think about it, it actually makes perfect sense. It’s been just over a year since generative A.I. made its grand entrance… Allowing anyone to generate words in a flash. You don’t have to look very far to see the butt-load of crappy, irrelevant and unreliable content being published on the internet right now… Here’s why this is a massive opportunity for you… Smart brands and businesses are doubling down on their messaging and hiring more support so they can rise above the noise… This means that [they need real copywriters right now]( more than ever before. Copywriters who are more than robotic "word-pumper-outers"... Copywriters who have personality, conversational charm and a strategic mind… Copywriters who can guide their campaigns, help build awareness and create the connection their audiences crave… Copywriters who have the foundational marketing knowledge to leverage A.I. in a way that elevates their brand – NOT compromises it. This is what I dish up here at the Copy Posse (if ya haven’t noticed) 😉 As a [Launch Pad-trained copywriter]( you’ll become more than just a writer… You’ll learn marketing, storytelling and brand voice strategy… You’ll discover how to build a campaign that guides people through an ethical buying experience – from the first touchpoint to the final sale… I’ll help you understand modern marketing principles that defy the douchey tactics that no longer work… Teach you how to get inside the minds and hearts of real customers… And show you how to write with unmatchable empathy… So you can become absolutely AI-proof and be among the high-paid copywriters businesses are looking for right now. That’s why we don’t even start writing actual copy until the 6th week of the program... The majority of the [Launch Pad program]( is dedicated to strategic marketing training… Because only once you understand this… Can you fully utilize the proven copywriting examples and formulas I give you and write messaging that A.I. can’t touch – not even close. And, after just 8 weeks, you’ll have highly sought-after copywriting skills and an irresistible portfolio that you can use to approach your dream clients with unstoppable confidence… And I’ll be there to guide you from start to finish, along with my team of rad Copy Posse coaches. Every week, you’ll get hands-on, real-time support as we rally behind you, keep you accountable, answer your questions and help you finish the program strong... As we always say, no Posse left behind! 💪 So, if you’re ready to rise above mediocre messaging… Learn the techniques, frameworks and strategies to create irresistible, irreplaceable copy… Get paid to write words that make an impact… And ignite your copywriting business in 2024… Join us for Launch Pad Season 5 before doors close until 2025. [Join Launch Pad Season 5]( Alex P.S. – A.I. is a fantastic shortcut, but your output is only as good as your input, and a shortcut only works if you know where in the hell you’re going. That’s why when you [join the Launch Pad]( you’ll also get access to 3 A.I. video workshops with me and the members of my high-level membership program, REIGN. During these video sessions, you’ll learn the Copy Posse’s personal techniques, prompts and tips on how to create specific, relatable and relevant copy using the foundational Launch Pad formulas in combination with A.I.… So you can effectively utilize these tools to streamline your copywriting process and produce output that actually makes sense. {NAME}, A.I. content editing is also one of the top skills a copywriter should have in their repertoire in 2024… In fact, one of your fellow Launch Padders, Tiffany, is a prompt engineer, and she just joined Season 5. That should tell you something 😏 If you no longer want to hear about my once-a-year Launch Pad program, that's cool. Just click the "Pause Launch Pad Emails" link below. Don't worry, you'll keep getting other stuff from me, like videos and content. ABOUT: Welcome to the Copy Posse, you’re now part of the raddest, baddest crew of copywriters on the Internet over 500,000 strong. You’re here because you signed up somewhere on my website and I’m glad you did. It means you’re like us – a badass creative, coach, copywriter, or content writer with a passion for marketing and a flair for the written word and you want to channel that passion into a living doing what you love. You’re in the right place. We are on a mission to de-douchify the Internet and create a ripple effect of positive impact across the planet. We believe that the best copywriting combines timeless direct response marketing principles of the past with modern, empathetic brand storytelling (without all the hype, BS and overused tactics that fizzle fast). We are the new school of copywriters and aren’t scared to break a few rules and ruffle-up a few feathers if it means changing the face of marketing for the better. Through my social channels and email list (which you’re now a part of, yay) I share the techniques and strategies I’ve learned over the last decade to build a 7-figure brand from the ground up and how to sell products and services that actually help people, without selling out on your values. Get ready for some serious Posse Power coming your way. The team is here to back you up. Founder & Posse Pres - Alex Industry-leading copywriter, marketing genius and founder of the Copy Posse. Alex is a lover of Italian food, wine, true crime and travel and when she’s not behind her laptop, you’ll find her belly-laughing (very loudly) with her friends and family. Head Copywriter - Tania Brand storyteller and human behavior enthusiast. Tania is both an adventure and comfort-seeking ambivert with a love of true expression, impactful co-creation, and non-conventional living. She heads up all sales copy at the Posse. Copywriter - Brittany Britt is passionate about healthy living, curse words, coffee, overgrown gardens, and old black-and-white movies. A Launch Pad Season 1 Grad turned full-time freelance copywriter, you’ll find Britt’s brilliant sass all over our content and social channels. Social Media Strategist - Ketevan The Posse's social media maven is a treehugger at heart who loves her heels and never skips breakfast. Her M.O.? Listen to what the Posse needs most and create the best damn content on the Internet. Posse Coach - Jenny Jenny is a festival junkie, ritual-obsessed, Yoga teacher who’s equally as passionate about writing words with meaning. Around here, you’ll see Jenny zipping around from launch to launch, cheering on & coaching the Posse. Project Manager - Michelle Michelle is a chess-playing foodie who loves sunsets, sweets and decaf coffee. At the Posse, Michelle manages all of our high-level programs and does whatever she can to help our students win. Support Leader - Tory When she’s not holding down the Posse, you can find Tory drinking local beer and cuddling her pet snake as she raves about poetry, podcasts, and comics. A quirky conversationalist with a killer sense of humor, she’s our go-to meme queen. PRIVACY: As much as we care about copywriting, we also care about your privacy. The Copy Posse is owned and operated by Cattoni Creative Inc. We are committed to advising you of the right to your privacy, and strive to provide a safe and secure user experience. Our Privacy Policy explains how we collect, store and use personal information, provided by you on our website. It also explains how we collect and use non-personal information. By accessing and using our website, you explicitly accept, without limitation or qualification, the collection and use of this information in the manner described in our Privacy Policy. Please read this Policy on our website(s) carefully, as it affects your rights under the law. If you disagree with the way we collect and process personal and non-personal information, please do not use this website. This Policy applies to this website as well as all webpages Company hosts. It regulates the processing of information relating to you and grants both of us various rights with respect to your personal data. It also informs you of how to notify us to stop using your personal information. We are located in Canada. You may be located in a place that has laws that are more restrictive about the collection and use of your personal information. However, by using our website, you agree to be governed by the laws of Canada. If you wish to view our official policies, please visit our website. Alex Cattoni 369 – 1917 W 4th AveVancouver, BC V6J 1M7 Canada [Add us to your address book]( [Pause Launch Pad Emails]( [Update Preferences]( or [Unsubscribe Forever](.