Newsletter Subject

I lost thousands of followers

From

vanessalau.co

Email Address

hello@vanessalau.co

Sent On

Mon, Mar 15, 2021 02:52 PM

Email Preheader Text

Hey, {NAME}, Have you ever asked: How often do I REALLY need to be posting on social media? OR other

Hey, {NAME}, Have you ever asked: How often do I REALLY need to be posting on social media? OR other questions like: ... How consistent do I NEED to be to grow on Instagram? ... Will I lose followers if I don't post? ... What are the differences between Youtube vs Instagram vs if I stopped posting? ... Or ANY other questions about Instagram and social media that have been lingering in your mind… Then [THIS is a video you NEED to watch]( where I show you how NOT posting on Instagram caused me to lose THOUSANDS of followers and a drop in reach by over 50%!!! 😱 In this week's video: ✅ I show the exact stats and analytics I pulled from the last 30 days where I stopped posting on all socials ✅ I share the exact findings between all my platforms including which ones thrive and which ones flopped ✅ I share how being inactive on social media affected my SALES... and recommendations on what you should do instead. ... and so much more. This is an incredibly data-driven video packed with tons of insights, lessons, and recommendations. Ready to watch? [CLICK HERE.]( Once you’ve watched the video, I also want to talk to you about something important. 👇👇👇 A few weeks ago I had a friend who was going through her very first course launch. She had planned this launch for months, following the webinar method. ^ Basically where you do a free live training, followed by an invitation to your program direct to sales page. Her offer was less than $1,000. The first day of her launch wasn’t going the way she wanted it to go, so naturally she started panicking. This is when she asked me: “ABC says she does sales calls, NOT webinars… should I do it too?” I replied with, “Well… you COULD…. But keep in mind that your offer is not a high ticket offer, and you would have to hop on A LOT of calls which could really drain you during a launch… ABC does sales calls because her offer is over $5,000, and she likely has a team of sales closers who does those calls for her in order to sustain the volume. Do you think it’s worth it to do sales calls, or do you think you could get the same result by simply DM-ing your prospects, sending voice notes if needed, and sharing more content that can help alleviate the common objections you see? I’m not saying sales calls DON’T work… they absolutely do… But what I AM saying is that hosting sales calls for your specific offer may not make much sense at your volume, at your price point, and at your stage in business. You would have to hop on A LOT of calls to hit the sales goal you want to hit, and at the price point you are selling your course at.” This conversation is not an uncommon conversation I have. I see this all the time, even with my own students inside [The BOSSGRAM Academy]( So, here’s what I want you to takeaway from this: All business models work.⁣⁠⁠All strategies can work.⁣⁠⁠⁣⁠⁠What makes someone pick a strategy over another is not JUST about it's effectiveness.⁣⁠⁠⁣⁠⁠It can also be about whether:⁣⁠⁠⁣⁠⁠>> They can afford it (ie: paid advertising or hiring a bunch of sales closers)⁣⁠⁠⁣⁠⁠>> Their skills work well with it (ie: I enjoy being on camera, so Youtube is my jam… or her zone of genius is doing lives, so Clubhouse is her jam...)⁣⁠⁠⁣⁠⁠>> It aligns with the lifestyle they want to build (ie: He’s a busy dad and can’t be bothered with sales calls, or she coaching isn’t her zone of genius, so she’ll either outsource to other coaches or not offer a coaching component to her biz at all and opt for DIY courses instead.)⁣⁠⁠⁣⁠⁠>> It aligns with their values (ie: She hates countdown timers and will never use them, or he believes that hiring labor overseas is unethical, so he’ll only hire locally)⁣⁠⁠⁣⁠⁠But MOST importantly, remember this:⁣⁠⁠⁣⁠⁠The worst mistake you can make is NOT about following the "wrong" strategy.⁣⁠⁠⁣⁠⁠The worst mistake you can make is not STICKING to A strategy and/or blindly following a strategy without asking yourself if it's something that ACTUALLY makes sense for you! It’s SO easy to try and copy + paste a business model because it works for someone else, but there is SO MUCH MORE behind WHY someone has picked a particular strategy. So, to recap this week's newsletter: 🎥 New Youtube Video 👉 [I STOPPED posting on Instagram for 30 days... (WHAT HAPPENED TO MY ACCOUNT!?) 😱]( Value-bomb of the week 👉 "There are 101 ways to make money in business. The worst mistake you can make it not about following the wrong strategy. The worst mistake you can make is not sticking to one." As always, I am rooting for you, Vanessa Lau | Creator of The BOSSGRAM Academy™ [@vanessalau.co]( | [www.vanessalau.co]( Want to learn more about The BOSSGRAM Academy™? You’ll get the full A-Z coaching you need to strengthen your offers, systemize your lead generation, and start converting paid clients. >> CLICK HERE: [www.bossgramacademy.com]( PS: Here's a cute pic of the week. It's my dog Nugget and one of her favourite friends, Harriet the Hedgehog. ❤️ Sent to: {EMAIL} Vanessa Lau International Inc., PO BOX 27371 Garden City PO, Richmond, British Columbia V6Y0E9, Canada Don't want future emails? [Unsubscribe](

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