This weekâs On the Rise looks at Charged Asiaâs EV playbook, Ion Mobilityâs shift in strategy, and Amazonâs generative AI play. [Read from your browser]( On the Rise ð Welcome to On the Rise! Delivered every Tuesday via email and through the Tech in Asia website, this free newsletter breaks down the biggest stories and trends in emerging tech. If youâre not a subscriber, get access by [registering here](. --------------------------------------------------------------- IN FOCUS In today's newsletter, we look at:
- New EV two-wheeler firm Charged Asiaâs [moving with speedy strategies](
- Why Ion Mobility [switched from]( the ODM strategy to building EVs in-house
- Amazonâs generative AI play to win the cloud battle Hello {NAME} I donât like a story with a loose ending. I recently read a novel that finished abruptly and it just left my brain trying to figure out what would have been a better way to finish it. I understand the reason why writers do this - it forces the reader to think - but it just leaves me with an unsatisfied feeling. That brings me to a story we had published earlier in May on a [court battle]( between Ion Mobility CEO James Chan and former COO Joel Chang. The electric vehicle manufacturer had filed a temporary injunction against Chang in the Singapore High Court that barred him from being involved with operations of Charged Asia, an EV company that he founded after leaving Ion Mobility. However, the issue between the two parties has been âsettled amicably,â Chang says. That has enabled him to return to the helm of Charged Asia. Besides Ion Mobility, Chang is also a co-founder of another two-wheeler EV maker, Scorpio Electric. With the feud between Ion Mobility and Charged Asia over, their battle for dominance in the EV two-wheeler space continues in the hotly contested Indonesian market. In this weekâs Big Story, my colleague Nikita follows up with Chang on what Charged Asia is doing. While Charged Asia is using a white-label approach to sourcing parts from partners, Ion Mobility has stepped away from this strategy and resorted to building e-bikes from scratch. According to Chan, existing white-label offerings canât convince people to make the move from combustion vehicles to EVs. More on this in our second Big Story. Speaking of making moves, in AI Odyssey, I explore Amazonâs latest announcements in the generative AI space, which are designed to keep its leadership position in cloud services. But first, our big stories. -- Collin
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--------------------------------------------------------------- THE BIG STORIES 1ï¸â£Â [Last to start, but first on road: New Singapore e-bike maker heats up EV race]( Charged Asia, which has a zero-emissions facility in Indonesia, says it has sold nearly 1,000 bikes since December 2022. 2ï¸â£Â [Ion Mobility now builds e-bikes from scratch after design strategy fails]( CEO James Chan talks about why Ionâs original design manufacturer approach failed and the improvements it's made since it switched to an OEM strategy.
 --------------------------------------------------------------- AI ODYSSEY Promising AI projects weâre noticing GenAI battles it out in the cloud
Amazon made a few crucial announcements at its Amazon Web Services (AWS) Summit in New York last week. One of them was the [unveiling of HealthScribe]( a generative AI platform that healthcare software developers can integrate into their systems to create transcripts, summarize, and extract details from patient-doctor interactions. It enables medical professionals to cut out a lot of the laborious paperwork. But the more important development was Amazon bringing its genAI foundational model Amazon Bedrock [together with other foundational models]( - Cohere, Stability AI, Anthropic, and AI21 Labs - under one API. All of them will be tied together with AI agents to help developers by eliminating the need for manual coding. While Amazon has been a late entrant into the genAI race, this move looks to be a way to play catch up to Microsoft, which is powered by OpenAIâs GPT-4 model, and to Google with its LaMDA model. For Amazon, genAI is a must-have if it wants to ensure its breadwinner AWS maintains its leadership in the cloud computing space. Just a few days before Amazonâs announcement, Microsoft CEO Satya Nadella bragged during the companyâs [earnings call]( that while Microsoft isnât the largest provider of cloud infrastructure for companies, it is No. 1 when it comes to selling cloud-based AI services. Overall, he said that Azure has grown to become âa strong No. 2â player. Though Amazonâs AWS still leads the cloud infrastructure space worldwide with a dominant [32% market share]( thatâs down from the 40% share it once had. Azure, on the other hand, has grown its market share to 23% as of [Q1 2023]( from 21% in the same quarter last year. During the same period, Google Cloud has also seen its market share grow to 10% from 8%. The demand for Azure and Google Cloud has been growing with the introduction of genAI into their existing cloud services. While Google Cloud may be a distant rival for Amazon, Microsoftâs OpenAI-infused offering is something the Jeff Bezos-founded firm will have to worry about. HealthScribe, too, follows other similar healthcare products from Amazon's competitors. Nuance Communications and Microsoft have developed an AI-automated [clinical documentation app]( in March. Google has also been developing Med-PaLM, designed to provide doctors with medical information quickly. But Amazon wonât be undone easily. Its AWS Summit [reportedly drew thousands]( of customers to try out its AI cloud services. The company said that clients such as Sony, Sun Life, Ryanair, and Coda are already using Amazon Bedrock. Amazon's advantage is the large number of existing AWS customers that it can offer its genAI products to. Expanding these to include other foundational models will help plug any weaknesses in Amazon Bedrock. That said, Amazonâs genAI offerings are currently only available to existing business clients. The real test will be how effective it is in comparison to the genAI cloud service capabilities of Azure and Google Cloud. -- Collin
 --------------------------------------------------------------- FYI 1ï¸â£Â [Malaysia grants Muskâs Starlink rare ownership exemption to operate in country]( This comes after a highly publicized virtual meeting between Elon Musk and Prime Minister Anwar Ibrahim. 2ï¸â£Â [Serial entrepreneur opens up about failed fintech firm]( Muhammad Aditiriya Indraputra recalls how the pandemic-induced closure of lending startup AgenKan pushed him to grow. 3ï¸â£Â [Asian workers more bullish on AI than most]( A PwC survey found that employees in Asia Pacific are more likely to see AI as beneficial to their work compared to their global peers.
 ---------------------------------------------------------------  NEWS YOU SHOULD KNOW Also check out Tech in Asiaâs coverage of the emerging tech scene [here](. 1ï¸â£Â [Australian tech firms set sail to SEA]( Australian accelerator Haymarket HQ has launched two programs that aim to help local firms expand to Vietnam, Indonesia, and Singapore. 2ï¸â£Â [Crypto.com and Line team up]( As part of the collaboration, Crypto.comâs services will be integrated into Lineâs platform. 3ï¸â£Â [A new MD to scale Peak XV]( Rohit Agarwal, who joined the VC firm in 2015, has been appointed as a managing director for its Singapore office. 4ï¸â£Â [SG biotech firm reports revenue drop]( IPO-bound Mirxes recorded US$17.8 million in revenue for FY 2022, a 70.7% decline from the year before. 5ï¸â£Â [The $150m cloud]( Singapore-based cloud infrastructure firm Aethir has raised an undisclosed amount of pre-series A funding at a US$150 million valuation.
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