This weekâs On the Rise looks at Kumuâs employee exits and dismissals, a new ride-hailing player in Vietnam, and the need for global governance in AI. [Read from your browser]( On the Rise ð Welcome to On the Rise! Delivered every Tuesday via email and through the Tech in Asia website, this free newsletter breaks down the biggest stories and trends in emerging tech. If youâre not a subscriber, get access by [registering here](. --------------------------------------------------------------- IN FOCUS In today's newsletter, we look at:
- [Whatâs behind the spate of layoffs and voluntary exits at Kumu](
- A new ride-hailing player is born in Vietnam
- Belling the cat called generative AI Hello {NAME} âWhatâs the place like?â This is a question Iâm often asked by friends, Romans, and countrymen (well, not Romans, but you know) about working at Tech in Asia. While you [can DM me]( for the answer, I realize my response isnât always just about Tech in Asia. Instead, itâs somewhat colored by all the workplaces Iâve been at before. I think what you are saying about your office is also at least partly a reflection of what youâve experienced in the past. The experience for those whoâve recently worked at Kumu, the livestreaming platform headquartered in the Philippines, has been somewhat bittersweet. Take the example of one person who was at a company party only months after Kumu had seen a second round of layoffs: âWe were joking at that time saying, âWe're gonna party today but weâre gonna get laid off tomorrow, maybe,ââ they said. The third round of dismissals came soon after. In the last year, nearly 50% of its staff have exited in a mix of layoffs and resignations. Collin and Candice unpack what went down at Kumu in this weekâs premium story. The story cites how some of Kumuâs bets didnât pan out. These bets include spending on creating premium intellectual properties and paying out huge sums to top livestreaming influencers in a bid to acquire new users. Allegedly, not much was done to retain them. We have another special story for you - this oneâs an introduction to the new kid on Vietnamâs ride-hailing block. Pham Nhat Vuong, the billionaire behind conglomerate Vingroup and electric vehicle manufacturer VinFast, has kickstarted an electric-vehicle ride-hailing service called Green SM Taxi. Considering the vast resources backing this newbie, Green SM Taxi might just be a player worth watching in the game that Grab has dominated for the nine years in Vietnam, reports Huong. You know what else is all-dominating these days? AI. More on this fantastic beast and its governance in AI Odyssey. -- Nikita
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--------------------------------------------------------------- THE BIG STORIES 1ï¸â£Â [Kumuâs struggles: layoffs, departures slash workforce by almost half]( The Philippine livestreaming firm has seen big bets not panning out and ex-employees allege frivolous spends costed them dearly. 2ï¸â£Â [Vingroup founderâs EV play revs up Vietnamâs ride-hailing race](
The billionaire behind both Vingroup and VinFast is betting that his new EV venture can resurrect competition in Vietnamâs ride-hailing landscape.
 --------------------------------------------------------------- AI ODYSSEY Promising AI projects weâre noticing. ð¶ Slow down you crazy child, governance awaits you
Say you want to ban or slow down X - a product of your choice. You know the one thing thatâll absolutely guarantee that X thrives and its tribe grows? A clarion call to slow it down. When the likes of Elon Musk put their names in support of a letter that calls for [a pause in AI research]( itâs bound to spur a reaction from other notable names [like Bill Gates](. The official letter itself has been decried by some of the [supposed signatories and researchers]( cited in it. But this was another reminder to delve into the idea of global governance for AI - the metaphorical Moby Dick that researchers, lawmakers, and businesses will likely attempt to pin down in the foreseeable future. Italy currently has a [ban on OpenAIâs ChatGPT]( due to privacy concerns. The move has [reportedly inspired]( other European countries like France, Ireland, and Germany to consider following suit. While Italy has singled out OpenAI owing to its popularity, the maker of ChatGPT has [already announced]( that itâs looking to resolve data privacy concerns. These concerns spill over to other generative AI platforms too. While rules and regulations are taking shape in [the UK]( and [the US]( Chinaâs [guidelines are already out](. Besides espousing a certain world view - like having socialist values - Chinaâs [guidelines also say]( that the AI-generated content should be accurate, not infringe on intellectual property rights, etc. While generative AI models will need government approval before being offered to the public, the service providers will be held accountable for any violations, it adds. Call it governance or regulation, the idea of making AI safer to use and experiment with isnât new - neither is the debate on what this could look like. In fact in 2018, at a [meeting of Partnership for AI]( a nonprofit coalition whose founding members include Amazon, Facebook (Meta), Google, Apple, and Microsoft, âthe assembled engineers and philosophers couldnât agree on the top priorities for making AI safer.â Ironically, this was the inaugural meeting in 2018 to was do the thing they ultimately couldnât agree on the parameters for. One good thing came out of it: a growing database of everything related to the harms or near-harms involving AI. Itâs called the [AI Incident Database]( and this is indexing âthe collective historyâ of harms so as to âlearn from experience so we can prevent or mitigate bad outcomes.â The AI Now institute, an American research institute that studies social implications of AI, says thereâs some interpretative wiggle room in current data privacy laws like the European Unionâs [General Data Protection Regulation (GDPR)](. However, âthe next generation of data minimization policies - bright-line rules that prohibit excessive or harmful data collection and use - show greater promise,â the institute [says in its 2023 landscape report](. Some are also advocating for the use of a [global governance body for AI](. But there are many limitations to such an oversight group, including its lack of teeth. Plus, regulating the internet is somewhat akin to boiling the ocean. But the AI genieâs out of the bottle, and temporary bans are just that - temporary. Though the overall cost of being in this game will only reveal itself in hindsight, in the meantime, the world will learn through its hits and misses. -- Nikita
 --------------------------------------------------------------- FYI 1ï¸â£Â [Gender inequality runs deep in Indonesiaâs tech industry]( The countryâs tech sector sees among the lowest womenâs participation rates in Southeast Asia. 2ï¸â£Â [Deepfakes and profiling: charting AI controversies]( Deepfakes of politicians, police efforts to profile gang members, and image generators have caused quite a stir, according to AI researchers. 3ï¸â£Â [Malaysiaâs âfailed Silicon Valleyâ is becoming a white elephant]( Cyberjaya may risk losing out to Kuala Lumpur if thereâs no policy change.
 --------------------------------------------------------------- NEWS YOU SHOULD KNOW Also check out Tech in Asiaâs coverage of the emerging tech scene [here](. 1ï¸â£Â [âByjuâs is profitable, almostâ:]( Indian edtech behemoth Byjuâs says it aims to be profitable in the June quarter. The firmâs previous target for the milestone was March 2023. 2ï¸â£Â [ID edtech firm scores funding]( Upskilling platform Cakap has received fresh funding from MDI ventures and Heritas Capital. While the funding amount isnât disclosed, this series C1 funding has given the edtech firm a valuation of over US$100 million. 3ï¸â£Â [A travel firmâs first international outing]( NusaTrip, a Jakarta-based online travel agency, has acquired VLeisure, a B2B hotel platform in Vietnam. This is NusaTripâs first expansion abroad as it aims to build a regional travel platform in Southeast Asia. 4ï¸â£Â [For the love of coffee:]( Pickup Coffee, a coffee startup based in the Philippines, has raised US$26.7 million in a series A1 round. This pumps up the companyâs valuation to US$119.5 million. 5ï¸â£Â [Keeping up with the times]( Jakarta-headquartered Zi.Care, which offers digitalization services for medical records, has raised US$2 million in the first tranche of its series A funding round.
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