Planning an event?

Don’t miss this opportunity to showcase your brand! ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ [View in Browser]( [Sign up ▸]( [Log in ▸]( [Loganix]( Hi {NAME} - Summer is wrapping up, and it’s almost back to school (which means that conference season is around the corner). If you are planning your next event, you don’t want to miss [these event marketing opportunities]( Traditional promotional methods, such as word-of-mouth and cold emails, can only do so much to promote your upcoming conference, show, or convention. Event marketing is the perfect way to showcase your brand’s products and services. To ensure your next event is a huge success, [check out these 20 event marketing ideas]( [Plan Your Next Event]( SEO News This Week New study demonstrates repetitive ads are damaging to brand If your business or agency regularly runs ads on streaming platforms, it might be time to review your strategy. In a new study by IPG Mediabrands division MAGNA and adtech company Nexxen, researchers tested the frequency at which viewers were exposed to a specific ad in a single hour, and gathered feedback from the three test groups. Ads that were shown six times in a single hour definitely helped the test group recall the brand, but for the wrong reasons. Many participants in this group found the ads to be annoying, and purchase intent dropped by 16%. What’s the solution? Make sure your ad server allows for real-time adjustments to frequency capping, and look for ad partners and publishers that specialize in streaming services. To read the full study, [click here]( Featured Articles [White Label Marketing]( Should You Choose a Partner Agency or Build an In-House Team? Choosing between partnering with a marketing agency or building an in-house team can be tough. On the one hand, working alongside a marketing agency offers businesses a comprehensive and integrated approach. On the other, employing an in-house team provides greater control and oversight over marketing efforts. To help you confidently choose between the two options, this guide will delve into the pros and cons of marketing agencies and in-house teams. [Read on >>]( [Podcasting Links]( Marketing Giveaway Ideas When it comes to marketing giveaways, the sky’s the limit in terms of creativity. But, therein lies a problem: with so many options, which giveaways would be best to generate brand awareness and encourage return business? To save you time answering this question, we’ve done the research for you. [Here are 75 marketing giveaway ideas that are both budget-friendly and are sure to be appreciated by your target audience >]( Aaron Haynes Partner & CEO / [loganix.com]( Premium SEO Partner to agencies & in-house teams. Ready to get started with SEO? [Click here]( to access our template library >> Choose from over 15+ services (starting from just $7), [place your order now]( >> Explore services, place and track orders and connect directly with your support specialists via the [Loganix Dashboard](. Not interested in this email? [Click here]( to let us know your email preferences or [unsubscribe](. Loganix, Inc., 13110 NE 177th Pl, Woodinville, Washington 98072, United States