Big updates: Control your A/B traffic split, Digital Turbine Exchange bidder available, and more

Check out the exciting new feature releases that will help you scale your app business. Control your A/B traffic split Split your A/B test traffic any way you like to roll out tests to your audience gradually. You have the flexibility to apply your test to any 5% increment using the A/B test traffic splitter. The feature is in closed beta, so reach out to your account manager for access. Digital Turbine Exchange in-app bidding open to all publishers (open beta) Add the Digital Turbine bidder to your monetization stack to build a more robust monetization strategy and drive competition for your inventory. Activate the bidder on the rewarded video, interstitial, and banner ad units. Minimum ironSource SDK version: 7.2.5 [Add it now]( Choose which data you see in Ad Quality With the new column picker, you can choose which metrics show on the Creatives and Analysis pages, so you can focus on the insights that matter most to your app business. [Check it out]( Join the Ad Quality UX patterns webinar UX patterns uncover issues that can impact your user expereince like ads not closing properly, lengthy ads, and ghost clicks. You can use UX patterns to identify these recurring problems and report them to mediated networks so you can maintain a positive user experience. The webinar will cover: - All the UX patterns you have access to - Where in Ad Quality you can see UX patterns - Best practices for monitoring UX patterns daily - How to get notified about UX patterns in your apps - How to set UX pattern thresholds fit your genre [Register now]( App growth success stories and insights Qcplay increased ad ARPDAU with the Unity Ads bidder [Read case study]( How to maximize the performance of your mobile game [Read blog post]( Byril increased ARPDAU and ARPU with Unity LevelPlay [Read case study]( Need help? Check out the [knowledge center]( or contact our [support team](. You can unsubscribe from marketing emails [here](.