Latest PROGRAMMATIC I/O NY Agenda (7 updates)

Hi all, Below are the latest updates to the agenda for [PROGRAMMATIC I/O New York](, which takes place October 15-16. Scroll down for the full text version of the agenda and visit [programmatic.io/ny]( to learn more and register. - Day 1, Programmatic Essentials Buy-Side Workshops - "The Cookieless Web: The Clearest Conversation On What, Why, And How To Succeed In A Post Cookie World" will be presented by Jim Daily, Global President at Teads. - Day 1, Programmatic Essentials Sell-Side Workshops - Jennifer Mormile, SVP, The Lifestyle Division at Condé Nast will present "How To Be An Effective Sales Person In The Age Of Big Data." - Day 1, Programmatic Ops Talks - "How To Streamline Your Supply Chain" will be led by Andrew Goode, EVP, Head of Programmatic at Havas Media. - Day 1, Spotlight: TV & Video - Joanna O'Connell, VP, Principal Analyst at Forrester Research will present "TV Is Dead! Long Live TV!" - Day 2, The Plenary Program - Jarrod Dicker, VP, Commercial Strategy, Technology & Development at Washington Post, Kurt Kratchman, GVP, Product Development at Oracle Data Cloud and Alex White, COO at Peer39 will come together for "Contextual Targeting 2.0." - Day 2, The Plenary Program - "It's Time To Source Media Responsibly" will feature Eric Austin, Associate Director, Global Brand Building, Media Innovation at P&G. - Day 2, The Plenary Program - Glen Hartman, Head of Accenture Interactive, North America and Sir Martin Sorrell, Executive Chairman at S4Capital will close out the conference with "The Agency Disruption." Thanks, The AdExchanger Events Team Day 1: [Programmatic Essentials Buy-Side]( And Then There Were Three 2020 Data Strategy: Future Proofing Your Audience Data Management Is Incrementality The New Online Currency? The Path To DCO: Laying The Technology Foundation US Programmatic: Top Trends Driving Growth And Ad Spending Data Is Everyone’s Responsibility: How To Align Your People, Process And Product The Cookieless Web: The Clearest Conversation On What, Why, And How To Succeed In A Post Cookie World AI & Machine Learning – Fact vs Science Fiction Advanced Data Strategies For Marketers Demystifying The Vendor Ecosystem For Brands Mastering The Digital Journey: A Programmatic ABM Success Story Meet Your New Best Friend: The Data Clean Room Driving User Retention With Lyft Don't Trust The Whiteboard: Data-Driven Supply Path Optimization Special Presentation From Zeta Special Sponsor Presentation [Programmatic Essentials Sell-Side]( Best Practices For Programmatic Creative - Finally Getting The Message Right (Programmatic) Media in 2023 One Publisher, Many Platforms: Optimizing Yield For Distributed Content The CTV-First Generation’s Impact On The 2020 Elections How To Be An Effective Sales Person In The Age Of Big Data How To Capture 2020 Political Ad Budgets What Publishers Should Do When Their Client Goes In-House [Programmatic Ops Talks]( Tracking the Trackers: An ITP Demo Plus Everything You Need To Know About Browser Tracking Changes Programmatic Transparency: New Data And Supply-Chain Standards Driving Business Growth With Facebook Technology Best Practices For Global Data Activation And Privacy Compliance Understanding The Complexities Of Amazon Alternatives To User-Level Targeting In Programmatic How To Streamline Your Supply Chain [Spotlight: TV & Video]( Navigating The Local TV Marketplace Using Automation And Transparency TV Is Dead! Long Live TV! The Next Wave Of TV Measurement Ingredients For A Successful Advanced TV Campaign Special Spotlight Presentation From Verizon Media Advancing Your TV Plan: How To Layer Advanced Audience Targeting Into Your TV Buy [Programmatic 101 Workshop]( Three hour programmatic crash-course with Chris Kane and Danielle Rind from Jounce Media Day 2: [Plenary Program]( "The Big Story" - Live! Secret Identity — How To Survive And Thrive In An Anonymous World Special Fireside Chat With Google Reclaiming Power: The Challenges Of Today’s Independent Publisher The Facebook Factor Taking Advanced Opportunities Global Special Presentation From Unruly Beyond "Performance" Contextual Targeting 2.0 It's Time To Source Media Responsibly SPO Will Be The Best Development In Programmatic Using Brand Assets To Drive Performance In RTB Emerging Realities: Retail And Television How Clorox Does DTC The Agency Disruption Visit [programmatic.io/ny]( to register. [Facebook]( [Twitter]( [YouTube]( [View in web browser]( This message was sent to {EMAIL} To ensure delivery to your inbox, [add us to your address book](. AdExchanger • Access Intelligence LLC • 9211 Corporate Blvd., 4th Floor, Rockville, MD 20850 | [Privacy Policy]( [Update My Preferences | Unsubscribe]( [spacer.gif](