[Reminder to Register] Boost Content ROI & Modernize Marketing with AI

mlns='> Plus: Mini-workshop for creating journey maps and personas with AI. [View Message in Browser]( / [Add Us to Safe Sender List]( [Content Marketing Institute](  [RSVP Today!]( SEPTEMBER 25, 2024 - 1 PM ET/10 AM PT Hi there, Join us on Sept. 25, 2024, for MasterTHIS: AI. We know AI is a topic everyone is covering. So, why attend this event? We’ve got a lineup that dives into three topics critical to all content marketers, filled with how-to’s, giving you a roadmap of new ideas and strategic approaches you can use now. Take a look at the agenda: Mini Workshop Content Value Design with AI: Creating Personas and Content Journey Maps Faster and Better: Noz Urbina, Founder, Urbina Consulting, will show how AI can help you create detailed customer personas and journey maps, whether you have a lot of data to fuel the build or very little. You’ll learn what is possible today and what you need to put in place to create rich, actionable customer profiles and experiences using AI. PLUS: - Reimagining Content Marketing in the Era of Uncertainty: Navigating AI, Resource Constraints, Performance Pressure, and Never-Ending Demand: Marketing is fundamentally changing. We’re all having to adapt to the shifting digital landscape, where AI, shrinking budgets, and fragmented media challenge traditional strategies. In this session, you'll learn the strategies and tools you need to secure a strong strategic position for your brand by modernizing outdated content marketing techniques and operations. - 7 AI Best Analytics Practices for Improving Content ROI: We’ll show you how modern marketing analytics tools can help measure and optimize the impact of content on conversions and revenue. You’ll leave knowing how to identify high-performing content, automate performance tracking, and activate actionable insights for better marketing results. [SAVE MY SEAT]( P.S. Can't attend live? [Register]( for access to the on demand recordings.  Brought to you by:  To change your email preferences or unsubscribe, visit our [preference center.]( Copyright © 2024 Informa Connect, All rights reserved Content Marketing Institute, an Informa Connect brand 605 3rd Ave | New York | NY 10158 [Terms of Service]( | [Privacy Statement]( [informa tech]