you can 3X webinar registrations with these headline formulas 🏆 Happy Monday, and welcome to Part II of the New Marketing Paradigm series. Thanks for sticking with me and Iâm glad you are ready to build a permanent launch funnel that skyrockets your brandsâ popularity + can generate revenue in as soon as 7-10 days. Iâll continue to provide the most simplified and important action steps (PLUS free swipe files) to easily get your offer out to the world ASAP. If you havenât read the emails from last week, itâs worth doing⦠âCuz we went deep into how to clarify your ONE BIG marketing hook, how to use stories to create an intense desire for your offer, and how to plan your [webinar]( content FAST! This week, Iâm gonna walk you through our signature Webinar Launch Formula that maximizes registrations + gets your webinars filled. If you sell 1-to-many courses or services and charge $1000 or more, THIS is the best marketing strategy for you. I say this because the most successful product launch IN INTERNET MARKETING HISTORY generated $50MM+ in sales using webinars.. And that was just last year â in 2021! That said, let's kick off Part II of this series. This way, you can use webinars to build a legacy that changes your life + helps ALL of the fortunate people who benefit from your brilliance. â- A question I get asked A LOT is "once Iâve got my webinar all planned out, how do I get people to sign up for it?" Thatâs a really important question. So in todayâs email, I'm gonna teach you how to 3X your registrations without doing any extra work. Letâs dive in. â Like you, I use webinars to grow my business. And I know how annoying it can feel to create a DARN GOOD webinar, only for really few people to actually register. When this first happened to me, I blamed WEBINARS for sucking. â¦If only I had known the secrets Iâll share with you in this NMP series. Because when I used to declare that âwebinars suck,â I did REALLY stupid stuff in the heat of the moment⦠I would scrap my ENTIRE webinar and film a new one â just because registrations were low! And I did that month after month⦠Until I discovered a NEW approach that was WAAAAY easier. Iâm about to share that EASY new approach with you, so that you donât have to bash your head against a wall like I did. Here it is⦠To get 1000s of people to sign up for your webinar, youâve got to optimize the part of your funnel thatâs responsible for getting registrations⦠Your registration page! Duh! Who would have thoughtâ¦right? But when it comes to optimization, there are two things Iâve found to have the BIGGEST impact on conversion⦠So itâs a MUST to deploy the following 2 strategies + implement the powerful copywriting hacks that Iâm about to share. âCuz this will boost your registrations like crazy⦠â 1. Title your webinar VERY intentionally. Your title is hands-down the most important part of your registration page because it will attract or repel people immediately. A great title will clearly tell your audience that theyâre gonna achieve the goal they want most by attending your webinarâ¦so it should be outcome-driven and specific. For example, it could be called âHow to 2X Your Website Traffic with Pinterest in 30 Days or Less.â If youâre anything like me, you might wanna see more title examples. [Click here for a free swipe file]( with headline formulas (some of which generated millions when we tested them)... And use THOSE formulas to create a webinar title that GRABS the attention of the *right* prospects immediately. 2. Sell with the Bullet Points Like your title, your bullet points deliver the promise of your [webinar](. They should ALWAYS be specific and based on an outcome. Make sure your bullet points really spell out WHATâS IN IT FOR YOUR REGISTRANT. âCuz ultimately, they only care about themselves + what theyâre gonna get. Some of your bullet points could be⦠- Disruptive, meaning they interrupt a pattern or are contrary to some popular belief
- Curiosity-provoking, hooking them in to want to learn more
- Reminding a prospect of the pain theyâre in, and introduces a solution â¦And itâs best to keep it to 3-5 bullet points total. This way, people can quickly skim and see the exact things that are most important to them. Hereâs a few examples of specific and outcome-driven bullet points: - You will learn 3 things we used to increase conversions on our order page by 40% (swipe our exact template for YOUR order page, and see what happens)!
- Youâll discover a unique 4-step formula for attracting motivated prospects who know the value of what youâre offering, and are predisposed to trust you. Of course, make sure you actually deliver on the promises you make so that people respect you as an authorityâeven if they donât buy immediately. â Alright, my friend. That was a quick crash course on how to optimize your registration page copy to 3X your webinar registrations â without doing any extra work. Now that youâve gained new powerful copywriting hacks to increase registrations, the next step is to figure out how to get WAY MORE traffic to your registration page so that your webinar fills up. Luckily, thereâs a way to get a TON of webinar traffic WITHOUT needing a bunch of followers. In fact, nobody even needs to know who you are! But youâll have to wait âtil tomorrow to learn more about that⦠For now, create your headline and bullet points so you can get a head start on whatâs to come next! -AJ Roberts P.S. If youâre looking for software that provides done-for-you registration pages that have already been tested and proven to convert, [check out WebinarJam](. âââââââYou're receiving this newsletter because this email address was submitted to an opt-in form on one of our websites. When you no longer wish to hear from us, we'll be sad, but we'll always welcome you back when you're ready to work on your business again.
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