Newsletter Subject

URGENT REQUEST: Do NOT write email subject lines like this!!!

From

theladders.com

Email Address

daily@theladders.com

Sent On

Tue, Oct 17, 2017 12:00 AM

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Certain subject lines really have the capacity to throw people off — especially in a work setti

Certain subject lines really have the capacity to throw people off — especially in a work setting — making you look unprofessional and not at the top of your game. Don’t make these mistakes. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - [Like us on facebook]( Get the job you always wanted.  [visit Ladders]( [Princ'l Arch't,Appl Dev]( BNY Mellon | Florham Park, NJ [Senior Enterprise Sales Director]( Endgame | Boston, MA [VP, Digital Optimization Authentication Lead]( Synchrony Financial | Stamford, CT [Technical Architect Emerging Technologies]( NextGen Information Services | Middletown, NJ [Software Program Manager]( mc10 Inc. | Lexington, MA [What NOT to do when writing email subject lines]( by Jane Burnett [Certain subject lines really have the capacity to throw people off — especially in a work setting — making you look unprofessional and not at the top of your game. Don’t make these mistakes. Read More]( [How smart people tackle their email]( by Kirsten Salyer [Even the best of us can find that once you start answering emails, it never ends — and then your whole day is gone. Here's how to put email in its place and succeed at the things you actually need to finish. Read More]( [5 things to do after getting a bad performance review]( by Jane Burnett [You walk out of a performance review with your boss and your cheeks are on fire — despite your best efforts at work, your contributions to the office have been roundly panned. But before you lash out, take a deep breath and remember you have options on how to respond. Read More]( A man is a success if he gets up in the mornin' and gets to bed at night and in between does what he wants to do. —Bob Dylan [8 habits of highly emotionally intelligent people]( by Travis Bradberry [Decades of research now point to emotional intelligence as the critical factor that sets star performers apart from the rest of the pack. And it turns out, it's a skill you can learn. Here's what you need to know. Read More]( [The single best way to make people like you]( by Monica Torres [It's natural to struggle with conversations—the pitfalls of boring small talk and saying the wrong thing plague even the most charming among us. But there is one technique, backed by new science, that offers a way out of the confusion — and it works with anybody at any time. Try it now and make a good impression on your first try. Read More]( [People who take vacations are far more likely to get a raise, new study says]( by Jane Burnett [Few topics around the workplace are as fraught as vacation days. Many employees are reluctant to take them, whether they're nervous about being 'punished' or wracked with guilt about work left undone. A new study, however, shows we why should all take the time we're due. Read More]( Connect with [Follow us on Flipboard]( You're receiving this email from our secure server at [Ladders, Inc.]( because you signed up on March 26, 2016 from [{EMAIL}](#) with the ZIP Code 06473. [Ladders, Inc.]( - [55 Water Street, 51st Floor - New York, NY 10041](#) [PrivacyÂ](|[ Terms of UseÂ](|[ Contact UsÂ]( |[ Unsubscribe]( © 2017 [Ladders, Inc.](

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Subject Line Length

Data shows that subject lines with 6 to 10 words generated 21 percent higher open rate.

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Number of Words

The more words in the content, the more time the user will need to spend reading. Get straight to the point with catchy short phrases and interesting photos and graphics.

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Number of Images

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Time to Read

Longer reading time requires more attention and patience from users. Aim for short phrases and catchy keywords.

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Predicted open rate

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Spam Score

Spam score is determined by a large number of checks performed on the content of the email. For the best delivery results, it is advised to lower your spam score as much as possible.

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Flesch reading score

Flesch reading score measures how complex a text is. The lower the score, the more difficult the text is to read. The Flesch readability score uses the average length of your sentences (measured by the number of words) and the average number of syllables per word in an equation to calculate the reading ease. Text with a very high Flesch reading ease score (about 100) is straightforward and easy to read, with short sentences and no words of more than two syllables. Usually, a reading ease score of 60-70 is considered acceptable/normal for web copy.

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