There's no "I" in Denial.

It doesn't count as denial if you're just being selective about the reality you choose to accept, right?? [sco-logo-box-hi-res-2.png](W4njk0l33ZFGjVNhqXL55MQFf0/*W5Rc0wG5gz9rpW3YBqS25szznp0/5/f18dQhb0S5fm8XJ8hgW2R-vbC7t5LzlW1223Yz3Lrc9RVR5vTY5dlbVMW2K4R9r8ZkD0BN7sr5DtHBQz2VqNSC68Xm6scW2MTPSp8W2c9WW32CQ2l8jxMNSW1Vx3W43CPQ_BN5D8zFFjPrmgN6W3RDgHd36CVzk0V45vPs_wW7d094f6G7FblW4DFfS36RTbyZW7cLcNR3K0HBdW2TKHc34KBfmwW4stZn26nhS54N7cL8ysRrtXmW3shjFF2gnFf0VF5K574WzbYbW3rXp3m7cr7fLV3thtn3KMyj_N2yGQL8FGNyxW4DyjYv2pjC1mW2-mNww7dxJHtW8fn1yh5C6pBwW61Sz8q6Qdv0XW8ftJkx3TL43SW8lGnpd2VQTnHN8YJCzr6Y9ktTTrJk5xRWwBW3M6VqD3CcsN-W2TtD2z5Q1g0GW27--8W8NlknnW2GD9D74bg2RsW4mKYgl2lf8xlVnYFNy4kFBmnN7s6rzlKSxtXW6Ny4cr2pglVTN6vc-Z64Z1X9f2NZYLK04) The Weekly Wednesday May 23rd, 2018 [Wil-Schroter-Quote.png](W4njk0l33ZFGjVNhqXL55MQFf0/*N5tKB3kXb3v1W1s-8q06txx7K0/5/f18dQhb0SbTS8YXNmFW2R-vbC7t5LzlW1223Yz3Lrc9RVR5vTY58PKg9W1m2Dkx99c0JBW8nPcvS50SF1hVcnXQ397dbGxW3M7jlq6vcg5jW6NT-R61K4kqBW42hCkf2CDgh7W4Bs6cn4yx_8pW2-J-SL2z_tPYN41Q2Wg-zgqsW41TlcR3Tx3JbW5ThdHg3s1XjFW50GMP_4YKZVSW2NnKv88hz0YsW806yj370ml3sW85-jtg8gr3nBW1T0lff66WyhRW2mhRXz6WPJSyW3c7bj78hqjrfW55MZ5C6qHGdrW189BV54_CPrWW77R5nc6pwF0MW3CKNTH4Jj5dmW1Spcb45ZnF3tW4_VCYh70jGqLW5Vcdsn1vb4_zW3ChhmR8PfHw6W2Q3q1z7HvdxwW3qCK_T46LSGNW6BYbL149kJbDW1rWYbl98ZZ-_W4M11334H_8kLW2NqGsd6zCFTdW1Q5Ln_1sd4dwW7C2S8f14-PpbVkyh7l2GD9D7W4bg2Rs4mKYglN2lf8xlnYFNyW4kFBmn7s6rzlVKSxtX6Ny4crW2pglVT6vc-Z6W24Rq573tskjd0) Kill your bad startup ideas. Spend as little time as possible chasing ideas that may not work. Get your head out of the clouds and be brutally honest with yourself — because continuing on with a startup that’s not working is a great way to go bankrupt. We all get enamored with brilliant solutions. Seriously, the mantra of every new startup seems to be “Wouldn’t it be great if…” But, before you even think of launching a startup, you need to build out a solid plan for success. Not sure where to start? Check out these [10 steps to launching a startup](W4njk0l33ZFGjVNhqXL55MQFf0/*W1hQkJs4vFkk4W80JTjT7KT83l0/5/f18dQhb0SbTS8YXNmFW2R-vbC7t5LzlW1223Yz3Lrc9RVR5vTY58PKg9W1m2Dkx99c0JBW8nPcvS50SF1hVcnXQ397dbGxW3M7jlq6vcg5jW6NT-R61K4kqBW42hCkf2CDgh7W4Bs6cn4yx_8pW2-J-SL2z_tPYN41Q2Wg-zgqsW41TlcR3Tx3JbW5ThdHg3s1XjFW50GMP_4YKZVSW2NnKv88hz0YsW806yj370ml3sW85-jtg8gr3nBW1T0lff66WyhRW2mhRXz6WPJSyW3c7bj78hqjrfW55MZ5C6qHGdrW189BV54_CPrWW77R5nc6pwF0MW3CKNTH4Jj5dmW1Spcb45ZnF3tW4_VCYh70jGqLW5Vcdsn1vb4_zW3ChhmR8PfHw6W2Q3q1z7HvdxwW3qCK_T46LSGNW6BYbL149kJbDW1rWYbl98ZZ-_W4M11334H_8kLW2NqGsd6zCFTdW1Q5Ln_1sd4dwW7C2S8f14-PpbVkyh7l2GD9D7W4bg2Rs4mKYglN2lf8xlnYFNyW4kFBmn7s6rzlVKSxtX6Ny4crW2pgnhK6vc-Z6W50mS3l3tskjd0) — from someone who’s been there (a few times). [GoodCheapFast_MissingCloud_O_large.gif](W4njk0l33ZFGjVNhqXL55MQFf0/*Mm6Pln6gDcvW13XQP_2h5kwB0/5/f18dQhb0Sq5D8X-fhGW8bzGcz7bj6jnW2Kdfzz4X9JV0VQBkqR2BMjMlW2KBfjg6mdttXW7s5Q5s2M6JxzW2K5dHp5mZjnXW6jZfv47N2RfpW85yRSz8h2B3zW6VJTDT8gMPx4W9dPWdx85QTS6W78Mh5v5Zh3rnW7tVHF95mBChYW6V4Dh-5mNLNsW9dSlS635rgClW94-4T07sLbJlW3dv1Ss3M3KtLW2qttrN6pkyQZVSdgT71VcnflW57-WqM3H_PtyW2DzCtR1zBkVxW7btfMQ54G25-VKP9Kn7p3cFFW9dHk9Y2j-YQPW7jp5vR1s1tJqVp4BXP2Md4_YW77Qq8P2rLrXFW3PB8s74_5nr2W57cXJ_88nQq7W5rgGfv8WwJsxW33f7Zx5y9qcCW6hHV-j7tgrK3W5mXQyf5ThhfCN61c1Q_6FBhxW6C1kM066Wkl0M6Q977vXVp2W3d0zvx4p7yDTW2Byr4f5x4_nPW5x4VSd1pgxYMN5qR5DhZMD3fW9ccJ-x3mxJkVW24RqJ88ZwGX-W6p1snL9kPprmW4cQ33M3_Qj4NW7YNCqK8_jN7NW8v3v1F1MWhN-W1MKdbD4KxmpJ111) Design is how you make your first impression with your audience. Let’s face it: Design is subjective. And everyone thinks that if something looks good to them, it must look pretty decent to everybody, right? So, how do you make sure your design is actually good? Evaluating design work can get tricky. Because a lot of cheaper designs are just slight variations on a common design theme, they feel familiar, and many entrepreneurs confuse familiarity with quality. So, unless you have experience in design and branding, you should be wary of your instincts [and instead ask yourself these 3 questions.](W4njk0l33ZFGjVNhqXL55MQFf0/*N16xnrrTkwkWW9kT8qf6qrrpG0/5/f18dQhb0Sq5D8X-fhGW8bzGcz7bj6jnW2Kdfzz4X9JV0VQBkqR2BMjMlW2KBfjg6mdttXW7s5Q5s2M6JxzW2K5dHp5mZjnXW6jZfv47N2RfpW85yRSz8h2B3zW6VJTDT8gMPx4W9dPWdx85QTS6W78Mh5v5Zh3rnW7tVHF95mBChYW6V4Dh-5mNLNsW9dSlS635rgClW94-4T07sLbJlW3dv1Ss3M3KtLW2qttrN6pkyQZVSdgT71VcnflW57-WqM3H_PtyW2DzCtR1zBkVxW7btfMQ54G25-VKP9Kn7p3cFFW9dHk9Y2j-YQPW7jp5vR1s1tJqVp4BXP2Md4_YW77Qq8P2rLrXFW3PB8s74_5nr2W57cXJ_88nQq7W5rgGfv8WwJsxW33f7Zx5y9qcCW6hHV-j7tgrK3W5mXQyf5ThhfCN61c1Q_6FBhxW6C1kM066Wkl0M6Q977vXVp2W3d0zvx4p7yDTW2Byr4f5x4_nPW5x4VSd1pgxYMN5qR5DhZMD3fW9ccJ-x3mxJkVW24RqJ88ZwGX-W6p1snL9kPprmW4cQ33M3_Qj4NW7YNCqK8_jN7NW8v3v1F1MX6LdW1MKdfh6bHLxw111) [crowdfunding.png](W4njk0l33ZFGjVNhqXL55MQFf0/*W5Q1v6c1p0WsVW2qxtVK7R67zh0/5/f18dQhb0SbTN8XJbXvW2R-vbC7t5LzlW1223Yz3Lrc9RVR5vTY2RwM2kW1m2Dkx99c0JBW8nPcvS50SF1hVcnXQ397dbGxW3M7jlq6vcg4TW47xkDL62q7p0W41XHFv4rk2-DW3s2krj6QZRchW41_Wbv3SQgn2W3_CV3g3V_TcnW5bnx8R20Y98hW1Yf-_B34mfD7W2kGjZw6qQrmhW9cLQ-p5D8qhbW2z_scn6x2RKSW5-lMJc5sSp7GW3CdS8B2ykx2_W50Zyjv3KwVxyW4Dl8Fl5S2bCPW3Fch2b5nBbj0W4V51c862GNJTW3yXrkQ5Wqsc4W6yTdX92wxZXMW2zD97944bCWwW2KFkH64rgB12W6bb1tr2MCrmcW38RKJn3MDJQ3W2H-60r2Z6Xl1W30CLb94LV0QhW3j_YDC32sVZPV3pPQn6hw_2RV7nv1r8csGDVVD2JF57nSXs6V9NWKJ3CcsN-W2TtD2z5Q1g0GW27_23T4K5cd-W5hfQL48nx5FWW8Np_tw4HtWGQVLWkzh8JfhGBW5y7qQF1pK4_1W4cZfrx4Pxhj5N3DlwBbsJfVGf3Lg7Rx04) Crowdfunding is like so 4 centuries ago. Serious. Crowdfunding may seem like a new idea, but it actually has a long and rich history with roots going back to the 1700’s. However, modern day crowdfunding — where people and businesses raise small amounts of money from a large group of people— has its origins in 1997. No need to start a crowdfunding campaign for a time machine. Learn more about the historical movements that led to the development of crowdfunding as we know it, as well as major events over the past two decades that have shaped modern day crowdfunding. [Let's do the time warp, again.](W4njk0l33ZFGjVNhqXL55MQFf0/*W2KJnp45sSkBqW342BH23971Rs0/5/f18dQhb0SbTN8XJbXvW2R-vbC7t5LzlW1223Yz3Lrc9RVR5vTY2RwM2kW1m2Dkx99c0JBW8nPcvS50SF1hVcnXQ397dbGxW3M7jlq6vcg4TW47xkDL62q7p0W41XHFv4rk2-DW3s2krj6QZRchW41_Wbv3SQgn2W3_CV3g3V_TcnW5bnx8R20Y98hW1Yf-_B34mfD7W2kGjZw6qQrmhW9cLQ-p5D8qhbW2z_scn6x2RKSW5-lMJc5sSp7GW3CdS8B2ykx2_W50Zyjv3KwVxyW4Dl8Fl5S2bCPW3Fch2b5nBbj0W4V51c862GNJTW3yXrkQ5Wqsc4W6yTdX92wxZXMW2zD97944bCWwW2KFkH64rgB12W6bb1tr2MCrmcW38RKJn3MDJQ3W2H-60r2Z6Xl1W30CLb94LV0QhW3j_YDC32sVZPV3pPQn6hw_2RV7nv1r8csGDVVD2JF57nSXs6V9NWKJ3CcsN-W2TtD2z5Q1g0GW27_23T4K5cd-W5hfQL48nx5FWW8Np_tw4HtWGQVLWkzh8JfhGBW5y7qQF1pK4_1W4cZfrx4Pxl5QW3DlwBb6WfvzWf3Lg7Rx04) [Share on Facebook](W4njk0l33ZFGjVNhqXL55MQFf0/*W5QXbyJ5yh0ytW4ZzSKz4WYlF10/5/f18dQhb0Sjvl9cLwVBW4ZslJ62S0sKMN3MPm6KRYs_sW3hHhdw5Cgxh0Vp3s9r7s5LskW7HvtbG5pXrfXW8-y10r8-tPQ0W54Wtq21RLTGNW3_g5d22PhzdSN4ktw-679hL4W6YGzj45YNDkWW3CCfRH4JpS50W41ymk73B_xjqW47znbg6nzj3rW6xkRwB5X0F5cN6dH9kh34NmvW1X0pjX1Z7qF-W1_82DB1V2qWzW1Zv7tQ7mHSjNW2StQ5c366JkhW7y3NjW7t7fQ-V6-Jyp5x5KNkV4t-hx30jX58W3Lqnm_8q5FTlW4K45-S13GkJ9W4bYXM15mZjbqW31H3803gS0dMW1S2qFW55T8N8W7w3wPS1NC3KcW1F6KSL1LkQ4FW4ggmqZ1yj1bvW7rVlT01vwwD1W7CjqL32MW8FFN2PSHv4s_JRqN7rYd3BjbGvWW6cLDbn7kwZq2W8RCqSC2LCCc6W91hh5X4hs23jW2ThGCn56DJPGW1BKZzP1FmXHTW2LCGpR20RKxVW8ZtYrb1txnTtW1Q34PX1txMDkN7ymPdGdh2WLW7LtWMP4Z5T_2W3kYc044p7yDTW2Byr4f5x4_nPW5x4VSd1pgxYMN5qR5DhZMD3fN9cdZc7215-pN1Jp48fwxDRYW85-yzL34hdVkW4dDKQQ3vqFY_W2WFkch91SmNTN1tj03zVL6QTS2YQ3lslcL102) [Share on LinkedIn](W4njk0l33ZFGjVNhqXL55MQFf0/*W24p_xL76dBJhVS5qc_17-drF0/5/f18dQhb0SbTP9dZy7bW5GYyXB5D47MtW243LjN7vRypcW1Fb_LT9hyl2sW5q9kQw8CSvhfW8DrTT23KzZKHW8rCJJ_8tBFq3N1kc53RRzbBHW8t2RlQ3N1DszW5v6x7R6dzYjSW7Xbqfz6fClGWV-Lc0y2Bv3y7W2HPQpB3SHw28W1hHxgG1ks1mbW6_9hLP31c35_W1Xktgj790qVqW7bj6B_7sRsqdW7VL2hz3djMmsN8xXF-dVy7ThN5D8L0V-DqCcW5t8chC8rQks3W7w7tdY1xvgqFW2Qxzcw1RHPF2W8sZ4WS65xb65VxgDdh6xg-12W3Lqnm_8q5FTlW682gkY7WMRQMW1lRb4_61mzVzW6xb5Pj3K2-kmVRFkK45G18KhW3y9KYQ3dgtKGW3vF7Hs8vz9lKW36zBW85vHJVPW2Z23k_5QxSy8W5yMTPs5BHYvyVW0rMN5vP1SkVCnWx934mNWdW5kWBm78j5phqW5tcbv-8GvzjTW8CTDDP5KzWFpVY646m3cqsFMW3dMVtG5rdNpbW41Gq_08BRyprW2_1kd63C5N1tW2_22LR5LF63xVsz5Qs63VQCCVB4S0x6JRZwlW8Ph58-594TfdW1J4xmP1J4k9YW2RwbRk1xvVTmW1XvQz74qNQGjV42cYP3nNLM7W112Sbf6TSFLHW6bxCPc8rgWc8W6-RVkD5SdNmpW8MyRzn2-zyFjw1NsfDKkRdf3b6TdX02) [Share on Twitter](W4njk0l33ZFGjVNhqXL55MQFf0/*W463GNH89c4VfW3SK5161PRKnd0/5/f18dQhb0S1V32p44bJVWzzg76tTd3TW7JGCM385hK2PW6TlXPy64Wj7bW616lTM5F9LX9VlZN764lG4lMW1S2WGF5NP0h0W1rWF6n5SV0-BW540Zvq6VV3gPW2nDvf938zVM8W27rNsh2bDtlrW8Nrfg71sK_pyW1r7fNS4DHr6vVWynxM5FG_DmW8Qm8KQ4r-zCzW1SD7_72CvRgWN2nj2hxhZ-yxN9d8B6XyMsS1W33xj1H67FMpJW3chkKY3mKccZW1Yl-LQ2_2Gj7W1dGj_V9gjwW8W2WGRk65nJSySN5TytzF34-4ZW52hv0r2qH3k_VP1WPj3q5c48W3_yjJc28X1fFVb_Fpq5WHGRQW4N2ytl1f9cvvW19pyXQ2Jk1CzW3mx9n-91yg0LW1rJ9GP4ytT8rW1sJt9F1w_DfYN6RQs0BHdhfsW34PHL92FbmlbW1B1yng53ld1DW3TGRGX4ZYvyDW7-s2fc5RPzp8W48Zg3N65FTvnW5wTyCX13QLzvN1jd7FmrQZGHW77KkGv18KzpYW3Mgz533kMwd1N4mCgRzHysCNW3WqSfk3NfRnjVyrjtd557S_WN2fN0HtwhmL0W2_HSbS39v8z7W3l-8Mc7PWMtdW7y1x_p5tkrFPN6k3xJMrCtzZW6cjlbx2_mf5RW754TQ216DRzkN67dzwt5Ym2bW7zL3hH6pZgWqW7pjwqg36WFjLW1wJ5Rq2pPLS1W2sPqW23jrDyvW3jjM1K6SpHxKW8Snlyp76TP_tW6Zm0JB70k5_CW9c8KyX2DvxCfW188cdb6-hzMzV6cnTw7hz_gZf3DwGYj03) [Share on Google+](W4njk0l33ZFGjVNhqXL55MQFf0/*N2MD2XN3MgqdW5xC3sg39QG7K0/5/f18dQhb0Sjv59cKHYkW4ZslJ62S0sKMN3MPm6KRYs_sW3hHh8G5zh-NRVnQ9Qq8ZvDC6W568fP38X4NCzW8-y10r8-tPQ0W54WsLk557zC9N5sttWfZN21nW6N1DMb6t-0H1W3B_nd92nF20DW2YlFLl1Z_9qhW1vhPXR6JwznRW3r8Fbj1lKjM4W7t75Db1vzFkNW78Lc1g3cRZ0fN5G2w1qVzqn9W63L7Q-6fCyWkW5wL9bh64QZb6N8r6sRmNf78ZW1qMN2P5CgcsyVNfj-q1nhL3BW7L0Lwv8g62JQW682hLH7W-v-LW67h1CP8r97tKN26SgpdphC7_W8sYvvl5tGC9CW9gPZ_v3Mz5yyW2_1rp53ZQ23FW8vr5Ss61NygPW3dlMn02_C6rRN8h3kcVY741dW5QWJXf8tBSJlW3dlDp43GYnXTW8f5bby8xvxLjVWtCjt3QVHYpW8FQkt92_FKXWVDHkZt3mkRGCW30s0Vv15kwpGN8zTSb4HGB4qVPcMz23hr1w2VHL-Jf5rQ-g0W34rwFC5VwmfxVRg33h5r9jPTW2m710X8CJmlkW71Z6Y645Ly2MVkwRN48nZZF9W7nWMDZ2LBsTzW7t3X0Z7tW2g8N2F6GrgN099lW30Hpx613384qW84NMWw7Cp4G2V5LCWK3r9T2WW4bk2nd7byhdGW8LbLHR7D7HxjN1Dy_KCMKph2f70Sk7b04) [Share on Email](mailto:?subject=Check%20out%20https%3A%2F%2Fhs.startups.co%2F-temporary-slug-144c2461-62e1-40e1-8912-54d033b5f313%3Futm_medium%3Dsocial%26utm_source%3Demail%20&body=Check%20out%20https%3A%2F%2Fhs.startups.co%2F-temporary-slug-144c2461-62e1-40e1-8912-54d033b5f313%3Futm_medium%3Dsocial%26utm_source%3Demail) Startups.co 1322 Manning Parkway Columbus OH 43065 USA You received this email because you are subscribed to Startups.co - General Information from Startups.co. 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