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[Total Wealth]
November 15, 2017
[You wanted something better from us (well, here it is)](
We've gotten your letters... We've heard your complaints, loud and clear. You want something BIGGER from us... Something that could make you SUPERIOR returns... in just DAYS... A service that is better and bolder than any initiative we've undertaken so far... Well, here it is... [Watch this]( and you'll thank me later.
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Keith Fitz-Gerald's PREMIUM SERVICES
Research
[Closing in on Our Next 100% Winner...](
Open Portfolio Positions: 60
2017 Average Returns: 55.20%
Trading
[Two More Triple-Digit Winners to Report](
Open Portfolio Positions: 54
2017 Average Returns: 44.98%
IN THE MEDIA
[GE: Another American Icon Down the Drain
Watch the full video here.](
[What the African Plague Could Mean for U.S. Markets
Watch the full video here.]([General Electric: Barely Worth $11/Share](
Dear Total Wealth Investor,
General Electric Co. ([NYSE:GE](), a once-proud American icon, has fallen on hard times. The much ballyhooed investor day flopped, at least according to financial markets, which punished the stock on Monday and again Tuesday.
Many investors are wondering if they should buy.
No.
Not unless you have money to burn and you like playing games where the odds are heavily stacked against you.
GE's breakup value is only $11 a share, according to my back of the envelope calculations - and even then just barely. That means the stock could drop another $7.28 per share, and that the once-proud conglomerate will lose another $95.24 billion in market capitalization.
The company should be on deathwatch.
Contrary to what Wall Street would love to have you believe, GE is NOT a turnaround play.
- Shares are down 5% after CEO John Flannery's plan for a "more focused" company fails to excite... well... anybody.
- GE's dividend got a 50% haircut that's the worst (and largest) of any U.S. company outside of the financial crisis.
- GE's shares are trading at levels below where they traded 20 years ago, and have lagged the S&P 500 by more than 50% this year alone.
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CNBC's Jim Cramer even went so far as to call investing in GE "one of the biggest mistakes of my career" saying rarely has he "felt this stupid."
I agree.
Fortunately, you and I have never made the same mistake.
In fact, I've been telling you for years to avoid GE because it wasn't tapped into our Unstoppable Trends and didn't make the cut with a single "must-have" product.
I think there's a good possibility that GE gets booted from the Dow Jones Index and that the company loses its blue chip status after 110 years as a Dow component. It's trading at a low price that's getting lower by the minute and has a comparatively small weighting in the overall index already, which means that now would be a good time to kick it to the curb.
[Investor Briefing] [Five Ways to Double Your Profits as Tesla Sets the Energy Standard](
"More Focused" and Less Profitable
Here's the thing.
Management has tried to create a "more focused" company for years. The story never changes - over promise and under deliver.
In fact, we heard the same thing from former CEO Jeffrey Immelt for a long time. His "one company" focus was supposed to be the flagship of his business strategy once he took over from Welch in 2001 and promptly sold off the company's plastics, appliances, and media businesses. Then came the valuable financial services and real estate segments.
In 2016, Immelt called this strategic pivot one of the [worst mistakes]( he ever made. I think it'll go down as one of the single worst executed management plans of all time and that business students will study what happened for years as an example of what not to do.
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Now, it's current CEO John Flannery that has to clean up the mess he inherited... if he can.
To be blunt, it seems to me Flannery is playing buzzword bingo in a desperate attempt to keep investors interested so they don't have a fire sale on GE stock.
The company still has unbelievably severe problems to contend with, not the least of which is terrible cash flow that hobbles any reboot in the works. For example, the reduced dividend will still cost the company ~$4 billion a year at a time when actual free cash flow is approaching zero if you factor in capital expenditures and pension expenses.
Again, I get that this is an American icon we're talking about, but don't let that cloud your thinking.
GE is a company operating in a market that has left it behind, that hates its products, and which has very little in the way of positive expectations. Its stock has gotten pummeled during one of the greatest bull market runs in history!
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Breaking GE up is the only way out of this mess, and even then, probably not profitably.
GE will continue to shrink in terms of relevance because it makes things in a market that values code and technology. Fund managers and traders will buy more Amazon.com Inc. ([NasdaqGS:AMZN](), Apple Inc. ([NasdaqGS:AAPL]() and Alibaba Group Holding Ltd. ([NYSE:BABA](), for example, as it grows and continues to shed GE shares as that relationship worsens.
Dividend investors are likely to rethink holding GE stock now that the dividend has been slashed. Many are going to liquidate their holdings and move on. That means any bounce is likely to be short-lived because the cash that would have kept them on board is no longer incentive enough.
[Special Report] [These Double-Digit Dividends Plays Are Like Securing a "Second Salary"](
The same is true for institutional investors and pension funds that held on for too long, hoping that the stock would "come back" even as they counted on increasingly large and unrealistic dividends. They can't sell overnight, which tells me there is likely to be selling pressure on GE for months to come.
And, finally, GE's own numbers are terrible.
Management predicts an earnings decline in 2018 at a time when the average S&P 500 stock has 10.9% growth on the books.
Try as I might, I cannot envision any scenario where this ends well.
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Three Profit Takeaways:
However, I can imagine three ways to profit from GE's troubles.
- If you're a trader and you want to speculate on GE's recovery, you're going to have to be nimble and quick. Millions of institutional traders are thinking the same thing. I suggest waiting until the stock hits $11-$12 then playing along with at the money call options. This gives you an unlimited risk to reward ratio, keeps the capital required to minimal levels, and factors in the potential for big, fast gains.
- Â If you're an income-oriented investor and want to replace GE with another dividend-producing income play offering far more consistent cash flow, a special class of investments called 26(f) Programs are your best bet. In some cases, for as little as $100, you can start collecting monthly checks for a few thousand dollars. The programs operate as 100% legal tax havens, too. [Click here to learn how to "enroll."](
- If you're a GE stockholder and you've had enough, but still want a GE-like company with growth and income, consider Honeywell International Inc. ([NYSE:HON](), which offers a diversified range of aerospace products and services. The company offers built-in recession resistance and growth via some very exciting work with 3D printed metals.
In closing, you may be wondering why I haven't suggested you short GE.
That's a logical question given my take on the company.
And, here's your answer.
GE's already fallen 69.86% from its September 2000 peak, which means this is a very crowded trade. As such, the countervailing proposition is grave dancing, which means there will be a concerted attack on short positions in the months ahead by buyers keen to "prove" they're right by taking GE shares higher.
The risks are asymmetric and not worth it... unless you fancy playing a game of chance in which your opponent has a pair of loaded dice.
At the end of the day, we're about profits, and that's how you should be thinking about GE's situation.
I'll be with you every step of the way.
Until next time,
Keith Fitz-Gerald
Chief Investment Strategist
P.S. My next issue of the Money Map Report will be hitting premium subscriber inboxes on Tuesday, November 21. It'll contain my two latest picks, one of which is a $20 stock leading the next generation of manufacturing: 3D Printing. But where most 3D printers are focused on plastics, thiscompany has the tech to print metal. The possibilities are endless. [Click here]( to join the Money Map Report, and this under-the-radar investment will be yours for the taking.
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More from Keith...
[What the Saudi Shakeup Means for Your Money](
The Western media are reporting recent events in Saudi Arabia as part of a political shake up but, as usual, they're missing the real story. It's ALL about the money - who's had it, and more importantly, who will have it very shortly. Here's Keith with three ways to make sure that's you. [[Full Story](]
Saudi Arabia's Crown Prince Just Shot Oil Prices Up to Two-Year Highs
With a purge of Crown Prince Mohammed bin Salman's potential rivals sweeping across Saudi Arabia... And oil prices at two-year highs... Global Energy Expert Dr. Kent Moors was invited to CGTV's Global Business America to explain what's next for U.S. oil companies and future oil prices. To see his analysis, and to get all of Kent's Oil & Energy Investor research free of charge, just [click here](.
[The ONE Signal I've Been Waiting For on "Pot" Stocks...](
"Not unless hell freezes over." That's what I would have told you 35 years ago had you asked me to recommend a "pot" stock. Well, times change and Hell has just frozen over. Here are three great ways to play along - all of which have huge profit potential. [[Full Story](]
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