“I just knew...this is the moment to go online.”

How one woman successfully brought her offline business online. [teachable — Meet Amanda Overs]( [teachable — Meet Amanda Overs]( Hi {NAME}, Over the past year, we’ve been in awe of the many, many women entrepreneurs making quick pivots in their business to adapt to a new reality. One of them is Amanda Overs, founder of I Can Make Shoes. We had a chance to sit down and talk with Amanda about what the past year has been like for her and her business. In short, it’s been anything but predictable. Hi {NAME}, Over the past year, we’ve been in awe of the many, many women entrepreneurs making quick pivots in their business to adapt to a new reality. One of them is Amanda Overs, founder of I Can Make Shoes. We had a chance to sit down and talk with Amanda about what the past year has been like for her and her business. In short, it’s been anything but predictable. [“I just knew...this is the moment to go online. So as soon as we went into lockdown, I was filming from day one.”]( [“I just knew...this is the moment to go online. So as soon as we went into lockdown, I was filming from day one.”]( In March of 2020, Amanda had to cancel a full schedule of in-person shoemaking classes with no idea when she’d be able to reschedule. The possibility of losing her business—the business she had owned for the entirety of her adult life—was staring her right in the face. She had to take action fast. “I just knew...this is the moment to go online. So as soon as we went into lockdown, I was filming from day one.” That’s when Amanda started on Teachable. From her first course, Beginner's Guide To Home Shoemaking, Amanda spun up a few smaller classes to add as upsells, like sandal-making, sneaker-making, and pattern-making, to name a few. “By teaching, I retain that passion side of [my craft] because every day I'm communicating with people in a different way.” she says. “I'm being challenged by being asked questions about things that I really have to think about.” Several months after her launch, Amanda revisited the goals she wrote for herself in the beginning of 2020. Among them was to launch an online course by the end of the year. She never could’ve predicted the circumstances that led her to accomplish that goal so far ahead of her own deadline—but once she did it, she wondered what took her so long. In March of 2020, Amanda had to cancel a full schedule of in-person shoemaking classes with no idea when she’d be able to reschedule. The possibility of losing her business—the business she had owned for the entirety of her adult life—was staring her right in the face. She had to take action fast. “I just knew...this is the moment to go online. So as soon as we went into lockdown, I was filming from day one.” That’s when Amanda started on Teachable. From her first course, Beginner's Guide To Home Shoemaking, Amanda spun up a few smaller classes to add as upsells, like sandal-making, sneaker-making, and pattern-making, to name a few. “By teaching, I retain that passion side of [my craft] because every day I'm communicating with people in a different way.” she says. “I'm being challenged by being asked questions about things that I really have to think about.” Several months after her launch, Amanda revisited the goals she wrote for herself in the beginning of 2020. Among them was to launch an online course by the end of the year. She never could’ve predicted the circumstances that led her to accomplish that goal so far ahead of her own deadline—but once she did it, she wondered what took her so long. [''Done is better than perfect... Just put it up there. Once it's there, you can improve it...'']( [''Done is better than perfect... Just put it up there. Once it's there, you can improve it...'']( We couldn’t have said it better ourselves. For more on Amanda’s switch from offline to online, [check out the full blog post here](. Best, Teachable We couldn’t have said it better ourselves. For more on Amanda’s switch from offline to online, [check out the full blog post here](. Best, Teachable P.S. If you’re interested in hearing more inspiring stories like Amanda’s, plus incredible strategies and more, keep an eye on your inbox. We’re announcing something big later this week. P.S. If you’re interested in hearing more inspiring stories like Amanda’s, plus incredible strategies and more, keep an eye on your inbox. We’re announcing something big later this week. [teach:able]( Copyright © 2021 Teachable, Inc. All Rights Reserved 470 Park Ave South 6th Floor New York, NY 10016 Unsubscribe from emails at any time by [clicking here.]( [Facebook]( [Twitter]( [Instagram]( [YouTube]( [Pinterest]( [LinkedIn](