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[New Webinar] Fixing Content Workflows: 4 Proven Methods to Streamline Content Marketing

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ubm.com

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cmi@news.contentinstitute.com

Sent On

Mon, Feb 22, 2021 06:05 PM

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mlns='> Learn how Poly manages their workflow to streamline their marketing operations. / Â WEDNESD

mlns='> Learn how Poly manages their workflow to streamline their marketing operations. [View Message in Browser]( / [Add Us to Safe Sender List]( [Content Marketing Institute](  [RSVP Today!]( WEDNESDAY, MARCH 3, 2021 - 2 PM ET / 11 AM PT Content marketing is a key element to all marketing campaigns. However, to do it well requires solid alignment to company strategy, flexible, yet efficient workflows, and iterative processes to allow your team to produce and execute the right content at the right time. It’s easy to get mired in poor planning processes, slow approval processes and chaotic collaboration if you’re not using proven methods. In this webinar, join Patrick Haywood, Sr. Manager of Content Operations at Poly, and Melissa Harvey, Sr. Product Marketing Manager, Workfront, as they share four best practices that Poly has implemented to streamline their content marketing operation. Join and learn: - How to best plan work and manage requests with internal and external stakeholders - The right workflows to implement to more quickly execute - The importance of an effective calendar strategy for better visibility - The power of integrating critical systems SPEAKERS Patrick Haywood Sr. Manager of Content Operations at Poly [@PolyCompany]( Melissa Harvey Sr. Product Marketing Manager at Workfront [@Workfront]( [RSVP Today!]( SPONSORED BY: Connect with CMI  To stop receiving future Content Marketing Institute update emails, please respond [here](. Copyright © 2021 Informa Connect, All rights reserved Content Marketing Institute, an Informa Connect brand 605 3rd Ave | New York | NY 10158 [Terms of Service]( | [Privacy Statement]( [informa tech]

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