Newsletter Subject

The Great Decline

From

techcabal.com

Email Address

newsletters@techcabal.com

Sent On

Wed, Feb 17, 2021 05:55 AM

Email Preheader Text

Mastercard teams up with MTN 17 FEB, 2021 IN PARTNERSHIP WITH Good morning ☀️ ️ ?

Mastercard teams up with MTN 17 FEB, 2021 IN PARTNERSHIP WITH Good morning ☀️ ️ “We need to inflict pain” Mark Zuckerberg [reportedly said]( this to team members about Apple, after the iPhone manufacturer unleashed a new privacy policy that will hurt FB’s ad business. We’ll be looking out for Facebook’s next move. In today's edition: - M-Pesa - Mastercard teams up with MTN - Germany’s new ID system - African tech CEOs on Okonjo Iweala’s appointment The Great Decline For the first time in six years, Kenya’s banking regulator, the Central Bank of Kenya (CBK), has reported a decline in the value of card payments through point of sale (PoS) machines. The numbers The 3.8% dip in the value of card payments in 2020 is a massive deviation from the 33.3% and 22.12% growth recorded in 2019 and 2018 respectively. The cause: The CBK blames the decline on poor networks and negative perceptions held by consumers due to incidents of fraud and poor stability of card payment systems. They also blame mobile payment, particularly via M-Pesa, which has become a substitute for card payments. Did you say M-Pesa? Yes. M-Pesa, the leading mobile money service in Africa, accounts for 98% of mobile payments in Kenya with over 30 million active customers and nearly 200,000 agents in Kenya alone. In 2019, Kenyans moved KSh 4.35tn ( $39.72bn) through mobile devices. Back in 2014, an astonishing equivalent of 87% of the country’s $55bn GDP passed through M-Pesa. In addition to the already existing popularity of mobile payments, when the pandemic hit Kenya last year, the government recommended mobile payments as a means of curbing the spread. Transaction fees were also waived for mobile money transactions of certain amounts. Question : Without strong incentives to change it's difficult to change formed habits. Will card payments through point of sale (PoS) recover from this decline? Read more: [How M-Pesa Mauled Cards & Took Kenyan Banks' Lunch Money In 2020]( PARTNER CONTENT We're looking for kind, smart problem solvers to help ambitious African companies grow and scale. Does this sound like you? Join Paystack as a Product Specialist.[Apply here.]( Mastercard teams up with MTN Yesterday, Mastercard and MTN Group [announced]( that they have formed a partnership that will allow millions of MTN Mobile Money (MoMo) customers to pay for goods and services on global e-commerce platforms. The Mastercard virtual payment solution will be available in 16 countries across Africa where MTN offers MoMo e-wallets. No bank account needed: MTN MoMo customers can use this feature without having a bank account. Mastercard tout this service as targeted at the unbanked. Mobile financial services have become the dominant form of digital payments, with twice as many mobile money accounts as bank accounts in the region. Zoom out: Initially designed to facilitate the transfer of cash between mobile users, MTN’s MoMo offering is now much broader – including loans, insurance, remittances and payments. Telcos are slowly eating into the banking market. How will banks respond to this? PARTNER CONTENT As industry experts and architects of continuity, Vertiv collaborates with customers to envision and build future-ready infrastructure. We leverage our portfolio of hardware, software, analytics, and services to ensure a customer’s vital applications run continuously, perform optimally, and scale with business needs. [Vertiv | LinkedIn]( Germany’s new ID system I think we should easily be able to prove who we are and how old we are with our phones. Don’t you think so too? What’s happening Germany wants its citizens to use smartphones to store their government-issued ID cards and prove their identity online. The country’s interior ministry said that in the last quarter of this year, Germans will be able to use the electronic ID stored in their smartphones together with a PIN to prove who they are while communicating with authorities or private businesses. Separately, the ministry said the Cabinet has agreed on a bill that will make government-generated data openly available to businesses and private individuals where possible, to spur the development of new applications. Germany isn’t the only country trying this… It’s a noble effort but government schemes like this struggle to take off. For instance, since 1997, the UK government has repeatedly tried to establish a digital identity plan. More specifically, the UK government's Verify scheme has been beset by problems since 2015, with the system identifying less than 50% of users. Meanwhile in Africa : An estimated 1 billion persons in the world do not currently have proper means of identification according to the World Bank Group Identification for Development Initiative report in 2018. Only five African countries — Botswana, Kenya, Morocco, Namibia and Rwanda — have advanced means of identification. Bottom line: Digital transformation is happening in all industries and the government is not exempt. PARTNER CONTENT How did the African and global forex markets fare in the cold and dark 2020? How can existing players and a new generation of traders get the best returns from the world’s largest financial market, despite the COVID-19 pandemic, this year? Africa’s leading forex broker OctaFX provides informed answers to these trends and more insights for trading in this new report on the Forex industry. [Read here](. African tech CEOs on Okonjo Iweala’s appointment On Monday evening, after the World Trade Organisation’s general council confirmed her as the 7th director-general, Ngozi Okonjo-Iweala told the press over Zoom that “it is both exciting and daunting to be here because I take the reins of the WTO at a time of great uncertainty and challenge.” She did not look daunted. Founded in 1995, the WTO has been roundly criticised for drifting through time and space without maintaining a fair and equitable international trading order. Okonjo-Iweala plans to change things with the most eye-catching part of her plan is to “modernise the WTO” by making 21st-century rules for 21st-century commercial practices. Dig deeper: [What do African tech CEOs expect from Okonjo-Iweala's WTO?]( What else we're reading - [Who's Making All Those Scam Calls?]( - [Clubhouse's Inevitability]( HELP SHARE THIS! - - - - - mailto:info@example.com?&subject=&body= Written by - Daniel Adeyemi Edited by - Edwin Madu Advertise To advertise with us, send an email to [ads@bigcabal.com](emailto:ads@bigcabal.com) [View this email in your browser]( You are receiving this email because of your relationship with TechCabal. Please [reconfirm]( your interest in receiving emails from us. If you do not wish to receive any more emails, you can [unsubscribe here](. This message was sent to {EMAIL} by newsletters@techcabal.com 18 Nnobi Streeet, Surulere, Lagos, Lagos 101283, Nigeria [Unsubscribe from all mailings]( [Unsubscribe]( | [Manage Subscription]( | [Forward Email]( | [Report Abuse]( ?p=500289

Marketing emails from techcabal.com

View More
Sent On

08/11/2024

Sent On

07/11/2024

Sent On

04/11/2024

Sent On

01/11/2024

Sent On

31/10/2024

Sent On

28/10/2024

Email Content Statistics

Subscribe Now

Subject Line Length

Data shows that subject lines with 6 to 10 words generated 21 percent higher open rate.

Subscribe Now

Average in this category

Subscribe Now

Number of Words

The more words in the content, the more time the user will need to spend reading. Get straight to the point with catchy short phrases and interesting photos and graphics.

Subscribe Now

Average in this category

Subscribe Now

Number of Images

More images or large images might cause the email to load slower. Aim for a balance of words and images.

Subscribe Now

Average in this category

Subscribe Now

Time to Read

Longer reading time requires more attention and patience from users. Aim for short phrases and catchy keywords.

Subscribe Now

Average in this category

Subscribe Now

Predicted open rate

Subscribe Now

Spam Score

Spam score is determined by a large number of checks performed on the content of the email. For the best delivery results, it is advised to lower your spam score as much as possible.

Subscribe Now

Flesch reading score

Flesch reading score measures how complex a text is. The lower the score, the more difficult the text is to read. The Flesch readability score uses the average length of your sentences (measured by the number of words) and the average number of syllables per word in an equation to calculate the reading ease. Text with a very high Flesch reading ease score (about 100) is straightforward and easy to read, with short sentences and no words of more than two syllables. Usually, a reading ease score of 60-70 is considered acceptable/normal for web copy.

Subscribe Now

Technologies

What powers this email? Every email we receive is parsed to determine the sending ESP and any additional email technologies used.

Subscribe Now

Email Size (not include images)

Font Used

No. Font Name
Subscribe Now

Copyright © 2019–2025 SimilarMail.