Are You Seeing a Recent Algo Update?

+ Get the private Monday round table FREE this weekend only w/ Entry or Agency ticket purchase! ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ Hey {NAME}, On this week's episode of The SEO Vault, we had a special guest, Brock Misner, the CFO and co-founder of Marketing Divine. We discussed the recent image update from Google and how it affects rankings, what impact we're seeing as a result of H1 optimization,  how to get rich results, and other SEO news. The FREE Q2 Quarterly webby was pushed to July 20th at 1pm EST, so [there's still time to sign up for the webby]( We will be discussing how you can improve client campaigns and retention with SaaS offers in your SEO agency. If you want more robust campaigns you do not want to miss this webinar! You also get more value on the entry and agency level tickets for the Local Marketing Mastermind with this weekend's deal... Get The FREE Monday Roundtable Add-On w/ Every Entry or Agency Level Ticket Purchase [Get The FREE Roundtable Add-On ($199 Value)]( The Q2 SEO Mad Scientist Testing Report will also be published next week. Keep your eyes out for that valuable insight! You can also catch up on our all our old tests with [our previous SEO testing reports]( To your success, Chaz and the Entire Team This Week on The SEO Vault Episode 148 Hosts: Chaz Edwards + Brock Misner (Special guest) + Mike Milas What we discussed this week... ✔️ Google Search Console Insights Finally Supports Google Analytics 4 ✔️ PSA: Google Course Rich Results Require At Least Three Courses ✔️ Google Search Console Link Counts Keep Falling A Lot ✔️ Google Merchant Center Adds Auto-Tagging For All Free Listings Across All Of Google > [Watch the Latest SEO Vault episode]( to catch up on the most recent local update and so much more. Don't forget The SEO Vault airs live on the Web 2.0 Ranker Facebook and YouTube every Thursday at 4 pm EST. Interested in being a guest on the vault!? Sign up now [( ⚡ Resources for Agencies ⚡ SEO Testing Reports The SEO Mad Scientist is constantly testing strategies, which we used to publish 12 months of tests in 2021 + Quarterly Testing Reports for this year! [Download the Reports]( Free Tools & Trainings Save time and money with our [free tools]( like SEO pricing calculator, tech audit, proposal generator, and free audit tools. Also find [trainings & past webbys]( in our knowledge base. [Our Knowledge Base]( This Week in the Lab with SEO Mad Scientist Possible Algo Updates, and… Is the GBP Verification Process Changing? Welcome to another SEO Mad Scientist update. We have heard some chatter over the past few days about a possible “Google Update”. If you didn’t already know, Google is always doing updates, so any update should not be a surprise. However, during this time, last weeks reported test page saw a hug decline in rankings (everything it had gained from the change) We are now seeing new related keywords ranking a different page of the website as well. Did the page LOSE its relevance? We honestly don’t know… Just to sumarrarize… The page we changed the H1 from the exact keyword to a longtail keyword optimized phrase, initially went up in ranking and then dropped back the past few days. The page we changed the H1 from a longtail keyword optimized phrase, initially went down in rankings and then went back up. Just to be clear, there is not enough information yet to make any determinations but it was interesting to see this occur around the same times… With that being said, during our testing this last week, we were working on getting some new GBP listings for testing purposes and notice a massive change in the vericiation process Google was putting us though. If you watched the SEO Vault this week, then you know that we were getting listings verified within 20-30 minutes… Even more interesting than the fact they were almost instantly verifying was they way they were added to Google… Immediately after adding the listing Google said they would be “Reviewing Our Edits” and then displayed our listing like this: Within 30 minutes of the listing getting submitted in this way, Google had verified it and it was added to my GBP dashboard. Before you try to guess how this listing was verified, lets just quickly go over the facts: - The listing was for a “Internet Marketing Service” business - Used my personal cell phone number (local number from a different state) - Added a short description directly form my website - Added my website (agency website with lorum ipsum text and no local information) - No analytics or search console connected (attempted to connect with Site Kit but got an error) - Added as a local business using my residential home address. - Added from desktop inside the GBP management dashboard - Was on my home internet with my IP out of California So as you can tell it seems this may have just been a fluke, hever, 2 more listings at the same address were verified in this way. We believe this will not necessarily be the norm for verifying a listing, however we do believe Google is beginning to make its shift twords algorithmic GBP verification. Google stated last year that this year would include many changes such as the management of GBP from the front end of Google, removal of the My Businesses mobile app, and changing the way changes are made and approved on Google Maps. This means we could see a drastic change in the verification process coming very soon, which also means more test opportunities. Join as next week for some more organic SEO test updates, and another GBP verification updates, as we explore some of the possibilities of the new verification process. Until next week, happy testing!  Favorite SEO Tools SERP Results Beta If you're looking for an affordable rank tracker (local & organic), this is it! We've built a better rank tracker with improve accuracy (& not a huge price tag). [Sign-up for a beta test account]( and check it out for FREE! [Get Beta Account]( Local Viking Your clients can easily understand the color-coded GeoGrids that plot listing visibility. You can manage all listings in one dashboard for easier reporting and schedule posts for them too. [Learn more]( Local Brand Manager You can manage client listings, track local rankings, schedule posts, and easily perform local SEO audits. Plus, agencies love our easy-to-use dashboard for multi locations. [Learn more]( Local Client Takeover We love free training - LCT is filled with it! Check out Chaz's updated [Local SEO 2.0 Course]( Link Mastery Course, and GMB SEO Specialist Course. We also give away the closed trainings during sales! [Check out the Courses]( Don't Miss Out on Our Biggest Updates [Opt-in to our Text Notficiations]( and you'll get a 15% OFF coupon sent right to your phone! But don't worry about spam texts... We save our text lists for the BIGGEST deals and even BIGGER announcements! Access special deals + sale notifications & never miss out on savings! Follow us on social! [Facebook]( [Youtube]( Sent to: {EMAIL} [Unsubscribe]( Web 20 Ranker, 3915 Union Deposit Rd #918, Harrisburg, PA 17109, United States