I spilled my coffee. 2024 is officially here, and whewwwwie⦠I am feeling fired up and straight up saucy about the year to come. The Posseâs word for this year is "amplify" ð AMPLIFY
am·âpli·âfy 1: to expand
2 a: to make larger or greater (as in amount, importance, or intensity)
2 b: to increase the strength or amount of And, hey, weâre off to a good start... Guess who was just voted the #1 most popular copywriter of 2023?! Itâs me! When I saw this, I legit spilled my coffee â Itâs hard to believe that less than 5 years ago, I was completely anonymous on the internet⦠I had no brand, no followers, no audience⦠And now this?! Listen, I know this doesnât mean Iâm the BEST copywriter on the internet (yes, many panties are bunching right about now)... But the bragging rights are pretty fucking cool (suck it, gentlemen! ð)... And I KNOW I would not be here without you and the Posse. So thank you, {NAME}, for being here with me⦠Thank you for standing up and fighting for a new way of doing marketing⦠Thank you for believing in me and rallying behind me on my mission to de-douchify the internet, redefine modern marketing, and build an empathy empire⦠Because caring is fucking cool, and this proves it. This is a major WIN for the Posse and I KNOW weâre just getting started, baby ð Next year, I want to see more women and Posse-trained writers on this list. So, {NAME} â letâs make 2024 the year we turn shit up a notch. You with me? Itâs time to AMPLIFY your potential⦠Take up more space⦠Fuel the things in your life that feel good⦠Boldly claim the person you want to be⦠The career you want to have⦠And the income you want to make⦠Donât shy away from it, donât minimize it, donât shrug it off, donât play small⦠Get loud⦠Stand up, stand proud and say to yourself⦠Iâm going to fucking do this. And then letâs get started... Because Iâve got BIG plans in store for you (and me) in 2024⦠and it starts very soon. Hereâs what is happening in the Posseverse this month ð ð Launch Pad Season 5 Is Coming⦠The moment youâve been waiting all year for is almost here⦠Doors to Season 5 of the Launch Pad open this Sunday (for one week only). If you want to start a copywriting side hustle from scratch in 2024⦠If you want to start getting paid to write so you can create more freedom, fun and impact in your life⦠If you want to take your current copywriting business to the next level so you can increase your rates and call in higher quality clients⦠Then THIS is for you. The Launch Pad gives you direct access to me, my team and an entire expert panel of Posse coaches for 8 whole weeks. Youâll get step-by-step training and LIVE coaching to keep you accountable and on track⦠Youâll get feedback on your writing⦠Youâll get all my formulas, frameworks and methods⦠And youâll ignite your copywriting business in real-time alongside the raddest, baddest crew of humans on the internet. This is a proven system that gives you everything you need to get paid to write in 2024. Doors open on Sunday. So stay tuned⦠ð½ï¸ Whatâs Coming On YouTube â
If you havenât checked out [this weekâs video]( make sure to do that ASAP for 3 massive mindset shifts you need to hear going into 2024. â
Next week, Iâm sharing 4 proven ways to land your first copywriting client. Iâll include tons of real-life examples and methods that have worked for my students time and time again. â
Want to start a YouTube Channel in 2024? Iâm sharing the most common mistakes that will make or break your chance of success. â
Then weâll talk about writing Facebook Ads â for retargeting. These are often the most profitable ads any business can run. Iâll share the Posseâs top performers and break down exactly how you can recreate them yourself. â
And finally, weâll end the month talking about the ONE SKILL that will make you a better copywriter. Make sure youâre [subscribed to my YouTube Channel]( so you donât miss a thing. I hope you enjoyed this monthâs peek inside the Posseverse⦠Now letâs take 2024 by the balls â½ï¸ððâ¾ï¸ð¾ðð ð
Alex ABOUT: Welcome to the Copy Posse, youâre now part of the raddest, baddest crew of copywriters on the Internet over 500,000 strong. Youâre here because you signed up somewhere on my website and Iâm glad you did. It means youâre like us â a badass creative, coach, copywriter, or content writer with a passion for marketing and a flair for the written word and you want to channel that passion into a living doing what you love. Youâre in the right place. We are on a mission to de-douchify the Internet and create a ripple effect of positive impact across the planet. We believe that the best copywriting combines timeless direct response marketing principles of the past with modern, empathetic brand storytelling (without all the hype, BS and overused tactics that fizzle fast). We are the new school of copywriters and arenât scared to break a few rules and ruffle-up a few feathers if it means changing the face of marketing for the better. Through my social channels and email list (which youâre now a part of, yay) I share the techniques and strategies Iâve learned over the last decade to build a 7-figure brand from the ground up and how to sell products and services that actually help people, without selling out on your values. Get ready for some serious Posse Power coming your way. The team is here to back you up. Founder & Posse Pres - Alex
Industry-leading copywriter, marketing genius and founder of the Copy Posse. Alex is a lover of Italian food, wine, true crime and travel and when sheâs not behind her laptop, youâll find her belly-laughing (very loudly) with her friends and family. Head Copywriter - Tania
Brand storyteller and human behavior enthusiast. Tania is both an adventure and comfort-seeking ambivert with a love of true expression, impactful co-creation, and non-conventional living. She heads up all sales copy at the Posse. Copywriter - Brittany
Britt is passionate about healthy living, curse words, coffee, overgrown gardens, and old black-and-white movies. A Launch Pad Season 1 Grad turned full-time freelance copywriter, youâll find Brittâs brilliant sass all over our content and social channels. Social Media Strategist - Ketevan
The Posse's social media maven is a treehugger at heart who loves her heels and never skips breakfast. Her M.O.? Listen to what the Posse needs most and create the best damn content on the Internet. Posse Coach - Jenny
Jenny is a festival junkie, ritual-obsessed, Yoga teacher whoâs equally as passionate about writing words with meaning. Around here, youâll see Jenny zipping around from launch to launch, cheering on & coaching the Posse. Project Manager - Michelle
Michelle is a chess-playing foodie who loves sunsets, sweets and decaf coffee. At the Posse, Michelle manages all of our high-level programs and does whatever she can to help our students win. Support Leader - Tory
When sheâs not holding down the Posse, you can find Tory drinking local beer and cuddling her pet snake as she raves about poetry, podcasts, and comics. A quirky conversationalist with a killer sense of humor, sheâs our go-to meme queen. PRIVACY: As much as we care about copywriting, we also care about your privacy. The Copy Posse is owned and operated by Cattoni Creative Inc. We are committed to advising you of the right to your privacy, and strive to provide a safe and secure user experience. Our Privacy Policy explains how we collect, store and use personal information, provided by you on our website. It also explains how we collect and use non-personal information. By accessing and using our website, you explicitly accept, without limitation or qualification, the collection and use of this information in the manner described in our Privacy Policy. Please read this Policy on our website(s) carefully, as it affects your rights under the law. If you disagree with the way we collect and process personal and non-personal information, please do not use this website. This Policy applies to this website as well as all webpages Company hosts. It regulates the processing of information relating to you and grants both of us various rights with respect to your personal data. It also informs you of how to notify us to stop using your personal information. We are located in Canada. You may be located in a place that has laws that are more restrictive about the collection and use of your personal information. However, by using our website, you agree to be governed by the laws of Canada. If you wish to view our official policies, please visit our website. Alex Cattoni 369 â 1917 W 4th AveVancouver, BC V6J 1M7
Canada
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