I’d bet my Shania Twain tickets on this, {NAME}...

Join my upcoming live workshop. {NAME}, if you've been in the Posseverse for a hot minute, you've heard me talk about advertising legend, David Ogilvy… He paved the way for modern marketing by championing timeless persuasion principles, like being truthful, providing real value and being genuinely interesting… But my favorite has got to be this: The power of having [one "big idea"](. As a marketer, I can't stress how important this is when crafting memorable campaigns. It doesn't matter how much research you've done, what your budget is or how many fancy creatives you have… Without a valuable, captivating and distinctive "big idea", it's all just noise. And as an entrepreneur, let me tell you why the exact same principle applies when it comes to building an authentic, impactful and profitable business. No matter your market or niche, you're never just selling a product, service or solution, {NAME}... You're selling an idea. A chocolatier wants to help you stop being hangry so you can be yourself and take on the day (Snickers)... A lingerie label wants to celebrate fearlessness, confidence and inclusivity so you feel sexy and have fun doing it (SavageXFenty)... A business brand wants to help you create more freedom in your life with a fun, edgy and empathetic approach to copywriting and marketing (Copy Posse). A "big idea" is distinct, clear and powerful… Speaks directly to your audience… And helps you rise above the noise. That's why crystallizing your big idea is the FIRST step of building a money-making, industry-shaking business… And that's exactly what I'll be helping you with on my upcoming free LIVE workshop 👉 [The Big Idea Blueprint](. During this first-ever live workshop… I'm going to help gain radical clarity on your "big idea" and your path forward (whether you're just getting started or you're already making sales)... I'll take you through the 5 powerful steps to building a wildly authentic, sustainable and profitable online business (no team, ads or fancy tech required)... And you'll walk away with your very own 1-page online business blueprint so you know exactly where to start and what to do next. Oh! And as soon as you register… You'll get a free copy of my Big Idea Blueprint that you can download or print off and have ready for the live workshop (I've never shared this with anyone before). I am so excited to hang out with you live. We're going to have so much fun. Save your seat asap👇 [Save My Seat]( To your big idea, Alex P.S. — {NAME}, I'd bet my Shania Twain tickets that you have a big idea (or 100) that lights you the F up… But maybe you're feeling a bit lost about where to start or what in the hell to do next. Well, I can't wait to show you exactly what I did to build my dream business (from scratch) – and how it all started. [Join me LIVE on the Big Idea Blueprint Workshop](. ABOUT: Welcome to the Copy Posse, you’re now part of the raddest, baddest crew of copywriters on the Internet over 300,000 strong. You’re here because you signed up somewhere on my website and I’m glad you did. It means you’re like us – a badass creative, coach, copywriter, or content writer with a passion for marketing and a flair for the written word and you want to channel that passion into a living doing what you love. You’re in the right place. We are on a mission to de-douchify the Internet and create a ripple effect of positive impact across the planet. We believe that the best copywriting combines timeless direct response marketing principles of the past with modern, empathetic brand storytelling (without all the hype, BS and lame tactics that fizzle fast). We are the new school of copywriters and aren’t scared to break a few rules and ruffle-up a few feathers if it means changing the face of marketing for the better. Through my social channels and email list (which you’re now a part of, yay) I share the techniques and strategies I’ve learned over the last decade to build a 7-figure brand from the ground up and how to sell products and services that actually help people, without selling out on your values. Get ready for some serious Posse Power coming your way. The team is here to back you up. Founder & Posse Pres - Alex Industry-leading copywriter, marketing genius and founder of the Copy Posse. Alex is a lover of Italian food, wine, true crime and travel and when she’s not behind her laptop, you’ll find her belly-laughing (very loudly) with her friends and family. Head Copywriter - Tania Brand storyteller and human behavior enthusiast. Tania is both an adventure and comfort-seeking ambivert with a love of true expression, impactful co-creation, and non-conventional living. She heads up all sales copy at the Posse. Copywriter - Brittany Britt is passionate about healthy living, curse words, coffee, overgrown gardens, and old black-and-white movies. A Launch Pad Season 1 Grad turned full-time freelance copywriter, you’ll find Britt’s brilliant sass all over our content and social channels. Social Media Strategist - Ketevan The Posse's social media maven is a treehugger at heart who loves her heels and never skips breakfast. Her M.O.? Listen to what the Posse needs most and create the best damn content on the Internet. Posse Coach - Jenny Jenny is a festival junkie, ritual-obsessed, Yoga teacher who’s equally as passionate about writing words with meaning. Around here, you’ll see Jenny zipping around from launch to launch, cheering on & coaching the Posse. Project Manager - Michelle Michelle is a chess-playing foodie who loves sunsets, sweets and decaf coffee. At the Posse, Michelle manages all of our high-level programs and does whatever she can to help our students win. Support Leader - Tory When she’s not holding down the Posse, you can find Tory drinking local beer and cuddling her pet snake as she raves about poetry, podcasts, and comics. A quirky conversationalist with a killer sense of humor, she’s our go-to meme queen. PRIVACY: As much as we care about copywriting, we also care about your privacy. The Copy Posse is owned and operated by Cattoni Creative Inc. We are committed to advising you of the right to your privacy, and strive to provide a safe and secure user experience. Our Privacy Policy explains how we collect, store and use personal information, provided by you on our website. It also explains how we collect and use non-personal information. By accessing and using our website, you explicitly accept, without limitation or qualification, the collection and use of this information in the manner described in our Privacy Policy. Please read this Policy on our website(s) carefully, as it affects your rights under the law. If you disagree with the way we collect and process personal and non-personal information, please do not use this website. This Policy applies to this website as well as all webpages Company hosts. It regulates the processing of information relating to you and grants both of us various rights with respect to your personal data. It also informs you of how to notify us to stop using your personal information. We are located in Canada. You may be located in a place that has laws that are more restrictive about the collection and use of your personal information. However, by using our website, you agree to be governed by the laws of Canada. If you wish to view our official policies, please visit our website. Alex Cattoni 369 – 1917 W 4th AveVancouver, BC V6J 1M7 Canada [Add us to your address book]( [Update preferences]( or [unsubscribe forever](.