two words that might be holding back your success

Hi {NAME}! If I’d narrow down the reasons why you’ve subscribed to my emails… It’d boil down to two things: - You want to learn and master copywriting - You see copywriting as a potential money-making machine And most of you would probably agree to both. HAHA! But then, like I said before, even if your sole reason for pursuing copywriting is because you want to earn more money (which is not bad)... Learning the skill alone is not enough to get you to attract and close high-paying deals. As much as your copywriting skill is important… You should also be aware of your current mindset about money — your psychological wallet. “Darwin, ano namang connection n’yan sa pag-close ng clients?” Marami! HAHAHA! Seriously, your psychological wallet can make or break every conversation you have with your prospect. How? Well, believe it or not, your psychological wallet is directly tied to your sense of self-worth. As a copywriter, you probably already know the value you bring to the table… Businesses recognize how valuable good copywriting is, hence, the reason this skill is lucrative. But then, a lot of newer copywriters fold easily when it comes to negotiating their fees. Imposter syndrome would be kicking in… They don’t believe in their skills enough to deserve asking for premium rates even if it’s exactly what they WANT… Ang ending, they’d end up accepting low fees for a pile of deliverables to fulfill. “OK lang, at least may kita.” That’s settling for less than what you deserve, {NAME}. That’s exactly how a person with a scarcity mindset would respond. Your prospects can sense whether or not you're confident in your skills… They can also tell if you’re desperate or not to close them as a client. If nahahalata pala nila, sino ngayon sa inyong dalawa ang mas may “say” when it comes to money negotiations? Since your psychological wallet is leaning towards having a scarcity mindset… You’re obviously giving them the upper hand to decide how much you should charge your services. Then, say na-close mo ‘yung deal although you’re not happy with your rates… You basically just put a shackle on your ankle and tied yourself to a job you don’t like. ‘Yung thinking na “at least may client at may kita”, what if there's a better opportunity for you out there… Pero you failed to see it kasi you settled for what’s offered to you now kahit hindi mo naman talaga gusto? Worse, if you recognized that new opportunity, but you couldn’t accept it anymore kasi hindi na kaya ng bandwidth mo you just got a new job… Here, not only did you miss out on a good opportunity… You’re also stuck in a job where you’re underpaid but overworked. So it’s not surprising why there are frustrated service providers out there. I’m not talking about freelancers alone… Even full-time corporate employees are experiencing this. And it’s all rooted in having a psychological wallet with a scarcity mindset. Gusto ng high income pero magse-settle sa kung ano na lang ang dumating na opportunity… Do you see the misalignment here? ‘Yung kahit hindi mo outright na sinasabi, there’s a part of you na nag-iisip na, “Baka wala nang ganitong opportunity na dumating…” “Sayang naman kung hindi ko kuhanin…” “Pera na ‘to oh, baka maging bato pa…” Without realizing it, you yourself are blocking better opportunities to come your way. Which is unfortunate, considering you just want to earn more to live a better life and provide for your loved ones. So what I’m trying to say here is, as much as you’re concerned about becoming a better copywriter… I hope you also take some time to reflect on what your relationship with money is… Because if you have the same mindset as the examples above… You better start working on consciously shifting your mindset into an abundance-focused one. Now, I want to know… What’s your current mindset or relationship with money, {NAME}? Reply mo lang dito sa email ‘yung response mo. :) Rooting for you, Mark Darwin Balaswit Sent to: {EMAIL} [Unsubscribe]( Top Dog Copywriter, Barangay Commonwealth, 1121 Quezon City, Philippines