These are the 24 absolute best products of 2020

Plus, how to grow out your natural hair color | [VIEW IN BROWSER]( [Who What Wear logo]( [TRENDS]( [CELEBRITY STYLE]( [OUTFITS]( [BEAUTY]( [THE LATEST]( [SHOPPING GUIDES]( BEAUTY [Thousands of Beauty Products Later, We're Crowning These 24 2020's Absolute Best]( [Thousands of Beauty Products Later, We're Crowning These 24 2020's Absolute Best]( [Thousands of Beauty Products Later, We're Crowning These 24 2020's Absolute Best]( [Meet our crème de la crème.]( [READ MORE]( > [I'm Turning 37 Next Year—These Are the 20 Beauty Products I'm Resolving to Use]( [I'm Turning 37 Next Year—These Are the Beauty Products I'm Resolving to Use]( [New year, new potions.]( [READ MORE]( [How to Grow Out Your Natural Hair Color, According to Hailey Bieber's Colorist]( [How to Grow Out Your Natural Hair Color, According to Hailey Bieber's Colorist]( [(For anyone who just can't with their hair right now.)]( [READ MORE]( [These Are the Lip Balms That Work for Us, and They're All at the Drugstore]( [These Are the Lip Balms That Work for Us, and They're All at the Drugstore]( [Goodbye, chapped lips.]( [READ MORE]( TRENDING NOW [Angela Caglia]( [Angela Caglia, $58]( [U Beauty]( [U Beauty, $228]( [Vegamour]( [Vegamour, $52]( [Dyson]( [Dyson, $550]( [15 Christmas Nail Designs I Simply Can't Stop Staring At]( [15 Christmas Nail Designs I Simply Can't Stop Staring At]( [Prepare to be mesmerized.]( [READ MORE]( [I Got My Dry, Flaky Scalp Under Control Thanks to This Product]( [I Got My Dry, Flaky Scalp Under Control Thanks to This Product]( [It really worked.]( [READ MORE]( We are looking to keep our lines of communication open with our readers. Please send comments and feedback to thoughts@whowhatwear.com. FOLLOW US: [PRIVACY]( [MANAGE YOUR SUBSCRIPTIONS]( [UNSUBSCRIBE](brand=www-beauty&blast_id=22422462&source=daily) [TERMS]( [whowhatwear.COM]( © 2020 Clique Brands. All rights reserved. 750 N. San Vicente Blvd. 8th Floor East, West Hollywood, CA 90069