Our 3rd Mastermind Speaker is...

+ get 50% off an infographic link building campaign w/ a Custom Signals purchase ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  Hey {NAME}, We've had a pretty eventful week, with the launch of another niche guest post, 2 more products launching soon, mastermind speaker announcements, and a broad core update that wrapped up recently. If you missed out on our weekend updates, we got you covered... > Mastermind Speaker Announcement: Terry Samuels will be speaking at the Local Marketing Mastermind alongside Holly Starks, Michael Merlino, Chaz Edwards & many other experienced SEOS. Hurry and [grab your ticket at 20% off]( - today is the last day! > Voice Search Optimized Press Releases are launching on Tuesday. > The full lineup of speakers for the Local Marketing Mastermind will be announced on Monday! Be on the lookout for this. > Our [health niche guest posts]( are now live! These are powerful links that you should leverage if you have clients in the health and wellness industry. > [SEO Vault]( Google Core Updates Uses Data Before Launch But May Update Data Between Launches, Google Business Profiles Bug Temporarily Drops Product Management Features For Merchant Center > SEO Mad Scientist: Outbound link tests: List or Contextual linking strategies + This weekend's deal before it ends at midnight... Get 50% Off Infographics w/ Every 10 Hours of Custom Signals Purchase! [Get 50% Off!]( [Less than 24 hours are left in our Early Bird Sale]( for the Local Marketing Mastermind too! Come network and learn from expert SEOs with proven results. You'll leave equipped to level up your agency's results and sales. 🌴 Heavy Hitter SEOs ☀️ Water Views in Downtown St Pete 🌴 Rooftop Mixer with Speakers ☀️ Bustling Central Ave 3 Blocks Away 🌴 Networking with Speakers ☀️ & a Fun Vacation We will announce the full speaker lineup on Monday, so stay tuned. We hope to see you at the event in September! To your success, Chaz and the Entire Team   SEO Mad Scientist 🧪🥼🔬  Back to another weekly update of the SEO mad scientist and today we're going to go over our current testing experiments and more detail so everyone has a better understanding of what we were testing and how, as well as give an update on the first two test variations. First let's talk about the test themselves. Any series of tests, we're looking to test the effectiveness of linking from one page to another for SEO value. When linking from one web page to another you can link to another web page on your website or you can link to an external reference. The link can also be contextual as well as just a URL list, and placement on the page can vary as well. In order to get a baseline understanding of how some of these variations may impact the SEO value, if segmented these into four different tests. Test 1: Take the page primary keyword, search long tail variations on Google to complied a list of relevant links. Link from test page out to target pages with a list at the bottom of the page. Test 2: Take the page primary keyword, search long tail variations on Google to complied a list of relevant links. Link from test page out to target pages contextually with relevant keywords in the content on the page. Test 3: Take the page primary keyword, search long tail variations on Google to complied a list of relevant pages. Recreate these pages with unique content on the website. Link from test page to the internal pages with a list at the bottom of the page. Test 4: Take the page primary keyword, search long tail variations on Google to complied a list of relevant pages. Recreate these pages with unique content on the website. Link from test page to the internal pages contextually with relevant keywords in the content on the page. Last week looking at the first test variation we saw some initial upward movement but very little that we could correlate to adding the links. Since then the rankings have returned to where they were previously and fluctuated down a little bit. We don't believe adding these outbound links in the list format to the bottom of the page made a massive change but it may have influenced something initially. Current Results:   Looking at the second test variation we see a similar thing happening once we added the links and recalled the page. There seems to be a slight increase in ranking shortly after that but it's still difficult to tell at this point. Since the links are contextual in this second test variation, we do speculate that linking these terms could increase the SEO value of them from what we've seen from previous tests. So if rankings increases level out or increase more, that would support our findings previously that hyperlinking a term can give it more weight on a web page. We now have the final two test variations running side by side and will report on our first result findings next week. If we see major movement from both variations that we may report on both next weekend in One update so be sure not to miss it. Join us next week for another SEO testing update until then Happy testing! FROM THE VAULT Episode 143 Co-Host: Blake Smith (special guest) + Mike Milas + Bucky Helms What we discussed this week... ✔️ Google SEO Question: How Much Plagiarism Percentage-wise Is Allowed? ✔️ Rumor: Apple To Announce New Search Engine Next Week ✔️ Google Hints Useful Nofollow Links Won’t Pass Much Or Any Weight ✔️ Google Core Updates Uses Data Before Launch But May Update Data Between Launches Answered: How much plagiarism does Google allow in ranking? > [Watch the Latest]( Vault]( episode to catch up on the most recent local update and so much more. Don't forget The SEO Vault airs live on the Web 2.0 Ranker Facebook and YouTube every Thursday at 4 pm EST. Interested in being a guest on the vault!? Sign up now [( You are receiving this email because you subscribed to our list to stay alerted to the latest news, case studies, and offers from the Web 20 Ranker team. If you have any suggestions or recommendations or questions please drop us a note at support@web20ranker.com. Additionally, if you want to modify your subscription options or the frequency of emails, please let us know at support@web20ranker.com Sent to: {EMAIL} [Unsubscribe]( Web 20 Ranker, 3915 Union Deposit Rd #918, Harrisburg, PA 17109, United States