Newsletter Subject

Unity Ads is moving to bidding-only on new apps on LevelPlay

From

unity3d.com

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LevelPlay-updates@unity3d.com

Sent On

Mon, May 27, 2024 04:21 PM

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To reduce manual overhead and power your apps with the most cutting-edge tech, starting on May 29, n

To reduce manual overhead and power your apps with the most cutting-edge tech, starting on May 29, new apps you add to your LevelPlay account will support Unity Ads exclusively through in-app bidding. Here’s what you can expect: - Stronger performance - The Unity Ads bidder performs stronger than non-bidding instances on both iOS and Android, with LevelPlay publishers seeing an average of +4-6% ARPDAU uplift - Less operational overhead - You’ll save time optimizing your mediation stack and automatically get the highest price for each Unity Ads ad - Reduced ad latency - Bidding loads ads faster, providing a smoother user experience where ads are ready with minimum delay This is the next step in Unity Ads’ shift to bidding-only on all apps on LevelPlay, which you can expect later this year. Unity Ads non-bidding instances will continue delivering in existing apps until then. Ready to earn revenue with Unity Ads bidding? You can add the Unity Ads bidder to each of your apps in a click using the auto-setup tool. [Add the Unity Ads bidder]( Need help? Check out the [knowledge center]( or contact our [support team](. You can unsubscribe from marketing emails [here](. Unity Technologies 30 3rd Street San Francisco, CA

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