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Peter Csathy: Keanu Reeves and BottleRock Show Us a Way Out of the Matrix | PRO Insight

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thewrap.com

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newsletter@thewrap.com

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Tue, May 30, 2023 08:43 PM

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A festival built on music, food and spirits shows how IRL will trump VR and AI By Peter Csathy The B

A festival built on music, food and spirits shows how IRL will trump VR and AI [Keanu Reeves performs at the 2023 BottleRock music festival in Napa, Calif.]( [Keanu Reeves and BottleRock Show Us a Way Out of the Matrix | PRO Insight]( By Peter Csathy The BottleRock music festival in Napa, Calif., just wrapped up, kicking off the summer festival season with headliners Lizzo, Post Malone and the return of the Red Hot Chili Peppers. This high-end, three-day music event, now a decade old, featured the products of the finest wineries from the region alongside gonzo gourmet food. You’re never going to get that in virtual reality. As if to punctuate that point, Keanu Reeves also shared the stage with his band Dogstar. BottleRock is a gem among festivals, offering a unique, vineyard-spirited experience that’s always a standout. More importantly, it underscores the lasting power of live music and shared experiences in an increasingly ephemeral, heads-down, mobile-obsessed digital world. That’s the increasingly isolating environment in which AI thrives, presenting the latest major tech threat to musicians, artists and the entire entertainment community. [Read More]( --------------------------------------------------------------- [Disney’s Billion-Dollar ‘Star Wars’ Hotel Bust | Exclusive]( [AI Production]( [Lights, Camera, Unemployment: AI and Production Work]( [Warner Bros. Discovery chief David Zaslav has emerged as the biggest fan of the super bundle. Can he get the rest of the industry to buy in?]( [Can Super Bundles Save Streaming? | Analysis]( ["Killers of the Flower Moon"]( [WaxWord: Cannes 2023 and the Shaky Movie Business]( --------------------------------------------------------------- [Wrap Pro logo] Discover why entertainment executives and professionals rely on the WrapPRO platform daily for exclusive coverage, analysis, deeper reporting, and access to VIP events & screenings throughout the year. [Subscribe Today]( --------------------------------------------------------------- [Facebook]( [Twitter]( [Instagram]( [YouTube]( TheWrap | 2034 Armacost Ave Los Angeles, CA 90025 [Preferences]( | [Unsubscribe](

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