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The Editors of The Old Farmer's Almanac 2 Reasons to Avoid Supermarket Olive Oils
(Reason #2 Is Downright Scary) A smarter way to buy: An expertâs guide to the best
harvest-fresh olive oils delivered right to your door
direct from the worldâs top artisanal farms. Theyâre fresher, more flavorful and nutritious
than any supermarket oils youâve ever tasted. To prove it to yourself, try a free bottle (a $39 value)
for just $1 shipping. No commitment to buy anything, now or ever. By T. J. Robinson,
the Olive Oil Hunter Extra virgin olive oil (EVOO) is on just about everyoneâs shopping list these days. Itâs been hailed as a superfood by Harvard Medical School, acclaimed by the Mayo Clinic, lauded by the Yale School of Public Health, and recommended by scores of leading MDs for its numerous health benefits. EVOO is the cornerstone of the healthy Mediterranean diet, renowned for enhancing longevity. EVOO has also become the rage among those on the Paleo, keto and Atkins diets because itâs a delicious, zero-carb food that makes almost any meal more flavorful and deeply satisfying. âUse Extra Virgin Olive Oil and You Might Just âForget to Dieââ
âHeadline in Readerâs Digest Scientific studies have confirmed that extra virgin olive oil lowers bad cholesterol and cuts your risk of heart disease and stroke. It may help protect you against cancer, especially cancer of the breast, prostate, and colon. It can be a godsend for arthritis sufferers because it can reduce inflammation and ease joint pain without side effects. According to the New York Times best-selling book Genius Foods, extra virgin olive oil âhas been shown in large, long-term trials to protect the brain against decline and even improve cognitive function.â As reported in USA Today, âTemple University research shows extra virgin olive oil protects against memory loss, preserves the ability to learn, and reduces conditions associated with Alzheimerâs disease.â Extra virgin olive oil also lowers blood pressure and reduces your risk of diabetes. If you want to avoid osteoporosis, olive oil is outstanding because it enables the calcium in your food to be better absorbed into your bones. Extra virgin olive oil is also loaded with antioxidants and polyphenols that help regulate your immune system, protect your body against disease, give you more energy, balance your hormones, improve your skin, and lower inflammation throughout your body. As if all this werenât enough, a delightful âside effectâ of EVOO is that it makes your food taste delicious. As any great chef will tell you, fat is where the flavor is, and thatâs why you always want a bottle of delectable harvest-fresh EVOO in your pantry. How to Shop for Olive Oil When you shop for olive oil, be sure to buy extra virgin. Itâs the only grade that retains its natural phenols (antioxidants) and other health-promoting compounds. Extra virgin olive oil (EVOO) is cold-pressed, meaning itâs not extracted using high heat or harsh chemicals. Itâs minimally processed, which leaves in all the wholesome nutrients that Mother Nature meant it to have. All other olive oil grades, such as âvirgin,â âpure,â or âlight,â have been chemically refined to mask defects, which typically destroys the healthful phenols. Beware of Supermarket Olive Oils However, even if the label says âextra virgin,â youâve got to be careful, because many supermarket olive oils are rancid, adulterated, or even counterfeit. Hereâs whatâs wrong with supermarket olive oils and why I recommend buying online, direct from high-quality, award-winning farms who deliver right to your door. Reason #1 to Avoid Supermarket Olive Oils: Theyâre Not Fresh! Olive oil, unlike wine, does not get better with age. Olives, after all, are a fruit. Just like orange juice, olive oil tastes so much better fresh-squeezed. Olive oil remains at its zenith of glorious flavor and nutritional content for about six months after the harvest. The problem is, harvest-fresh olive oil is almost impossible to find in supermarkets. Hereâs why. Most olive oil is shipped to the US on slow-moving cargo ships. Then it languishes in warehouses and on store shelves for many months. As a result, olive oils in stores are often technically within their âbest if used byâ date but months beyond their window of peak freshness, flavor, and nutritional potency. Because of these and other factors that cause staleness and rancidity, a study from the University of California, Davis, found that 69% of imported olive oils labeled âextra virginâ sold in stores were so substandard, in no way could they qualify to be classified as âextra virgin olive oil,â the highest grade. The Six-Month Rule When you shop for olive oil, forget the âbest used byâ date on the label. It tells you nothing about how recently the olive oil was pressed. You need to find EVOO with a pressing date (also known as the âharvest dateâ) on the label, preferably a date no more than six months before your date of purchase. Unfortunately, the producers of mediocre, mass-market olive oils sold in stores do not put pressing dates on the label because they donât want you to know how old, stale, or rancid their oils may be. If fact, you can verify this by checking the bottle in your own pantry right now. If you bought it in a store, the odds are overwhelming that the pressing date was intentionally omitted from the label. This is no coincidence, and itâs no way to buy your EVOO, not when freshness is the most critical factor in olive oil flavor and nutritional goodness. My Recommendation: Remember these four most important words whenever you shop for olive oil: the fresher, the better. And that means avoiding olive oil sold in supermarkets, where the oils sit on the shelf for months or even years, growing stale, musty, and rancid. Thatâs definitely not healthy. I recommend buying online, directly from award-winning farms, where you can secure outrageously delicious olive oils fresh from the latest harvest. Thatâs when olive oil is bursting with just-plucked-from-the-tree flavor and goodness. Try just one bottle of fresh-pressed olive oil from a good online company, and youâll likely never go back to store-bought oils. Your first taste will be a revelation of how delicious EVOO is when itâs fresh from the harvest. Below, Iâll tell you how you can try one of the worldâs finest harvest-fresh EVOOs for free as part of a special marketing promotion (all you have to pay is $1 to help cover shipping, and thereâs no obligation to buy anything now or ever). Itâs an excellent opportunity to discover how EVOO is meant to taste at its peak of freshness and flavor. Reason #2 to Avoid Supermarket Olive Oils:
Beware of Fake Olive Oils As youâve probably heard, fake olive oils have been flooding U.S. supermarkets. If youâve missed this disturbing story, here are just a few quotes from articles you can read online. NBC News has reported that âfake olive oil is rampant.â The Wall Street Journal adds, âAmerican grocery stores are awash in cheap, fake âextra virgins.ââ In an explosive exposé, 60 Minutes has cautioned that you face a âsea of fakesâ when you shop for olive oil in stores. Why Is This Happening? Thanks to the many health benefits of authentic olive oil, demand is soaring worldwide. But pure extra virgin olive oil is quite expensive. Just as notorious counterfeiters pocket fortunes by creating cheap knockoffs of designer clothing and handbags, they palm off fake olive oil as extra virgin, the highest grade. The New Yorker magazine has reported that the profits in counterfeiting olive oil are âcomparable to cocaine trafficking, with none of the risks.â Because America is the worldâs largest consumer market, the counterfeiters have successfully targeted U.S. supermarkets as a favorite dumping ground. Cancer-Causing Agents in Fake Olive Oils? In his New York Times best-selling book, Extra Virginity, olive oil expert Tom Mueller warns of contaminants and even cancer-causing agents in fake olive oils. He writes: âItalian investigators have found hydrocarbon residues, pesticides, and other contaminants in fake oils, and pomace oil, a common adulterant, sometimes contains mineral oil as well as PAHs, proven carcinogens that can also damage DNA and the immune system. Then thereâs the 1981 case of toxic oil syndrome in Spain, when rapeseed oil adulterated with an industrial additive, sold as olive oil, killed eight hundred people and seriously injured thousands more.â This is why itâs so important to know for certain that your olive oil is not counterfeit. But how do you do that? My Recommendation: Buy from a supplier whose oils are independently lab certified to be 100% pure extra virgin. This gives you reliable protection against all the fakes. This is easy to do, as youâll see in a moment. Where to Shop for the Worldâs Purest, Freshest,
Most Flavorful, and Most Nutritious Olive Oils You can find superb, award-winning olive oils by doing your homework online. Located around the world are quite a few dedicated artisanal producers who offer their harvest-fresh olive oils directly to consumers. However, if youâd just as soon save yourself the time and hassle of researching dozens of online olive oil producers, sometimes having to decipher websites in foreign languages and arranging your own international shipping, I invite you to join me and a group of passionate olive oil lovers on a culinary adventure of a lifetime. Weâve set up a society dedicated to enjoying the purest, freshest, and most delicious olive oils from around the world. We also share our impressions of each oil as well as recipes and lots more. It's great fun, and perhaps youâd like to join us. Let me tell you our story and how we welcome new members. An Invitation to Sample a Free Bottle of One of the
Finest Artisanal Olive Oils on Earth (Normally $39 Retail) As a food writer and a former professional chef, Iâve been a passionate olive oil lover for most of my life. Several years ago, while on a writing assignment in Sicily during the olive harvest, I tasted authentic harvest-fresh olive oil for the first time. It was an epiphany, a life-changing experience. I had no idea how divine EVOO tastes when the olives are pressed immediately after being plucked from the tree at harvest time. I decided to share this discovery with my fellow chefs and foodie friends. I started a small, private society for olive oil lovers like me who want to experience the worldâs finest artisanal olive oils direct from artisanal family farms at harvest time. Such ultra-fresh olive oil is bursting with flavor and nutritional potency thatâs impossible to find in supermarket olive oils. The club I started is called the Fresh-Pressed Olive Oil Club, and what a wonderful job Iâve given myself. Every three months, I adventure around the world, visiting the latest harvests in various countries to select the purest, most delicious olive oils from the worldâs top gold-medal winning small farms. I personally inspect, taste, select, and bottle the finest oils available from each new harvest. Then I rush my newfound oils to my club members in America. Every olive oil I select is independently certified to be 100% pure extra virgin. This means youâll never again have to worry about serving your family or guests olive oil thatâs fake, stale, counterfeit, or diluted with cheap, potentially harmful ingredients. Before You Say âYesâ or âNo,â Try a Free $39 Bottle
So You Can Taste the Difference Yourself If youâre even mildly curious about joining us and discovering how glorious EVOO tastes at the peak of harvest-fresh flavor, Iâd like to send you a special gift to introduce you to my club. Itâs a $39 bottle of my finest EVOO, just in from the new harvest and brimming with more vibrant flavor than any supermarket olive oil youâll ever taste. And I donât ask you to take my word for that promise. All I ask is for the chance to prove it to you with a free $39 bottle if youâll be willing to pay just $1 to help me cover the cost of shipping. Thatâs how I invite people to join my unique and exclusive olive oil clubâby first sending them a free $39 bottle of my finest fresh-pressed EVOOâdirect from the new harvestâfor just a $1 shipping charge. This way you can taste first and then decide. Thereâs no commitment or obligation whatsoever on your part to buy anything, now or ever. Hereâs What I Invite You to Experience As soon as you receive your free bottle, open the cap and inhale the oilâs harvest-fresh bouquet. Youâll instantly notice the air around you fill with a farm-fresh fragrance, as if youâve opened a garden in a bottle. Then realize that this vibrant, grassy aroma, akin to new-mown hay, results from nothing more than 100% pure extra virgin olive oil straight from the harvestânot a single extra ingredient added! Next, for a truly stunning revelation, compare your newly arrived farm-fresh EVOO to the olive oil sitting in your kitchen pantry. Perform a simple taste test with each, and youâll immediately realize what bountiful fresh flavor and aroma youâve been missing in all your dishes, all these years. âI have died and gone to Italy!!!â With your free $39 bottle, over the next month youâll anticipate such enhanced dining pleasure every day as you drizzle this divine harvest-fresh olive oil on your crisp salads, delicate fish, grilled steaks, fresh veggies, luscious pastas, or simply on a hunk of warm, crusty bread or piece of tangy cheese. As one club member, Jennifer of Newport, Rhode Island, said of her first experience with our harvest-fresh olive oil: âI have died and gone to Italy!!!â Obviously, our club couldnât sustain itself very long giving away $39 bottles of EVOOâunless the vast majority of those who accept these gift bottles come back for more. And thatâs exactly what I expect will happen with you. But you will be the judge. A Limited Supply...Please RSVP to Let Me Know If Youâd Like a Free Bottle If youâd like to try our unique club and receive one of our harvest-fresh $39 bottles for just $1 shipping, I suggest that you act now. In contrast with supermarkets, we always have very limited inventory because we work exclusively with small family farms. Whatâs more, as a member, you also empower our clubâs mission to support small family-run farms that respect the environment, uphold the highest standards in local agriculture, treat their workers fairly, and live in harmony with Mother Nature to produce the finest, 100% pure extra virgin olive oils on earth. So, this is a win-win proposition for everyone, including our Mother Earth. A Food Criticâs Rave The publicity this oil is getting is quite something. Foodies, celebrity chefs, and food writers are raving as well. For example, Larry Olmsted, the award-winning food and travel journalist, recently wrote this in his New York Times best-selling book, Real Food/Fake Food. âI now get most of my oil from T.J. Robinsonâs Fresh-Pressed Olive Oil Club, and every time I open a bottle, my kitchen literally fills up with the smell of fresh crushed olivesâthe scent explodes out of the bottle. Just breaking the seal transports me to Italy or Spain or Chile.â When you click on the link below, youâll see similar comments from many other olive oil lovers as well. Extra Bonus If You Respond Now
Click on the link below, and I will toss in an extra bonus. Itâs our clubâs fabulous e-book, 16 All-Time Favorite Recipes for Health and Longevity. As a professionally trained chef, and in my role as the Olive Oil Hunter, Iâve dined all over the world. In my travels, Iâve collected hundreds of outstanding recipes. For this collection Iâve chosen the 16 recipes that have received the most compliments from friends, family, and members of our Fresh-Pressed Olive Oil Club. From mouthwatering appetizers you can whip up in less than five minutesâ¦to sublime main coursesâ¦to one of the most delicious desserts youâll ever bite into (Olive Oil Chocolate Chip Cookies!), these will take their place among your favorite go-to recipes. [>> Click here to claim your $39 Bottle-for-a-Buck and bonus recipe e-book](  P.S. At this link, I also provide a short article, âThe Best Ways to Store Your Olive Oil.â Itâs a must-read for anyone who uses olive oil.  P.P.S. Have no fear. This offer is not a scam. If you want to continue in the club, you can. If you donât, thatâs fine, too. Just cancel and thatâs it. And just for giving the club a try and paying $1 to help cover shipping, you get to keep the free $39 bottle of premium harvest-fresh olive oil.  P.P.P.S. And here are some comments from doctors about these olive oils:  âT. J. Robinson secures what Iâve found to be the purest, healthiest, and best-tasting olive oils on the planet. The result is extra virgin olive oil like none I had ever experienced before. They are remarkably bright, flavorful, fresh, and brimming with off-the-charts nutritional value. They are from the top award-winning farms in their native lands and never available anywhere else in the U.S. Thank you, T. J.â
âJoe W. Frazer III, MD, specialist in geriatrics and anti-aging medicine. * * * âThese fresh-pressed olive oils take your favorite dishes to new heights of flavor. I know this personally because one of the ways I relax is by puttering around my kitchen. I happily drizzle these scrumptious oils over my Greek shrimp salad, bay-steamed halibut, baked wild salmon, balsamic chicken salad, julienne green beans and other veggies, just to mention a few of my âspecialties of the house.â  âAnd itâs not just the fresh-pressed flavor Iâm after. These harvest-fresh extra virgin olive oils are bursting with off-the-charts levels of polyphenols and antioxidants. These are among the nutrients that make olive oil renowned for its health benefits. And they are most abundant when olive oil is harvest fresh.  âIn studies, these nutrients have been shown to be associated with lower risk of heart disease, high blood pressure, and stroke. They may also help protect you against other conditions such as Alzheimerâs, osteoporosis, and even certain cancers.â âRonald Hoffman, MD, author of numerous books and articles for health professionals and the public. He is the host of the popular nationally syndicated radio program Intelligent Medicine, and the Internet podcast of the same name. * * * When you click on the link below, youâll see similar comments from many other olive oil lovers across America.  [>> Click here to claim your $39 Bottle-for-a-Buck and bonus recipe e-book<<]( Are you on social? Enjoy more Almanac wit & wisdom! [Facebook]( [Instagram]( [YouTube]( [Pinterest]( [Twitter](
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