You Don’t Have To Shout

mlns='> Sometimes a whisper works better than a scream. [View Message in Browser]( / [Add Us to Safe Sender List]( Weekly News 3.18.22 Connect With CMI [How Content Marketing Fits Into Web 3.0 (You Might Be Surprised)]( What’s behind the hype around Web 3.0 concepts like NFTs, blockchain, and metaverse? And what do they have to do with content marketing? Turns out, more than you might think. And the good news is, you’re well-positioned to play in that world. [Read more]( By Robert Rose More of the week's best stuff: - [6 Content Helpers That Encourage People To Read, Watch, or Listen]( by Ann Gynn - [How to Explain Content Marketing ROI to Win (or Keep) Buy-In]( by Julia McCoy - [5 Evergreen Content Tips for a Year-Round Marketing Strategy]( by Ann Gynn - [How To Stop Burying Your Content Signal In So Much Noise [Rose-Colored Glasses]]( by Robert Rose  You Don’t Have To Shout The world is very noisy right now. Sure, a lot's going on politically, epidemiologically, and societally. But that's not exactly (or not only) what I mean. In 2022, organizations put even more importance on creating digital content and content-driven experiences. I recently spoke with a team at a new media company in the gaming space that plans to ramp up article production from 25 to more than 500 per week, or 30,000 posts every year using an artificial intelligence solution. Their philosophy is: More content equates to more audiences, which equates to more value. I explain why every word in that sentence was wrong – and what to do instead – in this week’s [Rose-Colored Glasses](. Robert Rose Chief Strategy Advisor Content Marketing Institute Do you have colleagues or friends who would benefit from Robert's weekly updates? If so, please invite them to [subscribe]( here.   Sponsored Content Share your business ideas for a chance to win $500! Online Domains is inviting women to share their business ideas for a weekly chance to win a $500 cash prize. [Take me there → @getdotonline »]( Content Marketing Job Listings Currently on a job search? Thinking about switching gears with your career? Please check out our job listings below. Available positions: - [HR Generalist]( PAN Foundation – Chicago or Remote - [Learn More]( Interested in posting a job here? Please see our [CMI Careers page]( for more info.  More from CMI New Dates for ContentTECH Summit 2022 ContentTECH Summit – the leading event for content strategy, technology, and operations – is moving to May! We’ve heard from so many of you that traveling in the first quarter is difficult, if not impossible, due to ongoing corporate restrictions or personal caution surrounding the pandemic. We understand, so we’re moving the event to May 31 - June 2 – at the same location in beautiful San Diego. We hope this timing will make it easier for you to join us and learn from the trailblazers who are setting the bar for epic content marketing through technology. Use promo code COMMUNITY100 to save $100 on any conference pass. [Register Here »](   Content Marketing Awards: Call for Entries CMI is now accepting entries for our 2022 Content Marketing Awards, the largest and longest-running international content marketing awards program recognizing the best in strategy, distribution, editorial, and visual storytelling. Watch this video to learn more – then submit your entry and tell us about the cutting-edge content marketing projects, standout results, and exceptional content experiences you created for customers over the past year! [Watch Video »]( [Submit Your Entry »](   [Video and Visual Content Resources]( Events [Content Marketing World]( [ContentTECH Summit]( [Content Marketing Awards]( Resources [Research]( [White Paper/eBook Library]( [Content VIPs]( [CMI Business Directory]( Education [Content Marketing University]( [Chief Content Officer]( [Webinars]( [Job Listings]( Interested in advertising with CMI? [Learn more.]( To stop receiving future Content Marketing Institute update emails, please respond [here](. Copyright © 2022 Informa Connect, All rights reserved Content Marketing Institute, an Informa Connect brand 605 3rd Ave | New York | NY 10158 [Terms of Service]( | [Privacy Statement]( [informa tech]