Toptal Roundup: Tips for Enhancing User Experience

Get tips from Toptal designers on increasing conversions and enhancing UX by applying design best practices to e-commerce functionality. [View in browser](113/ckPbs04/VWzVLD9fWvtTW2ZkB8S3bLBxTW95j2m74WNjxJN5XFYmZ5nKwBV3Zsc37CgCxtW2s4fL62Nw9zvW82Jy7g1SsKSnW7SkLf47Hgl99W4lD9PD6mXbP2VLnqQ82qBzZnW2JLcXH7Kj1k0Vxvm5R2drmrJW5PNf253c1rzHW3pX0l35yZNH5W6Ssv887g9ZKlW5YWwHr67649lN1m32z6y7VhlW3fx2PS5V6QBZW8zldfF15GZLDW5M_sQ-4vZt-BW6h2dSz78L0j3W57Dd2_7t_BDsVn90K87DLbNSW2St2nt2NkYxBW82YN7Y5ZRVYnW1bc9531q5b3sVBCFLZ7wn-DkW6VfWfy35dj8wVmRzHN8nY06HW23zPBt22rTrgW12rvbD3wstHxW1J6CHl77WbklW74VwD38878nkW1L2x-Y7mB2lYW1vVs0R834F-0W3gf75w3wBm1XW46ZfpQ2y-NcMW7dg05y21SG_zN3_nGn389kMzW4KPg-x3G0zDsW76cpL28vCTLWW3rpDG787sdZgW91TB7g3yP_PbW6ZYMbQ6C0LngW1hwfCk8XpWcCW94Sql54GbdQGW2Fs3yS1FXR3_31bh1) [Toptal Design Roundup](113/ckPbs04/VWzVLD9fWvtTW2ZkB8S3bLBxTW95j2m74WNjxJN5XFYmG3q905V1-WJV7CgZH7W2Pfzyd1Fn2zDN8wvXCsj0Cr8W1hl-HY7C9mQsW4rqHyW7jPP2bW1rpNj46mDt7_W6hT9RV6nmyKFW6ytYh12g2y79W210Dx03gdB2yW5lMzzf5nwlYFW2TFCFG2WdjSBW3slqTF40dsy2W1Sjkhj6B72qyW1dhLG718c42cW6_JVss4-2nmmW3tlfZ91qPtD_W8Rk8cV6stTJLW5Mmhf94XqSTJN3Dcc1gtbJh5W67r-DL6zH3WrW4GC-xH74KP55N6VrWWR6jYdtW5K5MbB8wlfjsW3J-b7f17m_9SW50gHlF8N2c_Q3b1g1) [Multilevel Menu Design Best Practices](113/ckPbs04/VWzVLD9fWvtTW2ZkB8S3bLBxTW95j2m74WNjxJN5XFYnf3q90JV1-WJV7CgCYDW94Y06M7z62ywW7tn2dY6KGJqWN83dF_tQrY-4W1Nvt9K96ddqFV3QKvr5zZHqFVFXjZ94B6cBpW4YCXB867ThpZVftw3234zrPmW2m-fL42mtkhKW4CdZw73CRkmJW4919xM8kjh5BW6155g85-Kp0nVlMGy98CYlcRW8lF9vl6kwctST2d5f5p-tGzN5PR8zjVNK52V4NC6Z1kPMXyW8_Q7Gr8WYmb9W6-lyS22n4NM1W1jctTj6kQn6HW1mqHsH77gs8qW2dCTT261w8wPN9m0Lg1WK6L8W9fNWkW57FCdBN6GnF0sKrXX4W2SNl313WWwG9W57nQpJ2H0WRnW7rcRRN8yLFDX3p9t1) [Multilevel Menu Design Best Practices](113/ckPbs04/VWzVLD9fWvtTW2ZkB8S3bLBxTW95j2m74WNjxJN5XFYnf3q90JV1-WJV7CgWCbVSPz9s66sn2xW3Pp3vK8dQx2PW2YDbHJ6vylVnW1L22R95PF4DRN2Gh_lg9QVl2W6nDnXh4CcLbwW6ZZhYf7-gpyHW4f-1JK1vdWNFW3GXWx46pNFF2W5fwP2P8KtYxHW8hc7Y44LR4s-W64HJFS5B1zbdVQlRm08nYQLMW6QX7Dq7mGl94W5564q68R_BgvW3QQ85s5hz_6SW1kF65V49DbKPN1L8DbnkMQ1gW8Z1fvk4C0BqkW4sLSz55sq1NDW27D3DD4HcYC5W15JzhY2XcCcdW1R7XKn7R-K64W8Plb6F57VWs7W64nCJr4DRM2zW6Sb19D2FT_MqW5Xtnqx3cxCBCN3BPSjClMFXR35m-1) Optimizing navigation can be a UX minefield. Discover how leading Toptal designers create intuitive multilevel menus that increase findability and offer a consistent experience across devices. [Discover Best Practices](113/ckPbs04/VWzVLD9fWvtTW2ZkB8S3bLBxTW95j2m74WNjxJN5XFYnf3q90JV1-WJV7CgTkfW63rSc397Wzf1W4lPsGk9fC9m0W7cPkb18fJd8mW1x1phm1x4RntW1FSWWN7W457LW1PShDN1993j0W1x-Pss44ZY1gW2mCqN_2_kDByN41qHW3mtqbMN7N6x_FcDTvtW9gssLk2hD3r2Vw9XT32blQ92W2NyVxF2PLh1LN4t12gxmvg4tN14134vtqS8SW3Rm9F-4MQyczW59SRRP6Mq15mW3-LYtV3NxfNWW62m37h8VVFp_W7dg7f01gK-fGW2z44-16np2_fN596vFD4YQkPN1Zn-JdQFXlBW4K7jK14MPjpyW7TrvWj2pX7tkW5vqpFJ6WfZTyW22CRTl5D5LPVW4904fq1Bx-1P3gjZ1) [Elevate Your E-commerce Journey](113/ckPbs04/VWzVLD9fWvtTW2ZkB8S3bLBxTW95j2m74WNjxJN5XFYlt5nKv5V3Zsc37CgRVjW9bZzl08m5wHtW7vYny269rryLVbB9X55T0PL2W2PfNKq26s4GHW8lBwCg4R5rzKW2VPZLG5X_w2PN4HnkYqcl4XBW8tQly75NcdpxN17HH21TVBdhW6JD8GJ1VTvjQW7CVKgh6Jt70cW4WwTKN3xDBssW29QLmT5HP6HtW7mrcFp7J7RlLW3sHG4q81w40vW2HHPfH8mznfvW3W5ZH98P5F7nW8M2T9v94gtLYW2Qgn6y4fW-lXW3Q16y_6H8mWqW7qFmZB1wWm1PW4zX3Db64QtcRW12-vvX4jlgR5W1V1Xqd7rkv3jW81TGz37WpB73N4nzwPG-Yh9MW17Dgqk5TpjvfW7KX5qM67LWgxW6KF1BY5gpqVDN5--DrtDy3bvW2McsHl8pZZ1MW7KhNw56T27sJ3blh1) [Elevate Your E-commerce Journey with Animated UX Microinteractions](113/ckPbs04/VWzVLD9fWvtTW2ZkB8S3bLBxTW95j2m74WNjxJN5XFYlt5nKv5V3Zsc37CgzRCW64XZWJ75B461W9bxBTd5KLcVzW5TfcSt4tphKHW1MSbVv5k9VwfW4YPSc_1GCNsKW5Q244d78JvtxN34VxRYNyXcpW12mGj18LxbYVW8qnvx55Dt6x6W4YtMb346X2CdW6gjQlG6tpp49W8WLL5s3CVwFZW4H-yjt2fMzfcVMWlRZ65JgthW5qQ5gg8fN8bTW6mBsjD565tSLW1jr61B5SgTSYW4QBQFt7McdPmW8_4kV68qVj37W76KVJv3y16yYN4kjD4qXxXXxW5xD3bD1pPS6dW1HWzHH7M4pQdW13bD5y9c2V4zW59dHTW3CD9GhW4K97VC4L_yfBW1rPkQD3gcVB2W8hxl_J2SChKCW2pwRC34X1dmlW3G6mqh493j0PW16BjtG8lVRTcW3mR4L08lG9YY36Nb1) Learn best practices for designing motion effects that enhance e-commerce UX and increase conversions. [See How](113/ckPbs04/VWzVLD9fWvtTW2ZkB8S3bLBxTW95j2m74WNjxJN5XFYlt5nKv5V3Zsc37CgZMNW8vmKr66MrsBPW3_cbB75xS0VDW7txT7c38wFfMW3_vslm2-ZcYcW6gTJvd827gg2W5pgpx_4T3VTwW7P74N57lqhg-W4KP56W2xjH6XW6Dgd5-12XYg9W7ff08537nm1_W2bx5xf7xNmCWW4XDPNs7Dqx9dV7NYYD2L0dsRW4xdCWM2x_CmzW5VwFGS969B97W40ngYH6hnmWfW6DF9-h8q-mS2W7H8sps3zx37pW49nCCQ5d5158W5xQ5lp4C6GfXW7Rg8sJ5HcQmfW3bDf897GC19MW6KFDJH3pMd7fN2L57bh_PCDrW829lqX4TGY4JW412ln04Vnpp1W5HKjP06PMZ21W4LV2Rb1Nz1-KW7dZSt73xl7tPW8hVnxN4wdCmqW2vjc6r1nJqXsW3N8zw_464r0y33VN1) [A Look at UX in the Beauty Industry](113/ckPbs04/VWzVLD9fWvtTW2ZkB8S3bLBxTW95j2m74WNjxJN5XFYmZ3q90pV1-WJV7CgPqfN1nlWZvNJTzXW8MTthz69-ZG2W24pzzS23n_QFW2xHzkl7jyXDjN8qd36nkgSBXW5fSwmT83hnhLW3btVx47RqrVHW4ZYK777QFmhkN8jffFXTYNg_N2yq2zyQgP9dVr5h_R4VDmD4Vm8Cbm92f3gFW4PpMg54c5BnYW6t05zm4trWz_W8vc-y36Rbd4RW7rQRsX66z8rrW2kV8D45vCZCxW3Kq47_770VNkW73sZ-J2pqsSTW50Y3zw7B-KF7W10nZZG3K7z-rN8Vdylbz194nW5DGBJm2pKZzzW7TqGrZ2XqGl0W1HWvvb64ly9kW8djScv2KGPMR3hc51) [What’s Below the Surface: A Look at UX in the Beauty Industry](113/ckPbs04/VWzVLD9fWvtTW2ZkB8S3bLBxTW95j2m74WNjxJN5XFYmZ3q90pV1-WJV7CgTYTW9hW1T88JDJxpW2tGbQT8sXd0hW5rN1hq7b7jfGN3zB0yjcH7vPN7gXTS91yKnXW398WLL7dTfXtW8BJxxn4vjCTrW34lZn65TTy8bW3n8-Lj3PPG2qW2YjzV52Mhm3cW93Sp0S1SrG_qW22q-sR6rTZD6W3sqYyG6Fj56SW8KKm_T3b5JL_W8nYP07382j4nW75Pm-V63t36rV3C2sk6gx6xBW7RHVPg96JlFBVdGSyP9dNSXmW8czz-S1Gsl0KW2FxS7s6gsFvmW7PP54l3c9DQtW2LJ6Wz48SXSVW6nTk-H39kNVnW2WHHpP55sx_3W3dH__h3m4GBY3gfd1) Learn how beauty UI/UX designers are adapting to both tech innovations and shifting consumer trends. [Read More](113/ckPbs04/VWzVLD9fWvtTW2ZkB8S3bLBxTW95j2m74WNjxJN5XFYmZ3q90pV1-WJV7CgZrGW8stbzK2dsjsDN25nbDpNpzttVS9D2W8qCB1tW3cpXy83bK4RTW3qkk2l7nggq8W3d9rCK90pTyJVZBnCT5rGLfPW6-ssfy61hpWtW5swz-R33CBSSW1SfGC43kHkByW4HWC311dbwsXW6WQjng63mWZpW7tQTs25Z3tDjW3xWxg02mc9VNW1gxVVL2Z8gldV-cwYJ1YhG6_W1523Vk40_q3RW2BgS-t79CrlLW1ZlZ426Flt-cW4BpwM_3Hw_slW5k2zKW5xzflbW4GgFkL6_5jVhN30g3mM-T2jCW2pQT2B7fwCbpW63bPTL6s-JdmN17VpwzKC-8K3gkL1) [A Guide to E-commerce UI/UX Design for Older Consumers](113/ckPbs04/VWzVLD9fWvtTW2ZkB8S3bLBxTW95j2m74WNjxJN5XFYnf3q90JV1-WJV7CgGTdW82Wcg770cFmZN7l81bQcH6j3W8xGmmB5Wh_ThW7zjtHJ7FxXpTW8-DNpl5bf5m6W1X9QSd6yqzFFW26J1pg3YvMNKW8WMwf-1jScKyW9gbgHD4j7jxpW5bGnZy4VVSQDW8R5wv34fjtNpW164XSw1Zjwm9VQMGwy2YKMfrW5ctWpZ2qcGdFW74Pysz7pmlGRW3vrT0j1gNm6tW3qRCch6BqzVxN1_mXStvzB8gW2FmhJz8CHqNnW6TczGC4qHn3WW6gqDNW3xlFPZW8kLZld3GBDSbVXZ2596Pt-6kW661qWf5LWGFKW1TBLLg2mm_57W3J577-8hRcC0W2Sf5bt2k5vzxW6cXVYq4PjDDS3nlD1) [Business is Booming: A Guide to E-commerce UI/UX Design for Older Consumers](113/ckPbs04/VWzVLD9fWvtTW2ZkB8S3bLBxTW95j2m74WNjxJN5XFYnf3q90JV1-WJV7CgGsKW98xkng1DPw1ZW3zBh-P4pFshwW3fzHNk5TYGJCV5FcBN93jRWwW4wklxN5XVQJmN5_H94Vq68qTW7JvPHr9hF9jgW8nFW_15HWtfzW6dZy1p51TFbHM17Vy-2XPHxW36Frkw2dfMnmN6gcDNhZ4S8-W3XC9Ry8rqVk3W10kjlj4k1yr6W1Z9Bpy7L1VJzW3CsgmR4-XWZ0N1NYTT-s5jMJW8hHRHz4vYjkJW6wjpYK83tTgnW5Kb_LC7tMvfpW6fXYTR7m---JW7wdCRC3L8-6VW4zs9Bw6zbKLQW39dG1v6wH0TRW4pBrRt8T2b7HW59pcnP2M41TxW8Fsb6v5KtPLkW4gxsW41rtc1m3kmw1) Master e-commerce design techniques that keep older consumers coming back. [Get Insights](113/ckPbs04/VWzVLD9fWvtTW2ZkB8S3bLBxTW95j2m74WNjxJN5XFYnf3q90JV1-WJV7CgB1ZW3DH7Vy3V41d-W8QbjDS4b4YKGW6-cRLs6WPrHgW5lkDpG5cgg-VW2Hcx8083YQsqW7NZvgP3J76HCW3vyN907T2p66W1xH1zz1tdvWzW8b8vTl8CsKlkW20gx8l5MdCL4W2d_vjC7lqRYTW32GCdn5j7TsRVHx00Y231RdYW3jwW1k2Km_BhW3YThZW2Ttp7dW2nHt3k3FWnHmW8Ckv-s2F2jc9W7t5gFj51lXRJVTf_sM4gCcjNW8Vnsb97Q32KBW2pjwV835hCT5W5R895V5ghNkVW7jGWnc6RJq-zW8XB6vD3cr0R9W2dqsfq8BZB0cW5nhphT4mHnLRW905pJ13gw4z8W2C3g4y420CPp3hJ71) About the newsletter: Get monthly insights on what other leaders are reading, with articles developed by design experts. Was this helpful? [Forward this email](mailto:?subject=Hey,%20I%20thought%20this%20might%20interest%20you&body=Check%20out%20 to a colleague who may be interested in receiving Toptal articles on design. Was this forwarded to you? Get more trending topics and solutions from top designers every month. 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