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Gen Z Loves Animation and Comedy Movies, Millennials Trend Toward Horror | Charts

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thewrap.com

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newsletter@thewrap.com

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Mon, Sep 23, 2024 11:02 PM

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Parrot Analytics breaks down each genre by its generational preference By Christofer Hamilton Using

Parrot Analytics breaks down each genre by its generational preference [inside-out-2-image]( [Gen Z Loves Animation and Comedy Movies, Millennials Trend Toward Horror | Charts]( By Christofer Hamilton Using Parrot Analytics’ Audience Solutions we can see the age and gender profile of the audience for shows and movies. Often a title will have a relatively balanced audience, but for this analysis we’ve identified movies that don’t just slightly tilt towards an age demographic, but those where the share of audience is heavily skewed toward a particular generation. To do this we only considered titles where a generation made up more than twice its average share of audience. So for example, if Gen Z makes up 25% of the audience across all movies on average, we only considered a movie Gen Z-skewing if 50% or greater of the movie’s audience belongs to this generation. Doing this we can get a better sense of what types of content are strongly preferred by each age group. [Read More]( --------------------------------------------------------------- [WrapPRO logo] Discover why entertainment executives and professionals rely on the WrapPRO platform daily for exclusive coverage, analysis, deeper reporting, and access to VIP events & screenings throughout the year. [Subscribe Today]( --------------------------------------------------------------- [Facebook]( [Twitter]( [Instagram]( [YouTube]( TheWrap | 2034 Armacost Ave Los Angeles, CA 90025 [Preferences]( | [Unsubscribe]( [LiveIntent Logo]( [AdChoices Logo](

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